Need a top tier copywriter

by Ben Roy 12 replies
As the title says, I'm looking for a very accomplished copywriter for a corporate gig. It would probably start out with 20-30 pages and could turn into a regular monthly thing.

This isn't generating articles for directory submission, so your work will need to be polished and professional. You'll need to be able to take some direction in terms of 'tone', dos and don'ts, etc. You'll need to be creative as well. Any experience in the food industry would be tremendously beneficial.

If you know someone that is heads above the crowd that might not see this, please ping them or let me know how to get a hold of them.

Quality is the name of the game.
#main internet marketing discussion forum #copywriter #tier #top
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  • Profile picture of the author Ben Roy
    *bump*

    Still looking. None of the best writers want the opportunity to showcase their work for a household brand name?
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  • Profile picture of the author erinwrites
    Do you have a budget that you are hoping to stick to? Because I have to say that I am extremely interested in the opportunity so far, but knowing the budget, the hoped for turnaround time, etc. would also help me decide whether or not I'd be able to take on the project (or know of anybody to reccommend). These details will also help you get more responses
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    • Profile picture of the author Steven Wagenheim
      Ben, I've been writing for over 30 years, but with such little info, I wouldn't
      even waste my time inquiring and no respectable writer worth his salt would
      either.

      If you want somebody serious about their profession, you need to give
      specific details on exactly what will be required and what your budget is.

      If you want professional, then that starts with YOUR presentation of the
      requirements.
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      • Profile picture of the author Ben Roy
        Originally Posted by Steven Wagenheim View Post

        Ben, I've been writing for over 30 years, but with such little info, I wouldn't
        even waste my time inquiring and no respectable writer worth his salt would
        either.

        If you want somebody serious about their profession, you need to give
        specific details on exactly what will be required and what your budget is.

        If you want professional, then that starts with YOUR presentation of the
        requirements.
        Fair enough. The budget isn't set, and if it was I wouldn't be able to disclose it.

        The exact scope of the work isn't defined yet either, which is why the original request was rather vague. It's pretty open ended, but not in the bad way - we'd start with an initial engagement and it could potentially continue indefinitely.

        Primarily the work would be focused around creating content for targeted landing pages, both for organic search traffic as well as paid advertising. Unlike most of what goes on in this business, it would NOT include any sales pages, hard selling, etc, etc. This is much more about brand building, consumer awareness, driving raw traffic, and very gentle funneling of visitors to particular offers.

        It could branch into press releases, but doesn't have to. It might get into some more standard blogging/article marketing, but doesn't have to.

        The most important aspect is the ability to be creative and think outside the box while still staying true to the brand 'tone' and message.

        ---
        Oh, and Steven I'm pretty sure that you wouldn't be responding to this with interest in doing the writing no matter what. I've heard you say multiple times that you don't do any writing for other people any more.
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        • Profile picture of the author Steven Wagenheim
          Originally Posted by Ben Roy View Post

          ---
          Oh, and Steven I'm pretty sure that you wouldn't be responding to this with interest in doing the writing no matter what. I've heard you say multiple times that you don't do any writing for other people any more.
          Because most people wouldn't pay my rates. But if the money is right, I'd
          consider it.
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    • Profile picture of the author richdirtygirl
      hehe... Ben, is it possible that you need a writer and not a copywriter?

      the word copywriter is used specifically for someone writing sales letters, when you mention article directories, well, it looks like you are looking for a writer...:confused:

      For a well written sales letter, $3K is standard... I like the style of Erik Louviere, now he is beyond copywriting for what I heard... but maybe he has someone.

      For a good writer... why don't you contact Tiffany? the one of the 30 days article challenge? She might have someone.

      mmm it's getting late... this was fun, but better get ready. I have a visit...

      Ahhh... we were writing at the same time... so you need a writer.

      RDG:p
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      • Profile picture of the author Elmer Hurlstone
        Just a point of general information:

        In this small segment of commerce (IM) the term "copywriter" is generally understood to be a "writer of salespages".

        In the world at large a "copywriter" is a person that writes many types of marketing related communications. Only a few write "Direct Response Copy" which is what an IM copywriter does.

        In the advertising business material similar to what we call "articles" is actually written by--of all people--copywriters.

        Elmer
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        • Profile picture of the author AndrewCavanagh
          You may not disclose the project budget but I think it would be common sense to tell the copywriters you want to work with how much money you're willing to pay.

          You have to understand that professional copywriters get emails quite regularly with people looking for a "top tier" or "A level" copywriter and then find out the person is only willing to pay chump change or a percentage of sales or some other newbie rate.

          Without telling copywriters what you're willing to pay it's very hard for them to take you seriously.

          Kindest regards,
          Andrew Cavanagh
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          • Profile picture of the author Ben Roy
            Originally Posted by AndrewCavanagh View Post

            You may not disclose the project budget but I think it would be common sense to tell the copywriters you want to work with how much money you're willing to pay.

            You have to understand that professional copywriters get emails quite regularly with people looking for a "top tier" or "A level" copywriter and then find out the person is only willing to pay chump change or a percentage of sales or some other newbie rate.

            Without telling copywriters what you're willing to pay it's very hard for them to take you seriously.

            Kindest regards,
            Andrew Cavanagh
            Right, I understand that. I've tried to communicate that this is not one of those "I need the best writer EVER and I'm willing to pay up to THREE dollars per 500 words written" situations.

            From my years in sales I remember that my number one goal as a vendor was to get the client to tell me what their budget was - miraculously, the price of the services being discussed always inflates to be pretty much in line with what is available.
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        • Profile picture of the author richdirtygirl
          Originally Posted by Elmer Hurlstone View Post

          Just a point of general information:

          In this small segment of commerce (IM) the term "copywriter" is generally understood to be a "writer of salespages".

          In the world at large a "copywriter" is a person that writes many types of marketing related communications. Only a few write "Direct Response Copy" which is what an IM copywriter does.

          In the advertising business material similar to what we call "articles" is actually written by--of all people--copywriters.

          Elmer
          Thanks for the information Elmer, really appreciate it.

          One day I was in Spain and they told me a very interesting tail about how people from Spain and Chile used the same words for very different purposes... it was a joke about the word "pico", what the dictionary translates as "beak", and a Chilean lady getting very offended.

          Bottom line... be careful about the way you use that word in Chile, and use the words to help real communication when you are in a specific community.

          RDG:p
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