Hi

Is the product any good as this seems like a very bad conversion rate? is the sales copy any good?

Have you tried jigging it about a bit to see if that creates any changes?

kind regards


sam
X

It all depends on what your marketing and how you present the offer to your websites visitors. I would definitely switch your products up and see what happens.... Sounds like its time for a change!

Hi agc, I dont think this is about Clickbank at all. Or the merchant for that matter.

Is your traffic targeted? Does the clickbank product that you are offering on your site solve the problem that brought the visitor to your site in the first place? You can have all the traffic in the world but if the product is not right for the market you won´t make too many sales.

My traffic is not targeted. However, once they have seen the banner and clicked it, then they (to me at least) have demonstrated an interest and become targeted.

Yes, I expect a horrible click thru rate.

But once clicked, I'd expect at least some kind of non zero sales conversion rate.

What are the sources of your traffic? Are there not CB products that would better suit your traffic?

Alexa, did you also notice the part where I said the 90,000 non targeted impressions become 300 (or actually 658) targeted hops when they click the ad?

But to answer your question, if 50% of Americans are overweight, 30% are "on a diet", and 35% suspect their partners of cheating on them, then products that target those GENERAL demographics are in fact targeted even when untargeted.

Thats ONE possible reason to expect a non-zero rate. I imagine there could be others as well.

If thats the part you don't agree with, then why not comment on it? Being polite doesn't really help me ;-)

agc, you are still trying to sell ice to eskimos here. You will need a complete fluke to make this sell by the sounds of it.

You will always get clicks on any ad you put on any website with 90,000 impressions. 300 clicks out of 90,000 - you can be safe to assume that most of them might have just clicked it by accident!

So, what IS the topic of the given website? With that kind of traffic, wouldn't it be great to advertise relevant products, thus having MUCH higher clickthroughs, and existent conversions?

It's been my experience that most Clickbank products convert at about 1 in 1000 WITH highly targeted traffic via well written EzineArticles -> pre-sell/review page -> vendor sales page.

So, let's do some math here:

Let's say my average EzineArticle gets 1,000 views.

Of those 1,000 readers, 25% click my Resource Box link, providing me with 250 site visitors.

Those 250 site visitors are directed to a presell/review page on my Wordpress blog.

Of those 250 visitors, about 10% click one of the affiliate links on my page and are directed to the vendor sales page.

So, my EZA article ultimately sends 25 visitors to the vendor sales page. As noted earlier, it's been my experience that Clickbank products convert at about 1 in 1,000 once the customer hits the vendor sales page. So...in order to drive 1,000 visitors to a vendor sales page, and thus make a $25 sale using article marketing, I have to write (1,000/25=40) FOURTY EzineArticles or outsource it.

Now, I can write 40 articles, which take about 30 minutes each. So, we are looking at about 20 hrs work, or 3 business days. Alternatively, I can outsource the article creation at about $5 an article, for a total cost of $200.

3 business days of my time for $25? I'm better off bagging groceries.

Outsourcing? $200 - $25 = -$175

Either way...the bottom line is...I'M STARVING using this business model. The fact is, conversion for Clickbank eBooks flat out SUCKS. Time to move on to physical products that actually convert. A member here, Daniel Brock, has a great product on how to profit from Amazon...time to put it into action and put some food on the table.

The one thing you should be taking from every answer is to change your product. Is there a product which is targeted for your traffic? A product they would expect to see on your page.

Rotate to that product and test your conversions.

You see plenty of people talking about having over 100 hops with traffic going to products which are a close match to their websites before they get a sale. Your 300 hops of unrelated visitors are likely to be curiosity seekers.

If you site is about travel, and you put a banner up about weight loss, you will get clicks. They are curious. But currently they are looking to spend money on travel.

What products could you choose which are a close match to your traffic?

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