Last year I did a case study going from an idea to online (niche) business and showing what I did every step of the way. This was sent free to my newsletter readers and the end result was that I now have the leading site in the worm farming industry...
Worm Farming Secrets
...it received some excellent feedback from newsletter readers (and was syndicated quite a bit) and I'm considering doing it again. The first case study was based on the fact that I would only use old school website marketing techniques in order to get the site ranked first for it's primary keyword phrase... just to show people that what works then (1999) still works now and you can get results if you just remain focused.
I know a lot of you here followed it and was wondering if you would like me to do it again. I already have my eye on a new niche - slightly tougher but it would be a good learning experience for anyone following it.
The only concern I would have is that when I give such information away so freely and publicly, especially when I start using marketing techniques that "the righteous" don't quite agree with, things can get pretty nasty to the point of people trying to sabotage the project.
This happened with the worm project (wont mention how) but they weren't successful. So I was thinking perhaps I could do the step-by-step thing, but lock up such techniques that might not be wise to mention publicly and share them only with people that wish to pay a small amount to follow the entire true progression of the project (if I get into the slightly "gray hat" side of things) if you see what I am saying.
What do you think?