I turned $2.17 into $5000

58 replies
A year ago I spent $2.17 and about 4 hours that turned into $5000 over the next 6 months. I've milked it for as much as I can without dedicating more time to it, so I thought I'd share.

I work an early morning job (for the insurance) and listen to talk radio on my way in. I kept hearing this short radio spot advertising a website. I'm sure you know the type. They kept saying the name of the website over and over and over again, hoping the listener would remember it once they were close to a computer.

Luckily, I did. I went to the site and realized very quickly it was just a simple CPA offer. Email submit for a free something or other, but only if you then completed 7 additional offers.

At this point in my internet marketing career, not only was I working early morning at a warehouse, but I was also working day time customer service for an online retailer. I spent everyday on the phone with people who had bare minimum computer experience.

9 times out of 10 when I told a customer to go to a specific website address they would type the URL I gave them into Google and search for it.

I realized that most people hearing the ad would type the URL into Google and search for it. Come to find out, the URL as a keyword phrase, had no competition. There were no trademarked terms and nobody was optimizing for that phrase.

I registered the .net extension of the site ($2.17), forwarded the URL to my own CPA link for a similar offer, put up a Squidoo lens with an honest review of the site and what to expect and directed people to my own link. I then did about 15 minutes of social bookmarking and let it go.

I finished this late one night, probably at 11:30pm. Before I left for my early job (4:30am) my Digg of my lens was #1 in Google for that keyword phrase.

I did this with 3 or 4 other offers, kind of as a side note experiment, and ended up with $5k by the end of July. Not bad for a minimal amount of work.

Guess what, there are a ton of advertisements on radio and TV driving traffic to a website. Take a few minutes and check on the URL as a keyword. How hard would it be to get ranked for that URL? Not Hard! I'm glad somebody was paying for the advertising, because it paid off for me.
#$217 #advertising #free #hijack #tip #turned
  • Profile picture of the author lulu25
    Hey,

    Thanks for the post. I never pay attention to ads on radio. From now I will pay attention and congrats on the $5000.
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  • Profile picture of the author Sparhawke
    Isn't this rather black hat or taking advantage of a radio shows naivety?

    Either way, it is a brilliant approach lol
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    • Profile picture of the author DDistel
      Originally Posted by Sparhawke View Post

      Isn't this rather black hat or taking advantage of a radio shows naivety?

      Either way, it is a brilliant approach lol
      I agree with this 100%
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    • Profile picture of the author Mark Blaze
      Originally Posted by Sparhawke View Post

      Isn't this rather black hat or taking advantage of a radio shows naivety?

      Either way, it is a brilliant approach lol
      How on earth is this blackhat?

      If a company is leaving money on the table then why not take it? heck he never pretended to be the company nor was he contacted by the company i question to take his site down (i doubt)!

      If it was me then i would have also ran some radio campaigns too for a different domain name as it was obviously making them money too.

      Mark Blaze
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      • Profile picture of the author skullzzz
        Originally Posted by Mark Blaze View Post

        If it was me then i would have also ran some radio campaigns too for a different domain name as it was obviously making them money too.

        Mark Blaze
        Google used to buy unused radio advertising space then resell it cheap. That's why I can afford to give away this little nugget. The radio ads didn't work out for Google, but you know what did? Google TV. They buy surplus TV advertising space and sell it to savvy marketers like you, Mark.

        Last night, watching the Olympics replay, I saw 3 CPA TV ads in a row.
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    • Profile picture of the author ADAMw3
      Originally Posted by Sparhawke View Post

      Isn't this rather black hat or taking advantage of a radio shows naivety?

      Either way, it is a brilliant approach lol
      This is not blackhat. It's thinking outside the box.
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  • Profile picture of the author m-skeezy
    Originally Posted by skullzzz View Post


    I registered the .net extension of the site ($2.17), forwarded the URL to my own CPA link for a similar offer, put up a Squidoo lens with an honest review of the site and what to expect and directed people to my own link. I then did about 15 minutes of social bookmarking and let it go.
    When you register the .net should you use dashes to separate long tail KWs? or let the words run together?
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    • Profile picture of the author skullzzz
      Let say the address being advertised was www dot easypcspeed dot com; I'd register easypcspeed dot net. If that was taken, I'd try .org or .info. If those were taken, I'd start trying with hyphens.

      Crazy thing about squidoo (black hat tip) you can anchor the keyword www dot actualsitename dot com with whatever url you want. I always tried to match as close as I could with the original, though.
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      • Profile picture of the author m-skeezy
        Cool info. I'm new here and I hope to learn as much as I can.This post was inspiring. Thanx!
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    • Profile picture of the author mikeb209
      I haven't gotten into cpa yet but ideas like that make me want to hop into it real quick and capitalize.
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  • Profile picture of the author travlinguy
    Hey, skullzzz...
    Brilliant. That's using the gift between your ears that God gave you. Nice going. Now you should write it up as a special report and sell it as a WSO. Maybe too late for that as my guess is this thread will get a lot of attention.
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    • Profile picture of the author skullzzz
      Originally Posted by travlinguy View Post

      Hey, skullzzz...
      Brilliant. That using the gift between your ears that God gave you. Nice going. Now you should write it up as a special report and sell it as a WSO. Maybe too late for that as my guess is this thread will get a lot of attention.
      Thanks. I thought about a WSO, but I've got a lot more and better where that came from. Plenty of time for WSO's later.
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  • Profile picture of the author VegasGreg
    I guess I need to start listening to the radio a little more often.

    Great tip!
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  • Profile picture of the author cmaq
    Great job!
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  • Profile picture of the author Colton
    Very nice, yea I don't know why so many people type the url into their favorite search engine rather than into the address bar lol.
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    • Profile picture of the author scottsheen
      Originally Posted by Colton View Post

      Very nice, yea I don't know why so many people type the url into their favorite search engine rather than into the address bar lol.
      Great post. I also found this response from Colton interesting so I went to Google Adwords: Keyword Tool and did an exact search for walmart.com - 2,240,000 monthly searches and target.com - 1,500,000 monthly searches. They typed the url into google instead of using the address bar.
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    • Profile picture of the author glassextreme
      I admit I do that sometimes. I think it's could be the status bar and the search bar by google are just so close to each other i click the wrong one.

      second reason is i'm afraid to go to a bad phishing site or have a wrong url
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  • Profile picture of the author Dennis Gaskill
    Ha - I've heard of this somewhere before, but haven't tried it. It is very clever.
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    • Profile picture of the author Sipboy3000
      Another primetime example of thinking outside the box!

      This is the exact type of stuff that will help you make it long term in this business.

      Very clever, but I bet if you would have asked other people about doing this rather than just TAKING ACTION and doing it, they would have told you that it wouldn't work.

      I really, really like!
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  • Profile picture of the author Lisa Gergets
    Wow, excellent tip! Ima have to start listening to the radio again. LOL

    (Actually I'm just following Dennis.)
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    • Profile picture of the author Dennis Gaskill
      Originally Posted by Lisa Gergets View Post

      Wow, excellent tip! Ima have to start listening to the radio again. LOL

      (Actually I'm just following Dennis.)
      And my harem grows.

      (It's the puppy guys, Lisa is just funnin' with ya. )
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    • Profile picture of the author philbowman
      Radio?...Radio? Oh, I remember what those were now.
      Hey, great idea.
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  • Profile picture of the author Marhelper
    So, this is based more on national tv and/or local ads?
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    • Profile picture of the author mpx305
      Great technique, I love this!
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    • Profile picture of the author skullzzz
      Originally Posted by Marhelper View Post

      So, this is based more on national tv and/or local ads?
      I'm not sure if the advertisers were running local spots or national. It would make sense to target areas of the country where the demographic favored the offer.
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  • Profile picture of the author johnmags
    Thanks for the awesome tips. Aside from radio, you can also use international magazine ads and so on.

    Cheers
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  • Profile picture of the author bsmith2
    Now thats thinking on your feet, so to speak. Good job. Makes me wanna listen to the radio more often.
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  • Profile picture of the author zQ Lim
    Owh! now i know! Thanks for your tips!
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    • Profile picture of the author scrapgirl42
      This kind of makes you look at everything in life differently. You never know when the best idea will come around. I discovered my #1 money maker site idea while shopping at Target

      Great idea - thanks!
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    • Profile picture of the author Dennis Gaskill
      Originally Posted by DogScout View Post

      funny i turned 5k into $2.17
      With a little creativity you could turn that into a WSO. :rolleyes:
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      Just when you think you've got it all figured out, someone changes the rules.

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  • Profile picture of the author mrmoonlight
    This is a great tip! Thanks for the info!
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  • Profile picture of the author Toby Lewis
    I love it! Good to see new stimulating ideas cropping up!
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  • Profile picture of the author natec07
    This is actually quite inspiring. It sounds almost comical, really. What a way to earn $5,000. I mean, had I known about this before and how to do it, I could have been debt free right now.
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  • Might want to look into the cost of local radio advertising as well. The guy who made the Original CPA offer site wasn't exactly stupid.
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  • Profile picture of the author FrankBowman
    Brilliant, absolutely brilliant........bluefart,blackfart, smellyfart........who cares it worked and you didn't hurt anybody. The people who own the site mentioned on the radio should have registered all the extentions..........good for you!!!
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  • Profile picture of the author uniquecontent
    Lucky charm......:-)
    I also usually ignore radio ads but after reading this post I think I'll pay attention to listening ads. Anyway many many congratulations for your great success and thanks for sharing such a nice idea.
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  • Profile picture of the author Darren Hodgson
    I normally listen to national radio but the other I put on the local radio station and found an advert with a website. Turns out they've only registered the .com domain, now all I need to do not is register the .net, find a good CPA and I'm off. whahayyyyy.
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    • Profile picture of the author skullzzz
      Originally Posted by Darren Hodgson View Post

      I normally listen to national radio but the other I put on the local radio station and found an advert with a website. Turns out they've only registered the .com domain, now all I need to do not is register the .net, find a good CPA and I'm off. whahayyyyy.
      Awesome, Darren! Let me know how it turns out.
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  • Profile picture of the author Jerry Pierce
    I will pay more attention to ads and radio. Excellent idea.
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  • Profile picture of the author Ken Leatherman
    Very positive feedback about this being a good technique. Now what I think would be interesting is to see how many of you folks, which posted here, actually take the time to try out the strategy or some version it.

    Good post skullzzz.

    Ken Leatherman

    The Old Geezer
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    • Profile picture of the author jodamy
      Originally Posted by Ken Leatherman View Post

      Very positive feedback about this being a good technique. Now what I think would be interesting is to see how many of you folks, which posted here, actually take the time to try out the strategy or some version it.

      Good post skullzzz.

      Ken Leatherman

      The Old Geezer
      I just took the 1st step, and bookmarked this page for when I get a chance to try it
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  • Profile picture of the author Raygun
    Thanks a lot for the tips, that is what I love about this place. I actually just copied this tip and archived it in my CPA folder.
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  • Profile picture of the author illuminati12
    Originally Posted by skullzzz View Post

    A year ago I spent $2.17 and about 4 hours that turned into $5000 over the next 6 months. I've milked it for as much as I can without dedicating more time to it, so I thought I'd share.

    I work an early morning job (for the insurance) and listen to talk radio on my way in. I kept hearing this short radio spot advertising a website. I'm sure you know the type. They kept saying the name of the website over and over and over again, hoping the listener would remember it once they were close to a computer.

    Luckily, I did. I went to the site and realized very quickly it was just a simple CPA offer. Email submit for a free something or other, but only if you then completed 7 additional offers.

    At this point in my internet marketing career, not only was I working early morning at a warehouse, but I was also working day time customer service for an online retailer. I spent everyday on the phone with people who had bare minimum computer experience.

    9 times out of 10 when I told a customer to go to a specific website address they would type the URL I gave them into Google and search for it.

    I realized that most people hearing the ad would type the URL into Google and search for it. Come to find out, the URL as a keyword phrase, had no competition. There were no trademarked terms and nobody was optimizing for that phrase.

    I registered the .net extension of the site ($2.17), forwarded the URL to my own CPA link for a similar offer, put up a Squidoo lens with an honest review of the site and what to expect and directed people to my own link. I then did about 15 minutes of social bookmarking and let it go.

    I finished this late one night, probably at 11:30pm. Before I left for my early job (4:30am) my Digg of my lens was #1 in Google for that keyword phrase.

    I did this with 3 or 4 other offers, kind of as a side note experiment, and ended up with $5k by the end of July. Not bad for a minimal amount of work.

    Guess what, there are a ton of advertisements on radio and TV driving traffic to a website. Take a few minutes and check on the URL as a keyword. How hard would it be to get ranked for that URL? Not Hard! I'm glad somebody was paying for the advertising, because it paid off for me.
    Congratulations, mate!
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  • Profile picture of the author Kev Stevenson
    Great stuff!
    I think the key to this type of idea is that someone else is doing/paying for the hard work of getting the product into the public's eye.
    I made a steady bit of pocket money when a BBC cookery programme featured a desirable high-end fridge freezer in the background.
    I directed PPC straight to an affiliate link (merchant no longer allows this) and every time the programme aired - beer money!!
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  • Profile picture of the author mikkosant
    This is actually a great method. Just spot a company that is doing tons of offline advertising to their domain. Take over front page of google for their domain keyword.

    Way to take action!
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  • Profile picture of the author GeorgR.
    wow this is a nice trick, its like "hijacking" their PR efforts and raking in the money

    Worth looking into this more, there might be other ways to find such sites, not only on the radio!

    (Add: Its actually scarily easy and obvious....love it )
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  • Profile picture of the author skullzzz
    Originally Posted by Marc Rodill View Post

    Question: what CPA networks would you recommend? (based on ease of sign up)
    Good question. For this little project I used Hydra and PrimaryAds.

    I've found that if you know even a little bit about CPA, PPC and SEO you can pretty much get accepted to any network. If you don't get approved right away, just call the affiliate manager and chat with them on the phone.

    On my applications for new networks, I always put just one URL and explain that I am familiar with SEO techniques, PPC campaigns and list building/email marketing across a wide variety of niches. I find that this will at least give them reason to call me and chat.

    At that point, it's a matter of being (sounding) competent in CPA marketing.

    Hope this helps.
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  • Profile picture of the author rksimmons
    This is why I love this place; there's a great new idea every time I take a look!

    Great job on this one! Thanks for reminding us that a little simple creative thinking plus willingness to take action, can bring crazy results.
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  • Profile picture of the author samuraiwriting
    I like that idea! I might turn on the radio tomorrow and see what commercials are on! Imagine that -- turning on the radio just to listen to commercials :p eh, it's worth it for a potential 5k
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  • Profile picture of the author macchiavelli
    Thats a very smart method of you.
    Would not have came up with it myself!
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  • Profile picture of the author amandafrei
    It's all about being a guy that goes out and do real things to make money.

    Listening to radio and TV to check for advertising is a great idea.

    I hope you are still making a lot of money from it.
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  • Profile picture of the author briley knox
    Good info I'm always on the look out for good useful information where you can make some income. Thanks!
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  • Profile picture of the author blue_Tiger
    some weeks ago I have bought a wso about how to make money with Squido lens but I neglected and never applied that method.. I just could not believe that it is possible to make money with free websites like squido lens. But now after reading your story I will go back to read that wso again.
    Thanks
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  • Profile picture of the author regr8
    I don't think it's wrong to use the same name for a different .net domain. It's their fault for not monetizing this opportunity. Time to give it a shot!
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  • Profile picture of the author FredJones
    This one is tremendous. I am sure this will be easy to repeat - in particular in countries like the USA where the Internet has really penetrated well.
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