How I get 50,000 visitors a day for free

Well, I say free but time is valuable, so with that in mind...

Here I'm going to give you a quick run down on how to get the most out of organic traffic, many will know this stuff but there's many more who don't.

My own site which I'm talking about here is not in the IM niche and I'm not stupid enough to reveal which niche.

Nonetheless I'm sure you can take something from this and apply it to your own niches.

The first thing you need to know is that you're not going to get tens of thousands of visitors a day to your brand new, 2 month old website, without spending a lot of cash. Search engines rarely give much love to new sites. Here, we want free traffic and don't want to spend cash.

We all know about the importance of using long tail keywords, and that's great. But if you want uber traffic you need to think in terms of building an authority site. And that takes time.

That is the key thing to focus on here, building an authority site that dominates your niche and it's not going to happen overnight. And it's not going to happen overnight by paying an SEO firm $5000 a month.

While I'm on the subject of hiring an SEO firm or outsourcing someone, if either of them, anyone, ever makes a promise to get you to the top of Google in record time, or promises any form of results, stay clear. There are no promises, there are no guarantees, there are no 'sure things' when it comes to search engines. There's only educated guesses.

So with that in mind lets start at the begining.

One of the most overlooked aspects of most websites is the site structure. This is vitally important when building an authority site.

In this example lets assume we are building an internet marketing site.

This is where long tail comes back into things.

Each section of your site needs to be a long tail keyword. If our site is about internet marketing, we'll need several sections about various aspects of marketing, such as 'guerrilla internet marketing', 'social media marketing' and so on.

It's very important that your anchor text link (the text that forms your link) contains all your keywords, and the section you're linking to also contains those keywords.

This gives search engines an easy to follow 'map' of your site and indexes it in the correct way.

Along side this strategy you could include a 'site map' and a 'sitemap'. One is an automatically generated XML file for search engines, and the other is a html version for human visitors. Both are useful and should be used.

OK enough SEO type stuff, this isn't a post about SEO.

The real meat of my traffic comes from repeatedly doing this:

Press releases. But not just your normal cheesy "Hey we got a special sale on!" type ones.

Ones that are slightly controversial will attract a lot of attention. Say something unique but also that's relevant to the current news.

I don't just submit my press releases to PR web and forget about it. I single out the biggest sites in my niche and email the webmaster with a copy of my press release. Then I phone them if I don't get a response (thank you whois).

Do this once or twice with your chosen webmasters or bloggers, and they won't ever ignore your emails again.

Be nice, you're both on the same side and both care about the same issues. You're building a relationship with them, you're becoming allies against the 'common enemy' of your niche - and if you don't know what the common enemy of your niche is, find out asap. It's a very, very powerful tool for building unity and rapport.

In some cases you can even turn your visitors into activists for your site and products through this.

So now you have a good relationship with the webmaster gods of your niche, it's they who 'like, know and trust you' yada yada.

When the big dogs in your niche talk about your latest press release, so will the commited fans of that niche.. as a result you're going to have forum posters discussing you, bloggers reporting about it, social media networks chirping and if you repeat the process with 'real' journalists, you'll have covered all your bases for a major Internet PR storm. And the search engines will love you for it.

Remember to always ask for the news desk when phoning news agencies - and it's ok that they speak to you like crap, it's their job. A journalists will usually call you back if they are interested in running with the story - and it's with this person that you build the relationship with so next time you call them directly with your 'major scoop', they will usually be happy to give you their direct line.

Now I don't mean phoning CNN or huge agencies, I mean your local press to start with. By all means try your luck with the big boys, but don't have high hopes.

If you repeat this for several months, (I spent a couple of years doing this) your site will very quickly become 'the place' to get the latest developments in your niche. It's not going to be a smooth ride the entire time, people will knock you back and that's alright. Jump straight back on it and in around a year you'll becoming a king of the castle with traffic to match.

I used to write a press release every couple of weeks, spending a couple of hours on each one.

So, a couple of hours, every couple of weeks, isn't that much time when you consider the rewards.

Good luck.