CASE STUDY: 5 EZA Articles (Same Niche) Two Years Later - DRASTICALLY DIFFERENT RESULTS

This thread is for all of you Warriors like myself who gain knowledge and entertainment in reading case studies (both successes and failures).


Hey Guys.....


This case study is going to show you guys why you need to write and submit a large nuber of articles before being able to truly determine its effectiveness. For whatever reason, some articles will be duds (ie. low article views) and some will be superstars with lots of views.

And this happens even if you keep things equal between the articles. Some just do bettter than others.


My Case Study:

On February 18th, 2008, I had 5 articles go live in Ezinearticles.com. I have never done any backlinks at all to any of these articles.

Also:

- These 5 articles were not only written on the same niche, they were written on the same keyword phrase.

- They were all about the same word count (around 400 words)

- They all used the exact same author resource box

- They all were written in same format and style


In theory, after 2 years of publication, they should all have about the same number of article views and resource box link clicks, right?

Same keyword phrases targeted. Same fomat and style. Same resource box. No backlinks. Etc.

They should have similar stats, but those 5 articles have lived drastically different lives.


Here's an image from my Ezinearticles.com account for the pen name I used for these 5 articles:





Isn't that crazy? The stats between those articles are not even close. I wrote 5 articles around the same keyword phrase, and got results all over the board.

The difference between the stats of article #1 and #3 is massive!

There's really no rhyme or reason to it. Some of my articles seem to work better with Google's mythical algorithm than others. I mean, I knew that the stats would be identical, but I assumed they'd be close.

But they weren't close at.


Points To Be Take Away:

I have read numerous times how a marketer is giving up on article marketing after just a couple articles. But as you can see, even articles written around the same keyword phrase can have very different results.

What would have happened if I would have just written article #1 and based my success off of it? 58 views in over 2 years is horrible.

Many marketers do this exactly. They write and submit one article, and then based their ideas off of it.

To truly evaluate the effectiveness of article marketing, you need to write at least 10-20 articles minimum (just my opinion, not a commandment or anything).


Well, that's all I got. Hope some of your learned something. Hope some of you were entertained. Hope some of you had both experienced.


Keep At It Guys,

KateD