Where is the "great" PLR?

32 replies
You know, I have bought a ton of PLR products over the years and it has ranged from pretty good to not so very good at all. I guess over the years I have become jaded and I don't expect too much from products that come with rights and that's just the way it is.

Quite a few people are putting out generic PLR stuff that they rush out so they can earn a quick buck... not all, mind you, but it is happening more and more. Have they ever considered how much money they would make if they created PLR products that could actually make people money? I'm talking about reports, ebooks, etc that contain in-depth knowledge, great information, etc that people can sell that easily solve the readers problems it is designed to solve? They would have more repeat business than they would know what to do with. Yes, I know that most people who buy PLR don't bother to do anything with it but I am talking about those people who actually do something with the PLR they purchase.

While I am harping on PLR specifically, let me just say it applies to ANY product that you produce! Quite often the focus is on "how much can I make" instead of the quality of the product. I guarantee you that if you put out a product that actually does what it is supposed to do, you will make more money than you could have thought possible. It comes down to deciding whether you are looking for the one-off sale or buyers who return to you over and over again!

Anyway, I would like to hear from people who have purchased top-quality PLR that they were completely satisfied with and actually made money using it. It would also be nice to know which PLR membership sites produce such a product.

Thank you for your time and have a great whatever it is wherever you are!
#great #plr
  • Profile picture of the author GarryMSayer
    Just go on the internet buddy and check out all the freely available content but ensure you do this... rewrite it so it doesn't in any way (shape or form) resemble the original.

    Failing that there's some fantastic PLR available here on the warrior forum. Check the Warrior Special Offers section for more details and some future online paydays. But don't forget to rewrite/personalize it.

    Garry.

    P.S. Make sure what you rewrite you have some knowledge about otherwise you'll leave a lot of money (and credibility) on the table.
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    • Profile picture of the author Jill Carpenter
      What topics are you looking for?

      What type of PLR? video, audio, ebooks, articles, etc?
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  • Profile picture of the author Chris W. Sutton
    I'm not looking for anything particular at this point but I always keep my eyes open for good, quality PLR.
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  • Profile picture of the author petelta
    I agree. Most PLR is crap. I get my best PLR here on the WSO forum. Bev Clement, Brad Grosse, and Steven Wagenheim all have great PLR I've made money with.

    I've actually taken a lesson from Brad and Steven and have started working on a full package PLR WSO myself. It has the works. Keyword research, articles, ebook, videos, podcasts, sales page, autoresponder series, squeeze page, product review, and graphics package.

    I always like the PLR packages that have every step already done. So, that's how I am making mine.

    Travis
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    • Profile picture of the author Alex Mensah
      Originally Posted by petelta View Post

      I agree. Most PLR is crap. I get my best PLR here on the WSO forum. Bev Clement, Brad Grosse, and Steven Wagenheim all have great PLR I've made money with.

      I've actually taken a lesson from Brad and Steven and have started working on a full package PLR WSO myself. It has the works. Keyword research, articles, ebook, videos, podcasts, sales page, autoresponder series, squeeze page, product review, and graphics package.

      I always like the PLR packages that have every step already done. So, that's how I am making mine.

      Travis
      I agree with you on that one petelta. the more work done the less we all have to do. I am actually releasing a PLR WSO today and I tried to do as much work as I could with it so that other's wouldn't have to. I do agree there are a lot of products released that seem as though people just wanted a quick buck. Like my mentor always said, think of over delivering each time and the money aspect will take care of itself.
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  • Profile picture of the author Ricci Cox
    Hi Chris,

    I couldn't agree with you more.

    I only got into internet marketing last summer. And after spending months and months looking for quality PLR products - I came to the conclusion that the aren't many!

    I bought lots of low-quality stuff, from people who just want to make a quick buck like you rightly said.

    So in the end, I decided to produce my own products - it the best way i think - at least I know I'll get a quality product to sell.

    And, although my product cost me well over $1,000 to produce, It bought me in $2,153.85 in just the first 16 days - so it was well worth while.

    I'm currently working on my second project - in the get fit/weight loss niche - again I've started to produce my own eBook - although its costly getting quality writers and designers to put it together - the results are stunning! And I know the investment is worthwhile because I'll have a quality, unique and world-class product that will actually help people do what it says it will...

    All the best
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    • Profile picture of the author Tina Golden
      As a PLR provider (albeit without a large inventory at this time), I would love to have people define what they would like to see in PLR. Not the niches or anything, but specifics of what you would consider "great".

      I think a large part of the problem is that many providers don't have a clue on what is wanted by the market.

      I've tried asking people and have yet to get a specific answer so it does make it hard to know...lol.

      Tina
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      • Profile picture of the author George Wright
        I agree Tina,

        Unfortunatly what some mean by good PLR is that they use the PLR to make money. However I or You or anyone can provide well written products or programs and still have them be labled as trash when the end user makes no money with them, something the PLR creator has no control over what so ever.

        George Wright



        Originally Posted by TMG Enterprises View Post

        As a PLR provider (albeit without a large inventory at this time), I would love to have people define what they would like to see in PLR. Not the niches or anything, but specifics of what you would consider "great".

        I think a large part of the problem is that many providers don't have a clue on what is wanted by the market.

        I've tried asking people and have yet to get a specific answer so it does make it hard to know...lol.

        Tina
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  • Profile picture of the author Chris W. Sutton
    As a PLR provider (albeit without a large inventory at this time), I would love to have people define what they would like to see in PLR. Not the niches or anything, but specifics of what you would consider "great".

    I think a large part of the problem is that many providers don't have a clue on what is wanted by the market.

    I've tried asking people and have yet to get a specific answer so it does make it hard to know...lol.
    That's a good point, Tina! It's unrealistic to ask someone to write a PLR ebook about losing weight that would make them a bizillion dollars and expect to get much. Maybe the answer to getting great PLR is to be as specific as possible so the writer can be very focused and very narrow on their research.

    Maybe the PLR is very generic because the person outsourcing the ebook was very generic to begin with.

    Thanks for that thought!
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    • Profile picture of the author Tina Golden
      Chris, so you would like to see some tightly focused PLR instead of the general info stuff that's usually available?

      That's been the direction that I've been trying to go in so I hope that's what you mean. That would mean that I'm on the right track with the stuff I'm working on.

      Tina
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  • Profile picture of the author Chris W. Sutton
    Exactly! I have come across a lot of good writers but maybe what I really want is a good writer AND a good researcher. I have found that the end user wants the info to solve whatever problem they have; sort of a step-by-step manual. A report doesn't have to be 500 pages long if it can solve the problem in 5 pages. People aren't buying quantity... they are buying quality.

    Allen Says has promoted this sort of business for years. He says to write concise, quality short reports and give your affiliates 100% commission to sell them for you. He advocated the Seven Dollar Script at one point and then promoted Rapid Action Profits to do the same thing. The key is that you become branded as someone who sells quality reports and people repeatedly come back to buy from you again. The end user will not keep coming back to buy generic reports.
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  • Profile picture of the author Mike Anthony
    Okay don't blast me but if someone really had a GREAT product and they knew IM why would they do it PLR?

    I ask this because I am now moving on to my second and third product creation and I considered PLR. I even asked months ago about what kind of products people were thirsty for. I concluded If I made the right JV connections and did the work myself I was likely to make far more money with lessor risk.

    Isn't the idea with PLR to give a decent product (not actually great) and then its your responsibility to make it great? A seasoned person is going to do some kind of a launch or JV if they know its great.

    Go easy on the noob to PLR. From my background as a programmer I am more accustomed to the Private label application service provider model. It just makes more sense to me because the service provider gets a continuing piece of the pie if the product is a success. Seems to me because of the model the really good product only makes it to PLR after its been sold and over sold before

    Just asking what s in it for new people to enter the field since you aren't happy with the present offerings.
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    • Profile picture of the author petelta
      Originally Posted by Mike Anthony View Post

      Okay don't blast me but if someone really had a GREAT product and they knew IM why would they do it PLR?

      I ask this because I am now moving on to my second and third product creation and I considered PLR. I even asked months ago about what kind of products people were thirsty for. I concluded If I made the right JV connections and did the work myself I was likely to make far more money with lessor risk.

      Isn't the idea that you should find decent PLR (not actually great) and then its your responsibility to make it great? A seasoned person is going to do some kind of a launch or JV if they know its great.

      Go easy on the noob to PLR. From my background as a programmer I am more accustomed to the Private label application service provider model. It just makes more sense to me because the service provider gets a continuing piece of the pie if the product is a success. Seems to me because of the model the really good product only makes it to PLR after its been sold and over sold before

      Just asking what s in it for new people to enter the field since you aren't happy with the present offerings.

      There's lots more work involved to market a product. Creating it is the easy part I think. Some people want the cash now instead of getting a traffic to the offer.
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      • Profile picture of the author Mike Anthony
        Originally Posted by petelta View Post

        There's lots more work involved to market a product. Creating it is the easy part I think. Some people want the cash now instead of getting a traffic to the offer.
        But isn't that part of what the thread is about? Creating content is the easy part when its passable or half decent. Creating GREAT content is not easy. If someone writes a good solid course on using facebook I dont think anyone is going to consider it great if it didn't have some gems in it they hadn't seen before. They are more likely to call it rehashed. Unique and great takes expertise, time and research.

        If the lure for the PLR seller is that he'll get repeat business he has to be able to strike lightning in a bottle more than once and that takes something. Maybe one idea he wants the quick cash for but multiple great ideas?
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    • Profile picture of the author Eric Graudins
      Originally Posted by Mike Anthony View Post

      Okay don't blast me but if someone really had a GREAT product and they knew IM why would they do it PLR?
      Exactly.
      When you spend time writing an original work with the benefit of 10 years experience in the subject, you don't want to see it butchered and tortured into a thousand different verisons and on sale for $1 or something.

      Well anyway, I don't.
      But I'm weird like that.
      Must be pride in workmanship, or something equally useless and old fashioned.

      cheers,
      Eric G.
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      • Profile picture of the author gjabiz
        Originally Posted by Eric Graudins View Post

        Exactly.
        When you spend time writing an original work with the benefit of 10 years experience in the subject, you don't want to see it butchered and tortured into a thousand different verisons and on sale for $1 or something.

        Well anyway, I don't.
        But I'm weird like that.
        Must be pride in workmanship, or something equally useless and old fashioned.

        cheers,
        Eric G.
        Eric G. You are correct, which is why some PLR have certain restrictions as to what can and can NOT be done to the content.

        I first offered "private" marketing rights to my very popular report, The Chattel Report, The Sprint to Freedom, back in the 90's. It was limited to 6 "reseller" rights and at the time, I took my sales of the report off the market, I have never competed with these resellers.

        Now, I encouraged all of these guys to add their own content, their own introduction, some notes, some shading and additional content, BUT, they were not allowed to alter the original report.

        The REASON I quit selling the report, which by the way was a MAILED spiral bound booklet, and offered other people the rights to sell it, was because I was on to other things, and, as I do in all my work, I EMBEDDED subtle (or blatant) sales pitches to other products of mine.

        More recently, within the last few years, I sold a "course" on chatteling, and it did very well for me, then I offered it LOCK, STOCK and BARREL (old expression meaning they got ALL the rights to it)...for a substantial piece of money. The buyer then sold a limited number of private label rights and/or "rights to market" the report.

        He recouped his investment, I was happy, now there are other people promoting the report, and, as always, I get email almost daily from people who have questions and/or want to know about the work I casually mention in all my speciatly reports.

        What I have found over these past 15 years on the web and over the past 24 years ONLINE, is this: There just isn't enough time in the day to do EVERYTHING I want to do, so I have to pick and choose and I've found that offering people "rights", of whatever kind, to my proprietary, one of a kind, researched and tested in the trenches reports and/or information products creates a nice revenue stream that flows for years after creating (or acquiring) it.

        Today, I would only use someone's PLR as supplemental material to work I'm creating or having created.

        Gordon Jay Alexander
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      • Profile picture of the author Mike Anthony
        Originally Posted by Eric Graudins View Post

        Exactly.
        When you spend time writing an original work with the benefit of 10 years experience in the subject, you don't want to see it butchered and tortured into a thousand different verisons and on sale for $1 or something.

        Well thats what I was getting at. You just can't jump form one niche to another and create the kind of GREAT content talked about. I would say there are almost no niche you can nail in less than ninety days of learning about it.

        Frankly I don't think the PLR market even really values quality. I'll give a personal example. A few months ago I nearly offered a backlink package as PLR. Had a discussion about it right here in this section. I asked bearing in mind that almost all backlink packets sell well what people would be willing to pay.

        Do you know people wanted to pay around $70 for it? LOL . One guy wrote me and told me he'd pay $2000 for the entire application ( it was a bit more than just a packet) but that I could only sell it once and give up rights to it.

        Now come on this was a proven seller that I went on to make a good bit of money on (and still do). You could look in the WSO section and see people buy them right and left and yet all that people were willing to offer was $70? I was a fool looking back to even consider it and came up with a completely different model.

        Thats what I think PLR needs if you want to get great content. A completely different model. It just doesn't make any sense for anyone to offer a killer product for what people want to pay for PLR. To me the only way it works is if you fuse together PLR with some kind of JV like offer. Standardized a JV element into the PLR where the creator makes something off of your sales.

        Saying marketing is harder than product creation doesn't really cover it. After all even a PLR provider has to be able to market so whats the incentive to giving up a great product so that you the PLR buyer can make ton loads of cash on it?

        Lets keep it real here. The PLR producer is in it for the same reason you want to buy it. He wants to make money.
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  • Profile picture of the author Chris W. Sutton
    Isn't the idea with PLR to give a decent product (not actually great) and then its your responsibility to make it great? A seasoned person is going to do some kind of a launch or JV if they know its great.
    It depends on the person, I guess. You might be surprised WHO and HOW MANY people actually outsource their product creation because they just don't have the time to do it. I've been told I'm a pretty darn good writer but I really struggle to take the time to sit down and do it. I would rather pay someone to do it for me if I can get a product that I like. I want a finished product not something I have to redo. And when I say that, I'm not talking about the PLR that goes to several hundred people... that SHOULD be rewritten.

    If the lure for the PLR seller is that he'll get repeat business he has to be able to strike lightning in a bottle more than once and that takes something. Maybe one idea he wants the quick cash for but multiple great ideas?
    I don't think it takes lightning in a bottle to get repeat business. I think it just takes focusing on how to create a great product for the person who hired you and not focusing on how this will make me a quick buck.
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    • Profile picture of the author Mike Anthony
      Originally Posted by Chris W. Sutton View Post

      I don't think it takes lightning in a bottle to get repeat business. I think it just takes focusing on how to create a great product for the person who hired you and not focusing on how this will make me a quick buck.
      What I meant by that is you clearly want to get more than one great product right? I mean if you are going for repeat business with PLR business then you want more than one great PLR product from them. So they have to come up with a number of great products and I think thats more than focus.

      Anyway as someone who considered getting into this market and who loves to create products I was just weighing in on why people might not bring their GREAT products to PLR. They aren't going to want the quick money more than once or twice and there are much more profitable avenues to explore once the product i s unique and solid.

      Hats off to those who do PLR. Based on some of the prices I see them selling their stuff for I think they do a good job. Not all of them mind you but some I have seen.
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  • Profile picture of the author Chris W. Sutton
    Mike, I take my hat off to you. You make intelligent posts that seem to be well thought out, you are not combative and I wish more people took the time to think about what they were going to say before they made a post! You're a good example.

    Take care!
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    • Profile picture of the author Tina Golden
      Mike, I can answer to the why anyone would keep creating great products and not market them on their own. Or at least, my reason.

      I am an excellent researcher and can write well. I am working on my own products and will market those. However, I can create reports in 30 different niches if I wanted to but I don't want to market in 30 different niches.

      I will market in my specific areas that I want to build a business in but I also plan on creating niche reports and/or ebooks that I plan on selling as PLR.

      Does that make sense? LOL

      Tina
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  • Profile picture of the author FredJones
    Top quality contemporary PLR does not exist. Top quality re-usable material exists and is often totally or almost free only if you know how to find that :-)

    Originally Posted by Chris W. Sutton View Post

    You know, I have bought a ton of PLR products over the years and it has ranged from pretty good to not so very good at all. I guess over the years I have become jaded and I don't expect too much from products that come with rights and that's just the way it is.

    Quite a few people are putting out generic PLR stuff that they rush out so they can earn a quick buck... not all, mind you, but it is happening more and more. Have they ever considered how much money they would make if they created PLR products that could actually make people money? I'm talking about reports, ebooks, etc that contain in-depth knowledge, great information, etc that people can sell that easily solve the readers problems it is designed to solve? They would have more repeat business than they would know what to do with. Yes, I know that most people who buy PLR don't bother to do anything with it but I am talking about those people who actually do something with the PLR they purchase.

    While I am harping on PLR specifically, let me just say it applies to ANY product that you produce! Quite often the focus is on "how much can I make" instead of the quality of the product. I guarantee you that if you put out a product that actually does what it is supposed to do, you will make more money than you could have thought possible. It comes down to deciding whether you are looking for the one-off sale or buyers who return to you over and over again!

    Anyway, I would like to hear from people who have purchased top-quality PLR that they were completely satisfied with and actually made money using it. It would also be nice to know which PLR membership sites produce such a product.

    Thank you for your time and have a great whatever it is wherever you are!
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  • Profile picture of the author WD Mino
    My friend Anthony writes his own as well as distributes the latest available he has some great stuff PLR Nirvana not to high priced and a real quality sort of guy to boot
    -WD
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  • Profile picture of the author TimG
    Quality PLR does exists but finding it is only part of the issue that many marketers face. The real way to profit from PLR material is to find a good PLR product or PLR products and turn it (them) into a great PLR product.

    This can be accomplished with a graphics facelift, a new product title, added content such as a series of videos or MP3s.

    One strategy I found to be extremely effective was to find several PLR products that all focus on the same niche or compliment each other and than combine those PLR products together in order to create a super product.

    This method allows you to pick and choose the quality parts from the different PLR products you have for a niche and than mesh them togther into a truly unique/high quality product.

    With 5 different PLR products all covering the same niche I am able to take a chapter (usually only the best) from each product and use them to create the super product.

    Chris, I mention this because sometimes a PLR product may not represent 100% quality but if you can isolate the quality content for each PLR product you own for a particular niche and than peel it away in order to combine it with other PLR peelings you have the ability to create the high quality product you want without having to search high and low for one quality PLR provider.

    Respectfully,
    Tim
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  • Profile picture of the author Will Edwards
    It's certainly a big problem finding good quality PLR, but it's definitely there if you are prepared to look for it.

    Will
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  • Profile picture of the author kswr123
    *looking at will edward's signature files*

    Guys, I think I just found some...
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  • Profile picture of the author willyboy104
    If your really interested in great, high quality PLR then the package I am currently setting up will hopefully answer your prayers so to speak

    It will be launching within the next two weeks and everything I will be selling will be solely produced for an exclusive audience only at a monthly price plan with guaranteed high quality PLR as the number one focus.

    You can get high quality PLR but it just needs to be found amongst all the rubbish re-produced garbage.
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  • Profile picture of the author Andyhenry
    Hi Chris,

    This is something I've raised many times with PLR providers.

    I've also provided PLR a few times too.

    The problem also has the factor of - most of the people providing PLR are creating it to sell as PLR - not to actually make money in the target market.

    As you know, addressing people needs is different to just writing about the niche or the problems. So while it's easy to find people who will write about something - they're not necessarily also able to find out what that market needs and will buy.

    The problem with people 'providing PLR' is often that to appeal to their target (the PLR buyer) they base their work on what they think people want, rather than what the end customer needs.

    So while you might get a really nice piece of work - it may not stand a chance of making you any money.

    In the race to sell stuff people often leave the actual value behind.

    Some people will happily buy that and throw enough of it up to see what sticks - but that's different to what you're after.

    In my experience what you need can only be provided by someone who has an idea of where and how you're intending to use it. No generic material (no matter how well presented) will hit the spot for anyone buying it, and therefore is likely to miss the mark for most people.

    Then you have to actually understand the market yourself too in order to properly implement and market the product you have.

    Andy
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    nothing to see here.

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    • Profile picture of the author Alminc
      I completely agree with Chris. PLR ebooks, reports etc that you can
      obtain online have very generic content. Rewriting such content doesn't
      make it better product, it makes it just a rewritten bunch of general
      statement such as ' you should....' , ' you will want to...' blah blah.

      People selling PLR ebook packages are focusing much more on graphics,
      so you buy an ebook package with low content quality and solid
      minisite and ebook graphics. I would be much more interested in
      high quality content, just a word file containing in-depth knowledge
      on a subject, then graphics.

      Would you rather merry aggly and stupid woman in most beautiful dress
      or a wise and beautiful woman with no clothes at all ?


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  • Profile picture of the author willyboy104
    Eric that's a very good point. I think high quality PLR exists but its trying to balance the different factors that consist to make high quality PLR that need to be balanced. As someone else mentioned many people concentrate on quality graphics and because of that the standard of content decreases but what if you could have high quality content and high quality graphics.

    But then you will only take it to a certain quality before its not perceived to be PLR anymore but instead a solid product which does not need to be butchered as Eric puts it and then re-hashed and sold later on for $1 per product.

    There is a fine line and a balance that needs to be put in to place.
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  • Profile picture of the author Bev Clement
    People assume that all PLR is created equal and nothing could be further from the truth.

    Many providers think because they can write 10 articles on a theme it makes them the best writer around, but finding someone who understand research and writing is a different ball game.

    People who write extensively for themselves or clients tend to know the amount of research needed before any words are written. They understand the market at a different level and then they supply PLR which is not generic.

    Some writers (not all) put the same amount of work into their PLR as they would if a client was paying them 4 figures to write a book.

    Knowing the market and its trend is something all writers and researchers should be looking to do, and then supply what the buyers want.
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    • Profile picture of the author Eric Graudins
      Originally Posted by gjabiz View Post

      Eric G. You are correct, which is why some PLR have certain restrictions as to what can and can NOT be done to the content.
      Yes, that's true, but unfortunately I have this suspicion that most marketers would ignore such restrictions
      Anyway, I'm glad you have had success with releasing your products as PLR.


      Originally Posted by Bev Clement View Post

      People assume that all PLR is created equal and nothing could be further from the truth.
      That's absolutely correct.
      Buying PLR is like buying sausages.
      Unless you purchase them from a good butcher who uses knowledge, skill, and good quality ingredients you don't know what the hell is in them. Until you taste them and throw up.

      Likewise with PLR articles. Unless they have been created with accurate research by a good writer they could contain anything. And you just shake your head in despair and say "sucked in again!")

      (And with that statement, I'm claiming the WF wierdest analogy prize )

      P.S. I've bought some of your dog articles in the past, and they are excellent )

      cheers,
      Eric G.
      Signature

      The biggest benefit of the internet is that almost everything can be automated.
      The biggest curse of the internet is that almost everything can be automated.



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