article marketing traffic question

by arttse
18 replies
Do marketers rely on article marketing to drive traffic directly to their offer or do they rely on articles for backlinks to their offer page?
#article #marketing #question #traffic
  • Profile picture of the author davesharp
    In my case both, a bad article won't get you any traffic but it will give you a back-link, so try to write good article that folks may find useful and you will get traffic as well as linkage.

    David
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  • Profile picture of the author Dario James
    I use article marketing both for traffic and link building.

    - Dario
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  • Profile picture of the author Mrs S
    I write good quality articles because my first goal is targeted traffic - the backlinks are just a bonus.

    The way I see it I could submit a poor quality article and get one backlink (if it even gets accepted)

    Or

    I could write a high quality article and get a backlink from the directory - and targeted visitors via the bio box link - and the article is more likely to be picked up by other publishers so i get more backlinks and more targeted traffic.
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    • Profile picture of the author tpw
      Originally Posted by Mrs S View Post

      I write good quality articles because my first goal is targeted traffic - the backlinks are just a bonus.

      The way I see it I could submit a poor quality article and get one backlink (if it even gets accepted)

      Or

      I could write a high quality article and get a backlink from the directory - and targeted visitors via the bio box link - and the article is more likely to be picked up by other publishers so i get more backlinks and more targeted traffic.

      Mrs S told the story beautifully.

      I have also always written for traffic first, backlinks second.

      In my mind, the article that generates traffic, generates traffic now and later. If I am good at what I do, then I will be able to convert my traffic to sales - now and later.

      The backlinks and the subsequent search engine positioning comes later.

      If you rely on your articles only for backlinks and search engine rankings, what will happen to your website if you never achieve the search engine rankings? If your site is like most, it will die, due to lack of financial return.

      However, if you target NOW traffic and NOW sales, your article could pay for itself NOW certainly, and add to your bottom line LATER maybe.
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      Bill Platt, Oklahoma USA, PlattPublishing.com
      Publish Coloring Books for Profit (WSOTD 7-30-2015)
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  • Profile picture of the author sanssecret
    Good articles do both. Why take 2 steps when you can take just 1?
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    San

    The man who views the world at fifty the same as he did at twenty has wasted thirty years of his life. ~Muhammad Ali
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  • Profile picture of the author Pragun
    You can use em for both mate...

    I'll throw in a tip... write a good PR, and ping it... you might just get yourself a pagerank link as well
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    Web development problem? No problem! Contact me and let's make it happen!
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  • Profile picture of the author neno
    I write both for Backlinks as well as for traffic. A well written artcile give you both.
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  • Profile picture of the author IHhello
    I think that quality is the first thing, as then you just get both for the same input.
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  • Profile picture of the author duia
    For me, I rely on articles for backlinks to my sites mainly. As the guidelins of most article directory sites, it is not allowed to put any Affiliate links into your articles.
    So, it is next to impossible for us to drive traffic directly to the offers.
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    • Profile picture of the author Yoel Cohen
      Originally Posted by duia View Post

      For me, I rely on articles for backlinks to my sites mainly. As the guidelins of most article directory sites, it is not allowed to put any Affiliate links into your articles.
      So, it is next to impossible for us to drive traffic directly to the offers.
      you can always redirect from your website... EZA allows you to redirect to a different domain if your article is linking to your home page..

      What I do is first rotate a few offers just to find out what converts...if I make good profit Ill leave it as is....if not Ill create a landing page/review page.
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    • Profile picture of the author davesharp
      Originally Posted by duia View Post

      For me, I rely on articles for backlinks to my sites mainly. As the guidelins of most article directory sites, it is not allowed to put any Affiliate links into your articles.
      So, it is next to impossible for us to drive traffic directly to the offers.
      The way I look at it, is that a good article will send you traffic for years, so it should be going to your own site were you can control the offer. Many affiliate offers are not even around after a couple of years.

      All the best,
      David
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  • Profile picture of the author Steve Holmes
    If you can have both then why not?
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    "Live like you'll die tomorrow, Learn like you'll live forever" - M. Ghandi
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  • Profile picture of the author Matt Green
    Banned
    It really depends on what you want do it with it. But of course you can have both!
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  • Profile picture of the author Dev Maritz
    Hi there,

    I agree with alot of the comments. It is almost like hitting 2 birds with 1 stone here.

    To become affective with articles, concentrate on keywords for your niche.

    I normally use 1-3 keywords per 100 words in my articles. Use wordtracker or google keywordtool to understand what words get used most often and apply that.

    Once you master this, you will have backlinks and targeted traffic for years to come.

    Normally, with article marketing, things only pick up when you have written 50-100 articles. But this is just my opinion, it can very from Marketer to Marketer

    Regards,
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  • Profile picture of the author sax.sunny
    As you can see many opinions here, it really depends on one's strategy to article marketing.

    Usually when I buy a new domain, I write articles in huge quantity and it doesn't matter to me whether they are of good quality or bad, since I specifically look for the number of back links.

    When I get satisfactory position in majority of the search engines, I start writing ONLY Quality Articles for good long term results.

    It varies from person to person. You should test and try your own way.
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  • Profile picture of the author Marhelper
    Traffic but the backlinking does not hurt.
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  • Profile picture of the author tommygadget
    Mostly I do it for backlinks. There are only so many people who will click on a link to information on a stainless steel lug bolt (example niche).

    TomG.
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