What kind of OTO would be best for this?

7 replies
Hi,

I have a free traffic product that I created and started promoting. I also have an opt in page for a free ebook that supplements this product. Unfortunately I don't have a one time offer for these yet.

A good way to make extra money is to provide an upsell or one time offer at the backend. What kind of one time offer would be good for a product like this?

So far I have a good PLR pack for my opt in page, but don't know if this is such a good idea.
#kind #oto
  • Profile picture of the author ariesdelarosa
    I think a "Home Study" course for traffic is a good OTO.

    Aries
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    • Profile picture of the author Tyson Faulkner
      Here's a couple ideas that I've been tossing around for some of mine:

      1. A fuller or "pro" version of the book
      2. Videos that complement and explain in more detail
      3. Audio version of the ebook, some people like to listen in the car, while working, etc.
      4. You could even do an affiliate product, though you couldn't offer it at a lower price unless you arranged that with the vendor.
      5. giveaway or resale rights to the book
      6. rebranding rights (if it has affiliate links or your product links)

      I've been brainstorming ideas for this as well, so I'll have to keep an eye on this thread and hopefully some others will add to it. The more ideas the better!

      Just try to think of anything that would add value to the offer you're giving away, or that would make it more robust.

      Hope this helped!
      Tyson
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  • Profile picture of the author Tamer
    Well, if i understood you correctly...

    Your OTO, should somehow be "in-line" with your main product...

    For example, if you in the "traffic" niche... then your OTO could be a traffic generation software...

    or a 1-on-1 coaching program that teaches advanced traffic tactics.

    Additionally... If you don't have a ready product...
    you may try to make a deal with someone to put his/her product as a OTO (then split the price, or whatever the commission percentage).

    Thanks,

    Tamer
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  • Profile picture of the author CurtisN
    "Teach the how, sell the automation." I forget who said that...but in your case, you could sell some software as an OTO.

    Some other ideas:
    -advanced traffic strategies that you don't want devalued by giving it away to everyone
    -membership site where you share super secret stuff
    -webinar/teleseminar, either individual or a series

    I see a lot of good ideas in previous posts as well like using someone else's product as an OTO and giving them a cut, selling rights to the product, and offering some sort of coaching.

    Curtis
    Signature
    Curtis Ng (blog) - Product Launch Manager
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  • Profile picture of the author Maddi
    The only thing that is important here is that your OTO should perfectly compliment your freebie or eBook because then only you can expect high conversions and the buyer is already in the mindset of buying relevant information.

    If you offer a software that automates the process like Curtis said that would be awesome. Otherwise simple get any high end product and signup to their affiliate program or contact them if they will let you use their sales page with your affilate id in or something like that. I don't see anyone would have any problem with that cos they'll be getting sales which wouldn't otherwise get.

    Dave Nicholson has a great product called 'Total Web Traffic' I actually got it for $97 and he has an affiliate program why don't you have a look there. 50% of $97 is awesome :-)

    Just a few ideas but hope it helps

    Maddi.
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  • Profile picture of the author bertuseng
    Thanks for all the info, I will see what I can get. The automation software is really good idea.
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