A Forward-Thinking Website Flipping Strategy

by internetmarketer99 11 replies
A while back I had bought Peter Drew's "Olympian Niche Marketing Profits" WSO - a very good report, I might add.

The idea was to create some Olympics-related niche site long enough before the start of the Olympics to be in a position to benefit from the surge in traffic it would bring.

I did this btw and have been seeing some very nice Adsense revenue on account of it. In fact, one of the things that came to mind was how nice would flip, except that no one wants to buy an Olympics blog part-way through the Olympics...

But it got me to thinking... the site was simple to set up, relatively inexpensive (I think I spent about $60 on content), and by the time the Olympics were getting close, I had all my pages indexed and ranking well.

I thought, if only I had thought about this 6 months ago, I could have done very well flipping it in time for someone to take advantage of it.

This lead me to realize that there are zillions of 'known' events, holidays, etc., and there's no reason I can't do the same thing!

And so my "Forward-Thinking Website Flipping Strategy" is just this: make yourself a 'calendar' of niche events such as big sporting events (Superbowl, Worldcup, America's Cup, etc.), politics (elections), really any large 'event'.

Do some basic keyword research.

Register a domain name.

Create or outsource some content.

Set up a blog or static site.

Add content steadily, even if it's a little every 5-10 days.

If you use a free website template or Wordpress theme, and outsource the content, it shouldn't take more than a couple of hours to get it started, then perhaps 20 minutes every few days to add content.

Even if you outsource the content, you could buy a decent amount of good content for $50-$100.

If you keep a running list of 'events', and create one of these each week, you will create yourself an ongoing series of 'jackpots' with some very solid returns.

And of course, you don't have to flip the sites. You could simply hold on to them and reap the benefits.

Mark
#main internet marketing discussion forum #flipping #website flipping
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  • Profile picture of the author Karen Keyes
    Mark, thank you for the excellent post! So many people focus on how to make money NOW, how to create an income as soon as possible, etc. By thinking a little outside the box, you've explained how one can set up income down the track. If someone continued a process like this, they could soon be in a position to have a consistent income as new "events/topics" keep arising.

    Karen
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    • Profile picture of the author privateye2500
      I think you just threw the baby out with the bath water...I hope not for your sake.

      Melanie
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      • Profile picture of the author KimW
        Yes,thanks for the post!
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        • Profile picture of the author JasonKing
          When do you think would be the best time to flip the sites?

          A couple of weeks prior to the event?

          -JasonKing
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          • Profile picture of the author Texas_Guns
            A friend of mine was going to use the word
            Olympics on her website for a product and
            was advised she cannot because it is
            trademarked. Just be careful what words
            you are using on your websites.
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      • Profile picture of the author Jeffery
        This was my very first WSO in 2004. I sold a holiday website template that I still support to this date. Here is a tip you might find useful. Once the template is complete create graphic packages for the holidays and sell them to your clients. That is the short version of the marketing plan and it creates a lot of repeat business. I am surprised we don't see more of it in the WSO section because it is profitable for all.

        Keep up the good work :-)

        Jeffery 100% :-)
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        • Profile picture of the author Jeffery
          Oh, forgot to add.. before the event is finished you can also "network" your site with other Warrior's sites. Think WebRing! Coordintae with at least six other Warriors that have quality sites and start backlinking. One site may push articles, another might focus on videos, etc. Monetize them with RAP. Just a few tips.
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          • Profile picture of the author falcon101
            That is great thinking. You have started another trend of making money online (BTW I think that many people have thought this before and surely making good money from it)
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            • Thanks for the comments all!

              @jeffrey - great addition! I had been avoiding "regular" holidays because they struck me as too 'pedestrian' to get a killer return, but your ideas would more than make up for the difference!

              @falcon - I'm sure I'm not the first to think along these lines, and in fact the basic idea was sparked by a similar idea from Peter.

              Mark
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              • Profile picture of the author mosilager
                Mark

                Thanks for the sound advice, you did took action and succeeded, I unfortunately procrastinated about the Olympics and missed out, but your words have encouraged me to "think outside the box"!.

                In retrospect, I was going to build a blog about Olympics Beach Volleyball (Misty-May etc..) and embed vids from Youtube, but I chickened out, I should have done it, I know the traffic would have gone through the roof!.

                Oh well, that's life.

                Cheers
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  • Profile picture of the author dmarze
    No bad idea.
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