Anyone know how to do this exit popup?

25 replies
All the big sales pages have it. The unblockable exit popup that says "click cancel to go to xxxx offer"

Anyone know how to do it. I only know how to use the Aweber exit popup, but I don't think that is unblockable?

Any advice would be much appreciated.

Bertus Engelbrecht
#exit #popup
  • Profile picture of the author KarlWarren
    I think there's a product called ExitSplash by Dave Guindon.

    I've not used it, nor do I know if that's actually the name. But the product does what you describe.

    Kindest regards,
    Karl
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    eCoverNinja - Sales Page Graphics & Layout Specialist
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  • Profile picture of the author cragar
    Hello Bertuseng,
    Yes the exit pop up by EXITSPLASH is the answer you are looking for.
    I have talked with some marketers who have had little success with it though. They seem to all agree that when the customer is leaving. THEY LEAVE! Even though they seem to agree that giving away 50% of the sale (most are using it for downsell) produces some sales!
    They have found that using a good follow up e-mail strategy works best!

    But you have to get the optin right up front ....and you can do that!

    I would use the exit pop up too!

    I have an example of how to them to optin up front here>

    http://www.warriorforum.com/main-int...made-easy.html

    Maybe you are using this ..BUT MAYBE NOT!

    Hope it helps start you thinking...Hmmmmm
    Cragar
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  • Profile picture of the author TheJedi
    I think this will help you:

    Cookie controlled popup window on exit javascript

    I've never used hers, so let us know if it works or not. If not, i can definitely track down the code for you on a geek site. That just happened to be the first one I came across.
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  • Profile picture of the author iYingHang
    Originally Posted by bertuseng View Post

    All the big sales pages have it. The unblockable exit popup that says "click cancel to go to xxxx offer"

    Anyone know how to do it. I only know how to use the Aweber exit popup, but I don't think that is unblockable?

    Any advice would be much appreciated.

    Bertus Engelbrecht
    That's called Exit Splash and there're some free stuff on the net but none of them work that well.

    Cheers,
    iYingHang
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  • Profile picture of the author TheJedi
    Actually, it's just java code that you copy and paste into the header of your html code. Of course, the software developers won't tell you that, but that's all the software does is put together the java script customized to your liking. Just google "exit popup javascript" (without the quotes, of course) and I'm sure you'll find a number of free scripts that can be customized to your liking.
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  • Profile picture of the author istok
    Yes, many sales pages have that bloody popup, so we thought "We must install this crap onto our sales page as well, it is annoying as hell, but if everybody is using it, it must be good".

    But it was not.

    Actually sales dropped by 30% in the following week, after installing damn popup.

    We even designed the popup to be completely consistent with the site graphics, reprogrammed the robot to use our keywords and phrases. It did not help.

    That is our experience.
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    • Profile picture of the author TheJedi
      Originally Posted by istok View Post

      Yes, many sales pages have that bloody popup, so we thought "We must install this crap onto our sales page as well, it is annoying as hell, but if everybody is using it, it must be good".

      But it was not.

      Actually sales dropped by 30% in the following week, after installing damn popup.

      We even designed the popup to be completely consistent with the site graphics, reprogrammed the robot to use our keywords and phrases. It did not help.

      That is our experience.
      That surprises me, because when we started building our list that is actually the tool we used. The popup said something to the effect of input your name and email address and we will send you thiese free products.

      By the end of the first week, we already had a good start on compiling the list. I know I've clicked on quite a few over the years because they were offering something interesting or valuable in exchange for my info.
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    • Profile picture of the author Alexa Smith
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      • Profile picture of the author Jag82
        Originally Posted by Alexa Smith View Post

        I wish some others with that experience would post in the thread, too, to dissuade Warriors like Bertus from doing this.

        It's such a bad idea.

        I'm not a vendor, myself, but the limited vicarious experience I have of it through clients who are is all the same as that expressed in Istok's post.

        The mistake people make with this stuff, in my opinion, is that they don't measure the overall results over a long enough period to allow for all the people who don't buy at their first visit to the site, would have gone back in future, but then don't because of the exit pop-up. I'm convinced (and it takes a lot to convince me) that "We must install this crap onto our sales page as well, it is annoying as hell, but if everybody is using it, it must be good" is exactly the "reasoning" behind these abominations. The reason I'm convinced is that everyone I know who has actually tested it for themselves has abandoned it.

        Good luck, Bertus. You don't need this! (Just my opinion).

        Hi Alexa,

        I can understand your annoyance with pop ups.

        You said it very well about testing in the above
        post. And I remember in some of your
        previous posts, you were saying that one should
        make an evaluation with testing and not through opinions.

        I certainly don't want to convince you here.

        But maybe you might want to try testing yourself
        ...across a variety of niches...different kinds
        of pop ups/static forms...as well as related
        variables (e.g. how long before pop up appears etc),
        and then judge for yourself after you gathered
        enough data.

        For me, pop ups are a conversion killer in some niches.
        While in others, they work like gang-busters.

        Best,
        Jag
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        • Profile picture of the author Alexa Smith
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          • Profile picture of the author Jag82
            Originally Posted by Alexa Smith View Post

            Thanks, Jag. I do hear you.

            The thing is, this is Bertus's "traffic" Clickbank product we're talking about, and a pop-up like that is going to put off some serious professional affiliates, too - just the ones he may want to attract.

            (Bertus, may I make a small, off-topic suggestion, too? It may help you not to force potential affiliates to opt in just to be able to see the affiliate tools you've gone to such trouble to produce: might be better to let people see them more easily? ).

            Ahhhhh Alexa! Now I finally understand why you detest pop ups!

            If I'm a Clickbank affiliate, I will feel exactly the same way as you too!

            Agreed. Pop ups are going to deter affiliates. That is true.

            That's why I don't promote Clickbank products. I probably lost
            tons of commissions because of these pop ups/opt in forms.

            Now, speaking of this, I better be testing my own products
            to see if the affiliate cookie carries through when someone
            opt ins.

            But thank you Alexa for letting me see the perspective of an
            affiliate which I've not thought about before.

            Jag
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        • Profile picture of the author istok
          Jag82,

          There is a HUGE difference between exit block popup and a simple rollover popup which appears over the site in some moment.

          You see, people are used to popups like that one, and if they do not want to sing up to your mailing list, they will just close it and continue reading the page.

          BUT - If you try to prevent them from closing the enitire website, that turns on a BIG RED LIGHT in their brains: OMG, this is virus, this is scam, why the hell did I come to this crappy website... then they manage to close the window somehow, and your website is FOREVER labeled as spammy viagra-pimpin' malware crap in their brains.

          A lot of people come to our sales page, read the text, then decide to buy the book a few days later. I would say some 50% of the folks need time to consider buying the product. Our product is very valuable, we are very honest about it and the entire sales page is very honest.

          So when they try to exit the page, we will not prevent them. We KNOW our product has value, and the sales page convinces them very good about it. We KNOW they will come back, after they search for competitive products. Because we are the best. Our product is 10x better than all other in that niche, and every person with a half of a brain will realize that in no more than a few days.

          If we put the exit blocker, we are not consistent with the overall image and the expirience of the product. Imagine you are entering the Apple store and testing their new laptop, then you say to yourself "I will think about it" and go to the exit door... but just when you touch the door, an annoying salesman with a fake smile and plaid suit comes to you and says, "No, wait... let me show you what else we've got... blah blah..."

          The point: If we put the exit blocker, many people who would have came back after a few days would not do it.
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          • Profile picture of the author Jackbgd
            Istok is completely right,

            Exit pop-ups are annoying for everyone, they seem desperate in a way... they may increase sales for low value products that are overpriced - then, of course, the prospect doesn't want to buy for a high price, so, upon leaving and seeing a pop-up - the customer thinks "oh, now that's more reasonable" and MAYBE buys, but probably never returns.

            From my experience, it's a waste of time, money, and you'll lose more sales than you'll gain. Plus, it makes your image worse...
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          • Profile picture of the author Jag82
            Originally Posted by istok View Post

            Jag82,

            There is a HUGE difference between exit block popup and a simple rollover popup which appears over the site in some moment.

            You see, people are used to popups like that one, and if they do not want to sing up to your mailing list, they will just close it and continue reading the page.

            BUT - If you try to prevent them from closing the enitire website, that turns on a BIG RED LIGHT in their brains: OMG, this is virus, this is scam, why the hell did I come to this crappy website... then they manage to close the window somehow, and your website is FOREVER labeled as spammy viagra-pimpin' malware crap in their brains.

            A lot of people come to our sales page, read the text, then decide to buy the book a few days later. I would say some 50% of the folks need time to consider buying the product. Our product is very valuable, we are very honest about it and the entire sales page is very honest.

            So when they try to exit the page, we will not prevent them. We KNOW our product has value, and the sales page convinces them very good about it. We KNOW they will come back, after they search for competitive products. Because we are the best. Our product is 10x better than all other in that niche, and every person with a half of a brain will realize that in no more than a few days.

            If we put the exit blocker, we are not consistent with the overall image and the expirience of the product. Imagine you are entering the Apple store and testing their new laptop, then you say to yourself "I will think about it" and go to the exit door... but just when you touch the door, an annoying salesman with a fake smile and plaid suit comes to you and says, "No, wait... let me show you what else we've got... blah blah..."

            The point: If we put the exit blocker, many people who would have came back after a few days would not do it.

            Hi Istok,

            You are right that there is a difference between exit pop up
            and roll-over pop ups.

            Some prefer the former while some the latter.

            I always felt that exit pop ups are less intrusive.

            But that's just me. Not representative of what others may think.

            In your case, you are right to say that many people would
            not have came back after seeing the exit pop up.

            Your data have proven that. So no arguments.

            The point I want to make is that - this may not be
            universally true across niches.

            In certain cases, exit pop ups may indeed save "lost" visitors.

            It's just like the normal pop ups.

            I know of some who really hate them. But had I listened to
            them, I would have probably lost a lot of my subscribers in
            the niche I was talking about.

            As far as exit pop up goes, this is only something I've begun testing.
            So I'm waiting to see if it works better than pop over or none at all.

            Lastly, as your data has proven so, you will do great
            keeping your site free of pop ups.

            As for other product/niches, mileage may vary.

            So it's back to the same old boring message - test.

            Cheers,
            Jag
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            • Profile picture of the author JazzOscar
              Originally Posted by istok View Post

              -----There is a HUGE difference between exit block popup and a simple rollover popup which appears over the site in some moment.-----

              -----So when they try to exit the page, we will not prevent them. We KNOW our product has value, and the sales page convinces them very good about it. We KNOW they will come back, after they search for competitive products. Because we are the best. Our product is 10x better than all other in that niche, and every person with a half of a brain will realize that in no more than a few days.-----
              That's the right mindset. Belief in your products quality instead of in exit popups.

              Originally Posted by Jag82 View Post

              -----
              I always felt that exit pop ups are less intrusive.-----
              I feel quite the opposite. Some kind of popup at an earlier stage seems acceptable to me. Exit popups gives me more of a desperation impression. It also may leave the customer with negative last thoughts about your site. It may take only a second or to extra of your time, but no one likes clicking three times instead of one when they've already made up their mind about something. What happened a few minutes earlier, when you started going through the site, is more easily forgotten.
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              Oscar Toft

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    • Profile picture of the author Jag82
      Originally Posted by istok View Post


      Actually sales dropped by 30% in the following week, after installing damn popup.

      We even designed the popup to be completely consistent with the site graphics, reprogrammed the robot to use our keywords and phrases. It did not help.

      That is our experience.
      Hi istok,

      May I know if your niche is in the IM or non-IM niche?

      In of my non-IM niches, I tested both the the
      pop up as well as the conventional sign up form.

      Interestingly, more than 60% of my sign ups
      are through pop ups.

      It's not even the fancy exit pop up kinds.

      It's just the simple pop-overs from Aweber.

      I also tested without the site without the pop over.
      And my number of sign ups dropped drastically.

      Then I put them back, and the number of sign
      ups went up again.

      Istok, it's good to see that you tested and
      ascertain that it doesn't work for your niche.

      That said, it's not universally true for all niches.

      I used to be dead set against pop ups.

      But as the experts say - always test.

      The results may just surprise you.

      Thanks again for sharing your experience.

      Warmly,
      Jag
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  • Profile picture of the author mikkosant
    The exit splash has actually made me a lot of extra money. Get it if you want some more cash.
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  • Profile picture of the author KarlWarren
    While it may improve your profits in the short term, think about what will improve your profits in the long term...

    Think about the customer's experience.

    == EDITED TO ADD ==

    Imagine walking into a shop because you'd heard about a product you MIGHT be interested in, only to decide that it's not actually something you'd like to buy just now...

    You walk towards the door to be greeted by a security guard who says - "Excuse me Sir, but where do you think you're going - you've not signed up to our list/seen our special offers yet"

    Think you'd be going back into that shop, or any of their other shops anytime soon?

    There are far more elegant ways of increasing conversions or getting people onto your list.

    == END OF EDIT ==

    I'm a huge follower of the advice of Julian Richer. He is the founder of Richer Sounds, a chain of independently owned Audio/Visual stores in the UK famed for their great customer service and cult following.

    Julian Richer has gained notoriety among bigger multinationals and is hired to coach staff (and management) in customer experience and customer service.

    I highly recommend is book: The Richer Way

    Making people want to do business with you is far more effective than using tricks and techniques to increase conversions in the short term - if you actually value your customers.

    But, that's just my opinion.
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    • Profile picture of the author JohnMcCabe
      Bertus, this is one of those topics that keeps coming up from time to time, so if you do a quick search on the forum you should find several.

      You'll find two things in common among the various threads...

      1. People have very strong opinions about these scripts - they either love them or hate them, with almost no middle ground.

      2. You will find multiple posters who say that they know people use these "sale saver" scripts, so they deliberately try to trigger them to see if they can get a discount on something they were willing to pay full price for anyway.

      If you have multiple products, you train people to look for the discount. You might get a few extra sales you might not have gotten, but you will also get some half-price sales that might have been full-price sales without the script.

      Food for thought...
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    • Profile picture of the author JazzOscar
      Originally Posted by Alexa Smith View Post

      -----The mistake people make with this stuff, in my opinion, is that they don't measure the overall results over a long enough period to allow for all the people who don't buy at their first visit to the site, would have gone back in future, but then don't because of the exit pop-up. I'm convinced (and it takes a lot to convince me) that "We must install this crap onto our sales page as well, it is annoying as hell, but if everybody is using it, it must be good" is exactly the "reasoning" behind these abominations. The reason I'm convinced is that everyone I know who has actually tested it for themselves has abandoned it.-----
      Originally Posted by KarlWarren View Post

      -----Imagine walking into a shop because you'd heard about a product you MIGHT be interested in, only to decide that it's not actually something you'd like to buy just now...

      You walk towards the door to be greeted by a security guard who says - "Excuse me Sir, but where do you think you're going - you've not signed up to our list/seen our special offers yet"

      Think you'd be going back into that shop, or any of their other shops anytime soon?-----
      The two quoted posters very much sum up my what I think about and how I react to this popup. I might be right or I might be wrong from a marketing point of view, but this is more or less my reaction blueprint as a customer;
      • I visit a site and read about a product. I decide not to buy the product at all or I decide to think a little about it. By thinking about it I really mean thinking about it. It's not just another word for forgetting about it the minute I leave the site.
      • I'm met by the exit splash.
      • If the marketer owning the site is someone I highly respect for his/her products I might only get a little disappointed and still might continue to buy from that marketer. If the marketer is a so and so middle tier one, the product shall be an extremely good/special one for me to come back to that site to buy. I also might be a little bit biased against that marketer for the future.
      Don't misunderstand me. I'm not totally against popups but this exit popup really annoys me.

      Again, this is just my personal feelings. At least marketers will have to think about this if they want me to be one of their potential customers.


      P.S. Just a few hours ago, after I had started thinking about this post, I got a promo from a marketer I respect for his products where he strongly recommended Exit Splash. I will go on buying from that marketer. Just goes to show that buying decisions isn't that straightforward.
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  • Profile picture of the author Techguy
    Ok, I know this thread died a few months ago but it came up when I was researching exit popups so I thought I'd chime in...

    It seems a lot of the posters in this thread that hate popups (imho) are referring to the free javascript popup that ask you "Are you sure you want to navigate this page?" An I agree with them. I hate those also. This is the exit popup often used by scammers, scam acaiberry, spyware, and phishing site. I've also seen legit site use this type of popup, which I bet has hurt there opt-ins/conversions. They are probably not tracking results.

    But I've seen other exit popups that work much differently and much better in my opinion (like exitsplash and actionpopup) that I do believe, if used properly, could increase opt-ins and eventually, conversions.

    I just wanted to point that out...that there is a big difference in exit popups being used these days. Some increase conversions and some decrease conversions. If you are considering using an exit popup, please investigate the different types available and test your results. I certainly will.

    Techguy
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  • Profile picture of the author hardworkplanning
    I have a free one you can get at jasonmcmurray.com/exit
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