Can I Warn People Against Buying A Rubbish Product?

45 replies
I'm starting my first email marketing campaign, and just wanted to know - am I allowed to tell people that a certain product on clickbank (or any other product for that matter) is absolutely rubbish? Can I name this product and tell people to stay away from it?

I don't know of any law preventing me from doing this, but I've noticed in various seminars and books that the author will mention some particular competitors to be rubbish, but will refrain from naming them, but for what reason? Is it simply to avoid a confrontation with their competitor?
#buying #people #product #rubbish #warn
  • Profile picture of the author Louise Green
    You're sharing your opinion, what you might think is rubbish someone else might think is pure gold.

    If you're experienced, the info in the product might seem useless to you but for a newbie it might be exactly what they need.
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    • Profile picture of the author Yankabilly
      Hi

      I have to Agree with the post above, besides sometimes I feel we don't always give it our Best. Some jump from one offer to the next never giving it there all...

      Wishing Only The Best To You
      John & Melissa
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  • Profile picture of the author George Wright
    If you get into the "this product is rubbish" wars be prepared to be the target much more than you will ever be the whistle blower. You might be spending all of your otherwise productive time starting and putting out fires.

    George Wright
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  • Profile picture of the author cdtboxhdr
    If you want to compare your product to another - then compare it feature to feature, benefit to benefit - and point out WHY it might be rubbish - but don't call it rubbish. its amaturish and it will only bring you bad karma.

    If your product is better - prove it.
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    • Profile picture of the author Abct
      I say, go for it! There's nothing wrong with customer reviews.
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      • Profile picture of the author Heidi White
        Originally Posted by Abct View Post

        I say, go for it! There's nothing wrong with customer reviews.
        Yeah - but it doesn't come off as a customer review, if you are also trying to sell something you make and the product you are trashing is your competition.

        At best, you'll make some sales and your competition will lose some sales.

        At worst, you'll lose sales because you break the golden rule of sales, Never Slam Your Competition or you'll end up getting sued for damages including lost wages and pain and suffering because you put it in an email and ruined your competitors day.

        (I'm not a lawyer - just making a generalized comment that you might get sued)
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      • Profile picture of the author Sparhawke
        Originally Posted by Abct View Post

        I say, go for it! There's nothing wrong with customer reviews.
        He is not a customer, he is a salesman who is asking if it is okay to trash another salesman.

        It is not.

        And if he does I can almost guarantee he will be finished, he will lose all credibility.
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    • Profile picture of the author psresearch
      Originally Posted by cdtboxhdr View Post

      If you want to compare your product to another - then compare it feature to feature, benefit to benefit - and point out WHY it might be rubbish - but don't call it rubbish. its amaturish and it will only bring you bad karma.

      If your product is better - prove it.
      Unless the product is an out and out fraud (which has to be determined legally anyhow), I would agree that this is the absolute best way to go.
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  • Profile picture of the author WhamSoft
    If you have dealt with a rubbish product just ditch it and move on, don't waste anymore time than you already have.

    You cannot benefit by expressing your negative opinions.

    There was a mobile phone advert a while ago which mocked the iphones features and stated things like "idont have a keyboard, idont have a good camera" and so on. The iphone consumers responded with their own passionate response, look for it on youtube. If very difficult to bash someone elses product or service and make yourself look good.
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    • Profile picture of the author radhika
      Telling opinions is OK. But calling a product rubbish without explaining what you didn't like exactly is not OK.

      You're sharing your opinion, what you might think is rubbish someone else might think is pure gold.

      If you're experienced, the info in the product might seem useless to you but for a newbie it might be exactly what they need.
      Exactly. If you give me a squidoo guide it is absolutely great info for me. But same info might be not worth for a experienced squidoo user.

      .
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  • Profile picture of the author lowjo
    Of course you can, do as you wish.

    Keep in mind some of the other points of view here. If it is truly absolutely crap then sure go ahead. If you are comparing it with your own or an affiliate offer then stick with the facts about the two.

    One of my mentors told me that one of the fastest ways to lose someones trust is to criticize a competitor.

    You gain trust by helping them avoid certain doom but just make sure that's what you are doing.

    And people are going to be skeptical about what you say about the other product, maybe even more so depending on the market, so you'll need to back up everything you say with a solid reason for your point of view.

    It's one of those things that could blow up in your face but call a spade a spade when you have to.

    Cheers,

    Jonathan
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  • Profile picture of the author All Night Cafe
    Originally Posted by Snow_Predator View Post

    I'm starting my first email marketing campaign, and just wanted to know - am I allowed to tell people that a certain product on clickbank (or any other product for that matter) is absolutely rubbish? Can I name this product and tell people to stay away from it?

    I don't know of any law preventing me from doing this, but I've noticed in various seminars and books that the author will mention some particular competitors to be rubbish, but will refrain from naming them, but for what reason? Is it simply to avoid a confrontation with their competitor?
    Can I ask you, are you making the decision only on your opionion!

    Please be careful, you can research the story I'm going to tell
    you about. There was a marketer a few years back. he was in high
    school. He sold a great product for a few weeks, did 4 or 5
    hundred thousands dollars.

    So far great. Then he started going after JV partners. One of
    them was a big player who decided not to promote. The young
    guy went off at the mouth at several big forums, like this one.

    About 30 or 40 big name guys came to the JV partner defense
    and the young guy lost everything he had done right up to
    that point.

    Long story, short story, this spread across the internet
    like wild fire. This guys fame died a horrible death.

    So be careful when you think you want to attack someone's
    product and name.

    And by thw way, I'n not going to tell you that marketer
    name.

    Bad Mojo. I know this is a long answer, but we marketers have
    long memories.

    Be warned now.
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  • Profile picture of the author Edk
    As far as I know, it's not at all to do with confronting the competitor. It's just regarded as very bad form to rubbish the opposition
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  • Profile picture of the author scottgallagher
    I've heard the word before and I don't I've ever heard it in a sentence of dialogue! I had to check the definition just to be sure I knew it's exact meaning!
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  • Profile picture of the author CDarklock
    Originally Posted by Snow_Predator View Post

    I don't know of any law preventing me from doing this
    A London newspaper once described Liberace's music as "fruit-flavoured" and he sued for libel because "fruit" was a slang term for "homosexual." He won the case because he swore under oath that he was not, nor had he ever been, a homosexual.

    *COUGH*

    Now, the newspaper's point was that Liberace's music was silly and frivolous, and they certainly didn't mean to say his music in some way tasted like a homosexual (and how could you make such a comparison unless... never mind). In the same way, you could say something - perhaps use some slang, or an unpopular idiom, or the like - that leads to you being in court for saying something you didn't say. And as the Radio Times found, sometimes you can lose those cases.
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  • Profile picture of the author Dennis Gaskill
    Let me get this straight, you're thinking of starting an email campaign on a foundation of negativity? Not exactly how I'd go about building a name and business. Ask yourself, is that really what you want to be remembered for?
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  • Profile picture of the author Colin Palfrey
    In the past I posted on a blog I run, that a certain product was completely useless.

    I was not selling anything in competition with it, but was annoyed at the fact they were clearly scamming people.

    I can't be bothered getting into the argument again but the gist is that people were paying for an actual person to view their website, and I caught the "bot" red handed.

    What really got to me was the supposed email service where, they post out your advert, and supposedly a certain percent will open it.

    I quickly figured out that based on their own figures they would need to be emailing every person on the planet several times a day.

    They said they were posting each email ad to 70 million people, not more than 2 solo ads would be sent to a single email address per day, and they supposedly had over 20,000 people using their service.

    Obviously they would have needed 70 billion people on their list to pull this one off LOL

    It eventually got the boot from Clickbank because they started complaining about what I said, so I sent Clickbank my proof.

    I think you should always do your research, but if you are right, never back down.

    My 2c
    Colin
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  • Profile picture of the author bsmith2
    Not a very productive way to spend valuable time. What works for one may not for another, if you bash someone then they will in turn waste time bashing you back. I either get a refund on my product or just chop it up to a learning experience. Best of luck.
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  • Profile picture of the author Dhira
    Of course you can. It's a customer review.
    I do it all the time (if it is) and praise good products all the time.
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    • Profile picture of the author Sparhawke
      Originally Posted by George Wright View Post

      If you get into the "this product is rubbish" wars be prepared to be the target much more than you will ever be the whistle blower. You might be spending all of your otherwise productive time starting and putting out fires.

      George Wright
      Originally Posted by Alexa Smith View Post

      It's partly that, but also often partly because they don't want the reputation of being a marketer who tries to make sales by belittling other people's products. And very wise, too.
      I have to agree with these, do not ever mention the competition even if they are bad if all you want to do is belittle them and say they are crap.

      It is disrespectful and unethical, and there WILL be a huge backlash which will damage you far more than them. You are not an impartial reviewer but competition to them, you have no right to try to destroy their business even if you subscribe to the whole "cut-throat" ideology, it is unprofessional at the very least and people will remember you for that far more than anything else...as well as driving customers to their deal instead.
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  • Profile picture of the author Sparhawke
    If you wish to mention the competition in order to prove you are better then mention them but state fact and not conjecture.

    State your competition does "A+B" but state that you do "A+B but also C! At The Same Price!!lol!!1!"

    Give people the tools to make an informed decision and actually back it up with fact and that will help you, getting into a pissonyou competition will make you look like the 9 yr old who kicks a toddler for looking at his toy.
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  • Profile picture of the author Doug Stratemeyer
    If you phrase it in terms of your experience with the product, or as a neutral review of a product in relation to other similar products ...that is one thing.

    If you just rip and trash a product or program, well, you could be fishing for a lawsuit. "Freedom of Speech" is not without limits ...or consequences.

    -Doug
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    • Profile picture of the author Sparhawke
      Originally Posted by Doug Stratemeyer View Post

      If you phrase it in terms of your experience with the product, or as a neutral review of a product in relation to other similar products ...that is one thing.

      If you just rip and trash a product or program, well, you could be fishing for a lawsuit. "Freedom of Speech" is not without limits ...or consequences.

      -Doug
      Not to mention that your own company will probably want to drop you like a ton of bricks, going down this road makes you a liability no one will ever deal with and if you are struck off click-bank forever you will find it very hard to go to other affiliate programs I am guessing.
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  • Profile picture of the author Mac the Knife
    Caveat Emptor-Let the Buyer Beware

    If you take it upon yourself to warn the world...how will they ever learn? I share my thoughts with close friends, members of my mastermind group, business partners...but once you go outside that protected fold, you are stepping into the oven. Like it has been said...if you find a product to be worthless, use THAT experience as your lesson...you learned something anyways. I have NEVER purchased something and NOT gained valuable insight. Usually it is...I should have done a bit more research first.

    Mac the Knife
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  • Profile picture of the author arjmack
    Hi,
    I'm new here, and also new to Internet marketing and have a whole lot of learning to do, but isn't an email campaign about promoting your product or service and ultimately you yourself.

    Obviously I dont know what I'd do if the person who's list I had subscribed to sent me an email rubbishing some other persons product, but somehow or other I dont think I'd be too impressed.

    I have experienced buying what I considered to be a duff product on more than one occasion, and have chosen to flag it up as part of my learning curve, but that's just my way.

    As for a product review, wouldn't that be done by listing the pros & cons of the features/benefits (or lack of them) on your blog/website which hopefully would carry much more authority.

    much success to you all,

    p.s. don't all 'hit' me at once.

    arjmack.
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    • Profile picture of the author Troy_Phillips
      Wow ... for someone new here ... you sure are opinionated. :-)

      Just for the record ..... I think you are spot on with this opinion


      Originally Posted by arjmack View Post

      Hi,
      I'm new here, and also new to Internet marketing and have a whole lot of learning to do, but isn't an email campaign about promoting your product or service and ultimately you yourself.

      Obviously I dont know what I'd do if the person who's list I had subscribed to sent me an email rubbishing some other persons product, but somehow or other I dont think I'd be too impressed.

      I have experienced buying what I considered to be a duff product on more than one occasion, and have chosen to flag it up as part of my learning curve, but that's just my way.

      As for a product review, wouldn't that be done by listing the pros & cons of the features/benefits (or lack of them) on your blog/website which hopefully would carry much more authority.

      much success to you all,

      p.s. don't all 'hit' me at once.

      arjmack.
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      • Profile picture of the author Snow_Predator
        Some interesting thoughts and a number of useful replies, thank you all. But wow! So many assumptions that my motive is to belittle my competitors.

        I'm all for helping my competitors succeed so that I will be forced to push myself harder and be best that I can be.

        I only wanted to point out that a particular product was a waste of time and money in order to help my subscribers. The product appeals to a desperate market and is full of false promises that it doesn't live up to. It's the most popular product in its market, and unfortunately most people only realise its claims are false after the money-back guarantee has expired.

        I have no need to belittle others in order to make my product stand out. My product(s) (when ready) shall speak for itself without comparison to that of others.

        I have to say I liked Martin's response best ^_^

        Look, we all know there is a load of crap out there. If you want to save the world from all that manure, go for it. If you want to provide a living for yourself and your family, think twice.

        Many of us started out thinking we would help protect people from the scammers and BS artists. The problem is, there are so many of them it's like the little Dutch boy sticking his finger in the breached dyke. Nobody wants a thankless 24/7/365 job that earns you no money.

        From time to time, you call someone out, report some scammers and help some newbies. But you have to pick your fights and not get into them very often. They take too much energy and distract you from your business.
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        • Profile picture of the author George Wright
          And your product, too, will be rubbish to some.

          George Wright

          Originally Posted by Snow_Predator View Post

          Some interesting thoughts and a number of useful replies, thank you all. But wow! So many assumptions that my motive is to belittle my competitors.

          I'm all for helping my competitors succeed so that I will be forced to push myself harder and be best that I can be.

          I only wanted to point out that a particular product was a waste of time and money in order to help my subscribers. The product appeals to a desperate market and is full of false promises that it doesn't live up to. It's the most popular product in its market, and unfortunately most people only realise its claims are false after the money-back guarantee has expired.

          I have no need to belittle others in order to make my product stand out. My product(s) (when ready) shall speak for itself without comparison to that of others.

          I have to say I liked Martin's response best ^_^
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  • Profile picture of the author Looking4Mentor
    Originally Posted by Snow_Predator View Post

    I'm starting my first email marketing campaign, and just wanted to know - am I allowed to tell people that a certain product on clickbank (or any other product for that matter) is absolutely rubbish? Can I name this product and tell people to stay away from it?

    I don't know of any law preventing me from doing this, but I've noticed in various seminars and books that the author will mention some particular competitors to be rubbish, but will refrain from naming them, but for what reason? Is it simply to avoid a confrontation with their competitor?
    There are Product Review sites all over the internet. If done tactfully (without saying, "This product is rubbish, because...") then, I believe it can be done. Share the product's key points & weak points and give it an overall rating of let's say 3 out of 10.

    Wording is everything. I personally search the facts about a product before I purchase it.

    Peace.
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  • Profile picture of the author Sparhawke
    I think what you misunderstood from the whole idea of marketing Snow is that while for the most part even though we are highly competitive in these markets by the very nature of the business as it should be we would never go so low as to purposely sabotage another...we even respect each other for some odd reason because there is always something new to learn.

    Doing something like that will simply get you labeled as "black hat" and even if that isn't really who you are reputations stick.

    Murderers are all very nice to their families by necessity, but you wouldn't want to invite one for tea would you?
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  • Profile picture of the author tweetzon
    suggestion is always good but sometimes it's not the best
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    • Profile picture of the author Martin Luxton
      Why not just recommend good products?

      Gaining a reputation as somebody who only promotes great stuff will help you a lot more than badmouthing rubbish.

      Look, we all know there is a load of crap out there. If you want to save the world from all that manure, go for it. If you want to provide a living for yourself and your family, think twice.

      Many of us started out thinking we would help protect people from the scammers and BS artists. The problem is, there are so many of them it's like the little Dutch boy sticking his finger in the breached dyke. Nobody wants a thankless 24/7/365 job that earns you no money.

      From time to time, you call someone out, report some scammers and help some newbies. But you have to pick your fights and not get into them very often. They take too much energy and distract you from your business.

      Martin
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      • Profile picture of the author webwriter
        You don't even have to name a specific product, but refer to it in discussing your own product. Point out the faults of certain products while mentioning that your own product has none of those faults. Instead, your product, for example, has more time-saving information that enables its users to reach their goal(s) quickly.

        Optimum radio ads point out their competitor's product includes older, slower technology and involves extra taxes and fees. On the other hand with Optimum, there are no such stipulations or tricky contracts. And there is no reference to the competition's name.

        There is no point in reinventing the wheel. See what works for others and adapt your marketing so you will have something that works for you as well.
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        • Profile picture of the author rosetrees
          Rather than telling your list what not to buy, why not tell them what TO buy. Hopefully you can find a product you do feel able to endorse and earn some comissions that way.
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  • Profile picture of the author stevetp
    I agree with rosetrees,

    If something is garbage then dont tell your members about it. If anyone asks let them know individually. But instead tell them what is good.
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  • Profile picture of the author seasoned
    There IS "free speech".
    There ARE "liberties".

    Unfortunately, EVEN if you tell the obvious truth, it COULD mean you have to go to court. BESIDES, if you want to compete, etc... it is best not to go there.

    Steve
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  • Profile picture of the author Raydal
    If I'm not mistaken, Pierce's Whole Truth ebook contained
    product reviews which he rated based on his own use
    of them and some people who got low star counts
    complained but I don't think much came of it.

    In essence it's the same thing that movie and art critics
    do except they do this for a living and don't sell music nor
    art.

    -Ray Edwards
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  • Profile picture of the author AndyBlackSEO
    I think generally it always comes off bad if you diss other peoples products. I think if you are actually emailing people to tell them a product is rubbish it may not go down too well with some. It's like force feeding a bad review to people which isn't a fair way of doing things. Also, it's a sure fire way of building online enemies which in turn could cause problems for you and your products.
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    • Profile picture of the author Notitia
      I'd say hell yeah you'd better warn people. It's called an honest review, people. If you're getting all defensive, then you probably are selling a crappy product and you're just scared he's gonna rat you out (jk)!

      The truth is there are some really lousy products out there, and I'd be grateful to someone who saved me money and a headache.
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  • Profile picture of the author usearchme2
    of cause you can, thats exactly what the nets for so people can share experiances, if you think something is rubbish ur entitled to say so !

    Woc
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  • Profile picture of the author Snow_Predator
    lol I can't let George Wright's post be the last on this thread. No one product will EVER be liked by everyone, but there do exist products that are unanimously crap.
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  • Profile picture of the author Josh Anderson
    Post your honest review in the products and reviews section. There is a section of the Warrior forum that has been put there for the purpose of seeking and giving reviews.

    Then others can post their honest opinions on the same product.

    You don't need the approval of others to give your honest opinion... even if its that a product is not worth its weight in mud.

    Personally I like reading the good and the bad and the rebuttals so that I can make my decisions based on a variety of opinions.

    However, the only opinions that matter are informed ones that give clear reasons why... not just throwing tomatoes.

    You don't warn people not to buy it... you give your opinion on why you do not think its a good investment and let them make their own decision.

    Here is a link to the product review section where you can post your honest and factual review from the perspective of an actual buyer of the product who has done more than sniff its cover:

    http://www.warriorforum.com/internet...views-ratings/
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    • Profile picture of the author Kat Bartone
      When it's done properly, I appreciate hearing an honest review - as long as the review is meaningful.

      That is, hearing that something is rubbish, junk, useless, or ______ (fill in the adjective) doesn't really tell me anything.

      What I'd like to hear is WHY you think something has not met your expectations. Is it poorly written? Incomplete? Does it fail to fulfill what it promised? How so? If it's software, is it buggy? Poorly documented? Etc.

      In fact, hearing such an honest review cultivates trust - it's one of the things I appreciated most about Steve Wagenheim when I got on his newsletter years ago. When he told me why I SHOULDN'T buy Product X, Y, or Z, I knew that I could much more easily trust his recommendation for Product A, B, or C.

      - Kat
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  • Profile picture of the author Sean Ski
    If you trash other people's products its tricky, especially if you're active in the IM market... You don't know what connections people have so if you plan on partnering up with people in the future, I'd be careful. If you really want to give a product a bad review just tell people its a general overview for newbies who are just getting started, that usually keeps most people away unless they actually are brand new to the IM game.
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