The Twitter Strategy That Works For Me

14 replies
I thought I would share with you an experiment I've been running for the last 60 days, and how it has re-defined my social marketing strategy. Initially I thought of doing a WSO, but I felt this forum has been pretty good to me, so I ditched that and posted it here.

Trust me when I say I was one of the last people interested in fooling with Twitter. I was pretty sure that it would die off, but as it continued to gain steam I decided I needed to figure out a way to leverage it.

I am a big fan of Wordpress MU, and ran my experiment on a WPMU network I setup using TMDHosting. Basically this is a network where I test plugins and ideas. The information I am sharing works just as easily (maybe easier) on a regular self-hosted Wordpress blog, so you don't have to use WPMU.

I decided to try to create a niche Twitter account, and I picked Sports as my topic. It has wide appeal so it would provide more reach to test my ideas.

I installed WPRobot Elite in WPMU (you can do the same thing using WP-O-Matic) and proceeded to request feeds from the best sports blogs I could find across the four majors sports (in the US). I put together about 50 RSS feeds from sites like ESPN to regional sports bloggers to Fanhouse.

I installed WPTwitter and instructed it to only tweet new posts and to use tags as hashtags when tweeted (hashtags are Twitter tags used for Twits to find you more easily). I had WPRobot create the tags automatically. I also signed up for and grabbed my API key to use in WPTwitter. THIS IS IMPORTANT BECAUSE THE BIT.LY URL IS A 301 REDIRECT WHICH MEANS GOOGLE WILL ACTUALLY INDEX THE CORRECT URL AS THE PERMANENT LINK. Also, provides you awesome stats to see what is happening with your Twitter feed clicks.

When the RSS feeds are pulled, the plugin posts the post title, the description and a link back to the original post. WPTwitter sends the title, a bitly link back to your site, and hashtags for people to find your tweet in search. I try to schedule to have at least one post an hour. More recently its about 5 an hour.

I run it for a day or two, so I have a base of tweets for potential followers to check out. Then I add followers.

I add followers using several apps:

1 - Get more Twitter followers automatically with TopFollowed - this is free (with limits) or paid (no limits). It works great for a very general niche.
2 - EverTweet - this is free, accumulates targeted followers, but much more slowly so as to not set off Twitter flags.
3 - TwitterMass - paid service, but great for cloning a popular Twitter account, such as a celebrity. It will basically autofollows everyone on your target's follower list.

Within a day I had 100 followers, by the end of the first week I had 500. I was getting 135 hits a day to my blog.

Here's the best part: My tweets were getting picked up in Google for some popular keywords, and I started getting Google traffic. NO SEO, ALL DUPLICATE CONTENT. You see Google now indexes tweets and adds the hashtags as keywords. In addition, other websites that aggregate tweets on a particular keyword have my links on their website, and many of these sites have PR4-5!!

Many active Twitter users do use the Twitter web interface, they use Twitter apps such as HootSuite or TweetDeck. This means that my website links were going to desktops of people not even surfing the web.

Now, the last question was how to monetize this traffic. Adsense text ads do not work well with Twitter visitors, but image ads seemed to do OK, so long as the image is targeted and eye-catching. I made some money using StubHub in this case.

I decided to test it with a very targeted niche and attached ebay auctions to the posts on my blogs. I repeated this with several niches. Within two weeks I was getting over 9,000 click throughs to my blogs over a 7-day span, with over 600 clickthroughs to my eBay affilate campaigns. I spent nothing (I have added TwitterMass since then). Oh yeah, and I made a few bucks.

If you don't think this will work for whatever reason just ignore it. If you think this can help jumpstart a niche blog that is not ranking for you go for it. I hope this helps you make money online in 2010.
#strategy #twitter #twitter strategy #wordpress #works #wpomatic
  • Profile picture of the author VegasGreg
    Thanks for the tips.

    I employed a similar strategy 6 months ago and eventually all the Twitter accounts used (mine and friends also doing this) were eventually shut down and deleted by Twitter.

    I still like the method and see the potential of massive traffic, but also couldn't find a great way to monetize all that traffic. I think that is the key, to find a great cpa or affiliate ads that can convert this type of traffic. I never tried the ebay program with this, so maybe that will be my next attempt.

    Greg Schueler - Wordpress Fanatic... Living The Offline Marketing Dream...

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  • Profile picture of the author Marcus Paul
    Well, part of it is choosing the content you push out. I have been "Listed" by 8% of my followers which I understand is a high percentage, so I am hoping that keeps me out of trouble. I have been sure to pick high quality RSS feeds, and not post too many in an hour. My stats tell me I'm sending lots of traffic to the original bloggers and none of them have emailed to tell me to stop. Also, Topsy tells me whenever my stuff gets re-tweeted, and I usually get 2-3 posts retweeted everyday. It certainly isn't spam if the content is good, IMO.
    New Launch in 2019 - Join my free Facebook Group - Step4: Profit! - We help beginners learn strategies to make money online.

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  • Profile picture of the author Marcus Paul
    Yes, I started with 1 per hour, but throttled it up with more diverse feeds. No one feed posts more than once per day, at most I get 5 posts in an hour based on having so many feeds. Some of the posts are talking about the same topic, but they have a different angle because they are different bloggers. I think for this to work you have to use a lot of diverse blogs on the niche.
    New Launch in 2019 - Join my free Facebook Group - Step4: Profit! - We help beginners learn strategies to make money online.

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    • Profile picture of the author Doug Pretorius
      I'm having a bit of a technical problem with setting this up, maybe you can help. I'm using a self-hosted wp blog with WP-O-Matic and WPTwitter. I got everything set up OK (or so I thought) and it did everything it was supposed to do...pulled feeds, created posts, and tweeted the posts.

      The problem is, it did them ALL at once (143 of them!) instead of trickling them out every hour like I told it too Now it hasn't sent anymore since that first batch.

      I admit I've never set up a cronjob before, but I used cpanel and setting it to run every hour seemed pretty obvious...not obvious enough I suppose LOL

      P.S. On the positive side, I got 10 new followers just from the broadcast, and about 25 hits to my blog. So the traffic is there, I can see the potential over time.
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  • Profile picture of the author Chad Eljisr
    Thanks for sharing Marcus. I think it is still worth it to make a step by step WSO out of it...

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  • Profile picture of the author Marcus Paul
    @ 33centsaday - PM and let me see what I can figure out for you.
    New Launch in 2019 - Join my free Facebook Group - Step4: Profit! - We help beginners learn strategies to make money online.

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  • Profile picture of the author Doug Pretorius
    I'm about 28 posts away from being able to send PMs, ouch.
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  • Profile picture of the author grandstar
    I have just started using tweeter and will study your post further in view to applying the strategy.Hope it works for me
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  • Profile picture of the author warrich
    What wonderful tips you have there. These are some good tips that I will surely keep in mind.
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  • Profile picture of the author glock4me
    Thanks for sharing... I agree it would be a good WSO.
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  • Profile picture of the author JulioGarabot
    I am trying out Twitter, I may use your method

    123 Happy
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  • Profile picture of the author petelta
    Marcus Paul,

    Excellent thread. This is very similar to what I do on twitter. The great thing about this is you can have it pretty much fully automated and taking 0 of your time. I like to add some personal relationship building (talk with them a little) with my niche along with the automated. I have a huge conversion rate with my twitter followers.

    In one of my niches, I have an 80% conversion rate on my squeeze page and 20% conversion on my upsell from them.

    I know you mentioned not making a WSO out of this, but I am about to finish up a Twitter Ebook and video course. If you wanted to write up a 10-25 page report on your method, we could work out a JV. Just a thought.

    PM me if you're interested.

    TEESPRING Student Rakes In Over $116k In Less Than 3 Months
    Niche Pro Profits - How I raked in OVER $120k in 9 months with authority niche sites...

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  • Profile picture of the author sdentrepreneur
    That is awesome idea and in a geeky kind of way, I understood most of what you said..haha. I get tons of business and leads on Twitter and have 44,000 followers on my personal account and 8 other niche accounts with about 10K each. I will start using your tips my friend...thanks !!!

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