Driking the MLM "koolaide"
For those of you who do not know what the reference to "drinking the koolaide" means it is a saying coined after the Jonestown Massacre where a paranoid delusional cult leader and his followers drank poison Koolaide in a mass suicide leaving over 900 dead including small children in the late 1970s.
I was on the set of a video shoot for a chiropractic pillow promotional production when two men that I will describe as "vultures" showed up and acted very strange and made some of the doctors and clients there for the shoot uncomfortable.
These "vultures" where there on the invitation of the Dr who owned the practice because he told them that they might be able to recruit some of the other doctors and client who would be there to join their berry juice network marketing business opportunity.
These guys were involved in a network marketing opportunity which marketed berry juice for $40 a bottle in bottles no lager than a normal wine bottle.
The users of this "high antioxident" juice tout its healing properties and are instructed to consume around a bottle of this $40 a bottle berry juice a week.
No inherant problem with that... if you like paying $40 a bottle for juice to get high antioxident intake which can also be obtained by consuming other lower cost more commonly available antioxident rich juices and even common concord grape juice...
However, these "vultures" hung out in the corner of our guest waiting area muttering amongst themselves about how they were going to take over various markets and perform MLM magic... for two hours!
And why did they hang out on our set for two hours when no one was interested in talking to them?
Because one of the actors had expressed interest and they wanted to give him a brochure.
So two people sat around for two hours to give a brochure to an actor with very little interest in their product or opportunity who after they left along with many of the other people in attendance commented no how uncomfortable these MLM recruiters made them feel and how much they reminded them of vultures waiting for a carcass to chew on.
The obsurde picture you get in your mind from this description is likely less obsurde then it was in person.
But even more absurde is the following quote taken from an investigative report on this highly successful berry juice MLM (network marketing) company:
This highly successful Network Marketing company has a sales force of 1 million network marketers.
Of that 1 million less than 1% have earned any commission at all. Of that less than 1% only 10% earned more than $100 per week!
So lets put that in perspective...
Of 1,000,000 (one million) distributors less than 1,000 (one thousand) earned more than $100 a week in 2007.
Yet the company has reported (unverifiable) lifetime sales of approximately 1 billion USD!
The sad part is that the entire MLM (network marketing) industry is not much different with most programs, opportunities etc producing a 99% failrure rate.
Not only that the MLM industry is rife with various scams and ponzi schemes such as the current fiasco you can read about in this Business week article: http://www.businessweek.com/print/te...086_509247.htm
You are far more likely to win at the casino than to make a profit in MLM. Casinos on average pay out 2-3% of every dollar they take in...
Of course that is not a testimonial for the gambling industry because if you play $100 in a casino the house odds are that you will leave with $2-3 in your pocket having lost 97-98%
You are much more likely to loose all money you invest in a MLM and never see any earnings... more than 99% likely.
Now compare that to starting a legitimate online or offline business and the chances of success are far more likely.
I was on the set of a video shoot for a chiropractic pillow promotional production when two men that I will describe as "vultures" showed up and acted very strange and made some of the doctors and clients there for the shoot uncomfortable.
These "vultures" where there on the invitation of the Dr who owned the practice because he told them that they might be able to recruit some of the other doctors and client who would be there to join their berry juice network marketing business opportunity.
These guys were involved in a network marketing opportunity which marketed berry juice for $40 a bottle in bottles no lager than a normal wine bottle.
The users of this "high antioxident" juice tout its healing properties and are instructed to consume around a bottle of this $40 a bottle berry juice a week.
No inherant problem with that... if you like paying $40 a bottle for juice to get high antioxident intake which can also be obtained by consuming other lower cost more commonly available antioxident rich juices and even common concord grape juice...
However, these "vultures" hung out in the corner of our guest waiting area muttering amongst themselves about how they were going to take over various markets and perform MLM magic... for two hours!
And why did they hang out on our set for two hours when no one was interested in talking to them?
Because one of the actors had expressed interest and they wanted to give him a brochure.
So two people sat around for two hours to give a brochure to an actor with very little interest in their product or opportunity who after they left along with many of the other people in attendance commented no how uncomfortable these MLM recruiters made them feel and how much they reminded them of vultures waiting for a carcass to chew on.
The obsurde picture you get in your mind from this description is likely less obsurde then it was in person.
But even more absurde is the following quote taken from an investigative report on this highly successful berry juice MLM (network marketing) company:
|
"Meanwhile, most of the million-strong sales team is really just drinking the juice, according to MonaVie's 2007 income disclosure statement, a federally required printout of their distributor earnings. More than 90 percent were considered "wholesale customers," whose earnings are mostly discounts on sales to themselves. Fewer than 1 percent qualified for commissions and of those, only 10 percent made more than $100 a week. And the dropout rate, while not disclosed by MonaVie, is around 70 percent, according to a top recruiter." Quote from - http://www.newsweek.com/id/150499?GT1=43002 |
Of that 1 million less than 1% have earned any commission at all. Of that less than 1% only 10% earned more than $100 per week!
So lets put that in perspective...
Of 1,000,000 (one million) distributors less than 1,000 (one thousand) earned more than $100 a week in 2007.
Yet the company has reported (unverifiable) lifetime sales of approximately 1 billion USD!
The sad part is that the entire MLM (network marketing) industry is not much different with most programs, opportunities etc producing a 99% failrure rate.
Not only that the MLM industry is rife with various scams and ponzi schemes such as the current fiasco you can read about in this Business week article: http://www.businessweek.com/print/te...086_509247.htm
You are far more likely to win at the casino than to make a profit in MLM. Casinos on average pay out 2-3% of every dollar they take in...
Of course that is not a testimonial for the gambling industry because if you play $100 in a casino the house odds are that you will leave with $2-3 in your pocket having lost 97-98%
You are much more likely to loose all money you invest in a MLM and never see any earnings... more than 99% likely.
Now compare that to starting a legitimate online or offline business and the chances of success are far more likely.
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Brian Rooney, CEO
TrafficWave.net Email Marketing AutoResponders
Email Marketing Blog
How I Built A Million Dollar Business In Less Then 2 Years... http://OnlineMLMSecrets.com
-Jason
-----------------------------
Brian Rooney, CEO
TrafficWave.net Email Marketing AutoResponders
Email Marketing Blog