I read a lot of emails on my iPhone. If I get an iPad, even more of my emails will be read on non flash devices.
In recent weeks it has become pretty clear that Apple has no intention of ever supporting Adobe Flash.
So - I can't view all the nice sales and tip videos that are out there on my mobile devices.
As someone who is pretty invested in video sales letters, I'm not sure how to deal with this.
Should we be creating HTML5 alternatives for our sales pages, blogs and squeeze pages.
Or should we ignore the largely cash rich Apple mobile and smart phone world and wait to be forced into changing?
Is compatibility with non flash devices even realistic at this stage or financially worth it?
Are any of you doing this and seeing positive results?