How to Integrate AWeber and SOC?

by Nightengale 8 replies
Hi Warriors,

Ok, I've been wanting to integrate SOC's greeting card program with my weekly e-zine for several reasons: I think it will help my e-zine stand out of the glut of e-zines crowding everyone's inbox and a greeting card is more likely to be opened and establish a relationship with a prospective customer than any other piece of mail.

Trouble is, I'm not sure how to do it.

If I remember correctly, AWeber lets you create as many fields in your opt-in form as you want, so you can create fields for the physical address. Then you'd have to import them manually into SOC's program.

Shouldn't be too hard, just time-consuming. Should I do this differently?

Is SOC the only company offering the type of product/service they do? I've heard good things about them, but I've also heard some Warriors question the quality of their cards and I don't want that to reflect on my business.

Right now, I'm thinking of sending out a greeting card once a month to complement my weekly e-zine. I can also do cards for birthdays and holidays, etc.

Thoughts? Ideas? Advice?

If done correctly, I think this could be a powerful program combining the power of electronic communication and physical mail.

I look forward to your comments.

Thanks,
Michelle
#main internet marketing discussion forum #aweber #integrate #soc
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  • Profile picture of the author Nightengale
    Someone? Anyone? No one?

    Has anyone done this? I'd greatly appreciate any ideas/advice.

    Thanks,
    Michelle
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  • Profile picture of the author Johnny Slater
    It migth help if you explained what SOC is. I have no idea what your talking about and I'm sure I'm not the only one who has no clue.
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  • Profile picture of the author Chris Lagarde
    I've also heard some Warriors question the quality of their cards and I don't want that to reflect on my business.
    I've been quite pleased with the quality of Send Out Cards (SOC). Recently SOC completed a much needed update of their user interface. Prior to the update, the interface was painful to use. You could get the job done, but it was painful.

    If you like Michelle, I can send you a card from Send Out Cards (SOC) to your address (just PM me the address you want it sent to) so you can determine the quality for yourself. No, I'm not part of their MLM program, and I will not try to sign you up.

    One thing I'm doing with SOC now is sending a "Thank You" to everybody who attends my presentation. During the presentation I offer a free report for anyone who is interested in signing up for my email list. All the attendees need to do is leave a business card. Typically the card has both email and mailing address.

    After the workshop I enter their information into my contact manager, and send an email with a link to a web form signup for my email list. I then export the list of attendees, then import the same list into SOC, and with a few clicks I send each attendee a customized "Thank You" card. With SOC you can even include a picture.

    Typically, I include a picture of the workshop. This makes the card more custom, and overcomes the drawback of me not handwriting the cards myself (besides my handwriting is atrocious).

    Below is a picture of the card. The picture of the workshop appears on the top inside flap.

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    • Profile picture of the author Nightengale
      Johnny,

      Sorry for the confusion! SOC stands for Send Out Cards. Many Warriors here would know what I meant, but of course, many wouldn't. Sorry about that!

      Michelle
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  • Profile picture of the author CoMpUtErGoD20XX
    Originally Posted by Nightengale View Post

    Hi Warriors,

    Ok, I've been wanting to integrate SOC's greeting card program with my weekly e-zine for several reasons: I think it will help my e-zine stand out of the glut of e-zines crowding everyone's inbox and a greeting card is more likely to be opened and establish a relationship with a prospective customer than any other piece of mail.

    Trouble is, I'm not sure how to do it.

    If I remember correctly, AWeber lets you create as many fields in your opt-in form as you want, so you can create fields for the physical address. Then you'd have to import them manually into SOC's program.

    Shouldn't be too hard, just time-consuming. Should I do this differently?

    Is SOC the only company offering the type of product/service they do? I've heard good things about them, but I've also heard some Warriors question the quality of their cards and I don't want that to reflect on my business.

    Right now, I'm thinking of sending out a greeting card once a month to complement my weekly e-zine. I can also do cards for birthdays and holidays, etc.

    Thoughts? Ideas? Advice?

    If done correctly, I think this could be a powerful program combining the power of electronic communication and physical mail.

    I look forward to your comments.

    Thanks,
    Michelle
    Michelle,
    Did you ever come up with a solution?

    I have an email list that people join via Aweber. I would then like ask these people for additional information after they subscribe (address) and then send them a welcome card automatically via SOC.

    This could certainly be done with a programmer but there is no point to re-invent the wheel if it already exists.
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    • Profile picture of the author Nightengale
      I haven't looked at this or done it in a while, but basically, yes, you can do this, albeit, a bit manually.

      AWeber allows you to download your contacts into an Excel spreadsheet and SOC allows you to upload contacts from an Excel spreadsheet. I think AWeber has instructions on how to do it and I KNOW SOC has instructions on how to do it. SOC offers a video tutorial on how to do it here: https://www.sendoutcards.com/support...ntact-manager/

      However, there's no way I know of to synchronize messages to go out via both from one place. You create a message to go out via AWeber, then have to manually create a card to go out via SOC.

      It seems to me that the best way to keep track of everything is to:

      1. Create matching lists in AWeber and SOC. Create lists in SOC that match the lists in your AWeber account.

      2. Upload the contacts from the AWeber list to the corresponding list in SOC.

      3. Create a simple Excel spreadsheet to keep track of what you sent and when.

      For example, if you send out a weekly e-mail newsletter and a monthly greeting card, just note it in the spreadsheet. Note the date of each. For the card, note the particular event, theme or promotion it's associated with.

      I haven't done it, but this is how I would do it. It would take a bit of setting up in the beginning, but once you get it done, it should be pretty simple. Since you're spending money, you'll want to note what when out to who and when -- and what the ROI was on it.

      Hope that helps!

      Michelle
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      • Profile picture of the author CoMpUtErGoD20XX
        Thanks for the step-by-step. I was hoping for an automated solution that didn't involve any work on my part. I guess I just have to give this to my va to do.
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