Is 65% ezine articles CTR good enough

36 replies
Hey warriors, recently I noticed that my articles are getting a very high ctr and I mean 59% to 66%, previously if my article got 25% ctr i considered my efforts well worth. Now in previous few months i have learned a lot about buying psychology and persuasion. So I am curious whether it is because of my changed writing style or you people have noticed this sudden surge in your ctr too. I mean I am feeling so good I never expected studying psychology can improve my ctr this much.
#65% #articles #click through rate #ctr #ezine #ezine articles #good
  • Profile picture of the author IMKing
    May be your articles are very interesting and thats why they eagerly going to the links to know more, very good CTR, keep going..
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  • Profile picture of the author breakdance
    LOL Anoop, if you are getting 65% CTR's on an article, we'd certainly like to hear some *tips* from you...

    THANKS!
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  • Profile picture of the author fasteasysuccess
    Absolutely writing style has everything to do with it when you are in front of your targeted lead. When people click or search and you are there is the easy part, the hardest part is keeping them engaged.

    Remember People buy on emotions and justify with logic.
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  • Profile picture of the author Andyhenry
    There's no way we can tell what made the difference just from you saying that - we'd have to see the articles to have any clue what changed.

    I've recently seen a similar thing, but my writing style didn't change much - I just wrote about a subject that people seem much more interested in finding out more about.

    Andy
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    • Profile picture of the author Anoopchawla
      Originally Posted by breakdance View Post

      LOL Anoop, if you are getting 65% CTR's on an article, we'd certainly like to hear some *tips* from you...

      THANKS!
      Originally Posted by Andyhenry View Post

      There's no way we can tell what made the difference just from you saying that - we'd have to see the articles to have any clue what changed.

      I've recently seen a similar thing, but my writing style didn't change much - I just wrote about a subject that people seem much more interested in finding out more about.

      Andy
      Andy, did you submit the article to ezinearticles or somewhere else
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  • Profile picture of the author JayXtreme
    You are measuring the wrong stats...

    CTR is only a measure of clicks from article to destination page. Meaningless without conversions, sales, leads etc.

    The stuff you really want to be measuring is conversions on your destination page.

    imho, of course

    Peace

    Jay
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    • Profile picture of the author Anoopchawla
      Originally Posted by JayXtreme View Post

      You are measuring the wrong stats...

      CTR is only a measure of clicks from article to destination page. Meaningless without conversions, sales, leads etc.

      The stuff you really want to be measuring is conversions on your destination page.

      imho, of course

      Peace

      Jay
      Jay i completely understand what you are trying to say, but i am just sharing my experience as i have seen many people ( including myself) struggling people to click their link.
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    • Profile picture of the author Troy_Phillips
      Everything Jay says here is true but... if you don't get the first click... nothing else will ever matter


      Originally Posted by JayXtreme View Post

      You are measuring the wrong stats...

      CTR is only a measure of clicks from article to destination page. Meaningless without conversions, sales, leads etc.

      The stuff you really want to be measuring is conversions on your destination page.

      imho, of course

      Peace

      Jay
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    • Profile picture of the author JennSpencerIM
      Originally Posted by JayXtreme View Post

      You are measuring the wrong stats...

      CTR is only a measure of clicks from article to destination page. Meaningless without conversions, sales, leads etc.

      The stuff you really want to be measuring is conversions on your destination page.

      imho, of course

      Peace

      Jay
      AGREED! Make sure that once they get to your site they are converting! then you will know if 65% is good enough or not!
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      • Profile picture of the author FredJones
        Yes this CTR is great - not just good but great.

        But, as others have already said, you need to pull in useful traffic. In other words, people will go to your site from the article not to read the part 2 of your article, but to really seek more information, potentially actionable, so that they can use the information to their benefits.

        The moment you achive this, you *may* have a career of a high-earning article marketer ahead.
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  • Profile picture of the author Darren Hodgson
    Deffo to your writing style. When I started out I was getting 2-3% then I changed my writing and turned it into 20 - 25%. To me to go from 25% - 60% as astounding. Just like breakdance I'd love to here your thoughts on how you do it.
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  • Profile picture of the author roxstar
    65%???? God damn it... It's a good thing articles aren't the best part of my business or I'd be crying right now. :p I could definitely hear your thoughts on CTR. Also, I made a switch to GoArticles a while ago, but I'm now going for EZA again. I had a problem with the Resource Box and writing more than 2-3 sentences. You know if they've changed it back or not?
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  • Profile picture of the author Derek Allen
    I think you are just bragging! LOL! I am kidding of course. That is a wonderful click through rate.

    How are your actual conversions? If they are up like your CTR then I am shocked!

    If that is the case, you need to come out with a WSO on your style and how you do it. I would be your first customer... For Sure!

    I like my 19-26% CTR but if it went up I wouldn't complain. Not once!

    Great job!
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    • Profile picture of the author Anoopchawla
      Originally Posted by Deezy View Post

      I think you are just bragging! LOL! I am kidding of course. That is a wonderful click through rate.

      How are your actual conversions? If they are up like your CTR then I am shocked!

      If that is the case, you need to come out with a WSO on your style and how you do it. I would be your first customer... For Sure!

      I like my 19-26% CTR but if it went up I wouldn't complain. Not once!

      Great job!
      Deezy to be really honest, conversions are pretty average. Do you want to know the reason come closer may be you will think that I M an idiot, my conversions are still average because my presell page on my main blog is still written in my old writing style, and i haven't change it still.

      You must be Probably thinking that i m the laziest guy in this world maybe I am but the fact is i am constantly studying buying psychology and self improvement, and it sucks most my time.

      Regarding the WSO thing it's a great idea, but first i want to test the system fully and come with solid content that can work for anybody who gives it a try.
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  • Profile picture of the author Steven Downward
    Please do share what you did when you get some hard tested numbers. a CTR on an article to your landing page is huge and it can make a real big difference on your business.

    I feel that a high CTR on articles are really important as long as your sites CTR did not go down. If it stayed the same, that just means that you increase your traffic. Then work on the CTR of your lasning page.

    I just feel you need to test each individual piece and see what comes out.
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  • Profile picture of the author Anoopchawla
    Steven I am working on currently backlinking those articles.

    I am curious how CTR gets affected when the articles get ranked may be it can increase or decrease but most of the times i have noticed that since search engine traffic is more targeted CTR improves, can't say what will happen gotta wait
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  • Profile picture of the author Marhelper
    Of course, 65% is really good BUT what Jay said is true. What does it ultimately translate into in terms of sales?
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  • Profile picture of the author Anoopchawla
    marhelper.I answered your question already. I am in no sense trying to establish myself as an expert article marketer.

    I am just sharing my experience.I know you are excellent article marketer and I respect you tremendously.

    Peace
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    • Profile picture of the author Marhelper
      Originally Posted by Anoopchawla View Post

      marhelper.I answered your question already. I am in no sense trying to establish myself as an expert article marketer.

      I am just sharing my experience.I know you are excellent article marketer and I respect you tremendously.

      Peace
      What makes you defensive? I was explaining that the CTR was very good. You asked in the starting the thread if a 65% CTR was good?????
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  • Profile picture of the author XRay
    Originally Posted by Anoopchawla View Post

    Hey warriors, recently I noticed that my articles are getting a very high ctr and I mean 59% to 66%, previously if my article got 25% ctr i considered my efforts well worth. Now in previous few months i have learned a lot about buying psychology and persuasion. So I am curious whether it is because of my changed writing style or you people have noticed this sudden surge in your ctr too. I mean I am feeling so good I never expected studying psychology can improve my ctr this much.
    I don't know Anoop ... 85% to 100% CTR would be better, don't you think? Seriously though, that is an excellent CTR - congrats . You should definitely apply the same writing style changes to your landing page.

    Keep up the good work!

    Ray
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    I create quality online content at Squidoo, and Yahoo! Contributor Network to inform, to have fun and make some money at it along the way :)

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  • Profile picture of the author peteJ
    Very good rates, keep it up!
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  • Profile picture of the author BJ Min
    what does your resource box look like?
    can you share tips on how you made it 65%.

    that is very good click through rate...very high and i'm sure a lot of us would like to know what type of resource box you have...thanks!
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  • Profile picture of the author Anoopchawla
    Originally Posted by NY1 View Post

    65% is definitely good enough (I think you already knew that)

    Here's the funny thing about click thrus, though:

    I'm looking at 2 articles that I submitted a couple of days ago

    Article A: 12 views, 13 clicks 108% click thru
    Article B: 219 views, 59 clicks 26.9 % click thru

    Guess which one makes me happier?
    ezine is pretty unpredictable, but i will suggest you to backlink and try to rank on 1st page for the first one since it has much higher ctr and if it is exposed to more traffic is more likely to make you more money.
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    • Profile picture of the author aduttonater
      Yea I think that is a great click through rate. I started learning psychology as well and trying to link it into my home business module. I recently saw an increase in my income. There is a mental process that we all go through before making a dedicated decision. Reflect back on your most recent purchase and then put yourself in the shoes of your buyer.
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  • Profile picture of the author Anoopchawla
    BTW do you know warriors I have struggled for 3 and half years to follow through Any internet marketing course. I read and watched many effective and useful ways to make money but couldn't follow through on any of those.

    Few months back I realized to be successful at this game i need to master fundamentals first and here I am trying to master article marketing before moving to anything else.
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  • Profile picture of the author Aristodemos
    65%? Thanks a lot dude, I was having a good day.
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  • Profile picture of the author birddog200
    What the heck, I only get like 30 to 45%. I hope your conversions and sales have increased with it.
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  • Profile picture of the author Kierkegaard
    The clicks you get depend on the article subject.

    If you're writing articles about garden furniture then you won't get much because people aren't desperate to learn more about garden chairs.

    If something new has arrived on the scene that lots of people want to know about and there aren't too many websites giving information away on it - then you'll get a very high % click thru.
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    • Profile picture of the author Steven Wagenheim
      Just out of curiosity. On how many article views is this 65% CTR?

      The reason I ask is, I have articles with 60% CTR too.

      They're on 5 views.

      CTR on a small number of views is meaningless.

      Show me an article with 200 views and a 65% CTR and THEN I'll be impressed.

      Don't know why (maybe I'm just getting cynical in my old age) but
      something about this OP smells funny.

      Seen similar things before and they always lead to the same thing.

      I guess time will tell.
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  • Profile picture of the author reynoldscorb
    I'm curious about article views as well. I'll pay you to write an article that has a CTR of 65% with over 100 views.
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  • Profile picture of the author excoder01
    If your article only has 3 views and only 2 people click your link, that's about 66%, which is good. =)
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  • Profile picture of the author m100k
    Thats pretty good. I have some articles around that ctr as well. However the key is conversions.

    The role of your article is to pre-sell the visitor to take action at the next point of destination. At this point, you should also be tracking to see what got the visitors to click thru at 65% and repeat it with more articles.

    And most importantly check if there is an increase or decrease in conversions as well. If there is a decrease then you need to change up your game plan. If there is an increase then you have tapped into the "secret" of that niche that allows it to convert so well.

    The key in article marketing is tracking and testing your progress. You don't want to be spinning your wheels all day when you have so much content to produce.
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  • Profile picture of the author John Atkins
    You kidding? I'ts great!

    You could get a lot of traffic if you do proper keyword research
    & write more articles with that CTR.
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