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What would you do?

by InternetSuccess001
3 replies
I have an offer that is converting pretty well because it is a great product, and I did have "x" units at price #1, next set of "x" units at price 2, etc.

The price has gone up, because it is very popular, and now I am starting to get requests to purchase at the original price, i.e., "Ah, I really want to get it, just noticed your price went up, can I get it at the original price?". Personally, I believe in fairness to others, I should stick to my price schedule (which is what my reply was), but I am still getting requests for the original price. (I.e., "but I really really wanted to get it, just didn't get it originally). (The money is not an issue, more just the principle of it).

Question: If it was you -- would you stick to your price schedule, or would you 'bend' the rules, and what is your reasoning behind it for either decision?

Thanks!
  • Profile picture of the author jennypitts
    This is a really hard question, believe me I too have been faced with this dilemma. Here is what I tend to do:

    I would send the person an email saying that, indeed the price has gone up because there was a deadline for purchase at the sale price. I ask the person when they found out about the sale. I try to sweet talk them into paying full price, "tell them that in all fairness to the people that hurried and got it when it was on sale, it is difficult to continue selling it at the sale price." I also ask them how much can they pay, but that I can no longer offer it at the sale price. I try to reach a happy medium and close a sale.

    This is a tough situation. As business people we do not want to lose a sale, but we also have to remain faithful to our rules and respect them, otherwise our customers will not respect the rules and we will never be successful. Customer satisfaction is IMPORTANT, but so is following and keeping to our rules and standards. I hope this has helped you.
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  • Profile picture of the author tryinhere
    Bend the rules and give it to those who seen the lower price and ask for it, you will probably gain some loyal long term customers that will follow you leading to further sales.

    Just reverse the role for a minute and wear their shoes, and ask what would be the outcome you would want and what feelings you would have in both outcomes, then follow your gut call
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  • Profile picture of the author Sue Rogers
    I agree with Jenny. Tell them that you are really sorry they missed the first offer but you are a man of your word and you cannot missrepresent yourself to your customers whom bought in on the first deal. Tell them if they want to find out about your next product to sign up for your email alerts and then they won't miss the first offer.

    Sue Rogers
    Traffic Geyser Virtual Assistant
    Owner
    Rogers Executive Administrative Services
    An Internet Marketing, Social Networking, and Virtual Events Consultanting Company
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