what exactly is an "ad swap"?

24 replies
what does the term "ad swap" mean?

is it:

a) person A has a product and person B has a list and they do a JV

OR

b) both A and B have a list in a similar niche and they swap lists?


now if it means b) i would be particularly interested in how to do a) does the a) variation have a name? thanks for any info...
#ad swap
  • Profile picture of the author mmurtha
    Originally Posted by atvking View Post

    what does the term "ad swap" mean?

    is it:

    a) person A has a product and person B has a list and they do a JV

    OR

    b) both A and B have a list in a similar niche and they swap lists?


    now if it means b) i would be particularly interested in how to do a) does the a) variation have a name? thanks for any info...
    It could be "B", and then it could be as simple as A and B swaping ads on their sites too.

    I've seen it done in articles, software and ebooks as well.
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  • Profile picture of the author genietoast
    An adswap is B. It comes from the old marketing idea of magazines advertising in their competitor's magazine.

    For example, Cosmo might advertise in Glamour, Glamour would advertise in Cosmo. That way they would both try to gain the same readership. The idea translated into internet marketing for lists.

    If you're trying to do A, that's some times known as integration marketing or just plain "joint venture". If you're interested in joint venturing, scroll down the forum to the section that says Warrior join ventures.
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  • Profile picture of the author msfunding
    Have a look at safe-swaps.com (not an affiliate link) this is a site that I have used for adswaps and it will explain how it works
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  • Profile picture of the author Trev_23
    I recommend you look in the joint ventures section of this forum and also another place i've heard people have great success with is IMadswaps.com.
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  • Profile picture of the author epoon515
    I guess It could be "B".
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  • Profile picture of the author atvking
    ok i get it now...

    so if somebody has a product but no list the best way would be a Joint Venture?
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  • Profile picture of the author lexmar111
    Yeah, I think safe-swaps is one of the best ad-swapping helpers. I suggest it to everyone who is into internet marketing
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  • Profile picture of the author CDarklock
    Originally Posted by atvking View Post

    b) both A and B have a list in a similar niche and they swap lists?
    Almost.

    A and B have lists, and swap emails.

    A writes an email and gives it to B, who emails list B.

    B writes an email and gives it to A, who emails list A.

    At no time does either of them get any actual access to the other's list. It's just a straight email trade.
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  • Profile picture of the author luane
    I just started ad swapping (just google it) and it is marvelous! Some of the services also offer solo ads of people with large lists. Usually, you do a swap with someone who has a list about the same size of yours and then there are some generous individuals who will give you a free ad swap who have a gigantic list. Great place to network and make friends! Kristie from Georgia
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    • Profile picture of the author nikks
      Ad Swap is when you have a list in Niche A and that person also has a list in Niche A.

      So both of you agreed to send out each other's offer (website link) to their list. It is an exchange of links. Subscribers from both lists will get to see the other offer.

      Make sure to do ad swap with people who are reputable. Some might not deliver as much clicks as promised. And only do ad swap wih another person with the same niche.
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    • Profile picture of the author nikks
      Originally Posted by luane View Post

      I just started ad swapping (just google it) and it is marvelous! Some of the services also offer solo ads of people with large lists. Usually, you do a swap with someone who has a list about the same size of yours and then there are some generous individuals who will give you a free ad swap who have a gigantic list. Great place to network and make friends! Kristie from Georgia
      Hi Kristie. Care to share the website link for your ad swap? I am sure other warriors are keen as well.

      Thanks
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  • Profile picture of the author geraldsoh
    It is B for sure. I agree with lexmar111 that safe-swaps.com is the best! Internet marketing is all about building list =)

    All the best!
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  • Profile picture of the author Tim Franklin
    See this post this is what happens when you do Ad Swaps..

    http://www.warriorforum.com/main-int...addresses.html
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  • Profile picture of the author shireen
    - Both marketers have similar list size, said 5000.

    - Then both marketers prepare a free offer on their own squeeze page.

    - Send an email to their own list & promote each other's free offer.

    - If you're serious about ad swap, i think you should check out safe-swaps.com
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    • Profile picture of the author McGly
      Originally Posted by shireen View Post

      - Both marketers have similar list size, said 5000.

      - Then both marketers prepare a free offer on their own squeeze page.

      - Send an email to their own list & promote each other's free offer.

      - If you're serious about ad swap, i think you should check out safe-swaps.com
      This girl gets it
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      http://www.points2shop.com?ref=mcgly Check this out. It is a really cool website partnered with Amazon. Great way to make easy money on the web. Might as well at least give it a shot anyway =)
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  • Profile picture of the author Patrick Batty
    Ya. I've done quite a bit of research and it seems to me that Safe Swaps is the best resource for Ad Swapping as well as Solo Ads.

    Why? Because of the transparent nature of the vendors or partners. IE You get to see how they are rated by their previous customers or Ad Swap Partners.. hence the name Safe Swaps. I've written quite a bit about it in my 50 Names a Day Plan.
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  • Profile picture of the author mollymarkiewicz
    Safe-swaps is a great way to build your list. Swapping daily and/or purchasing solo ads is the fastest way to get your list going. And did i mention the Social networking in your niche too!
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  • Profile picture of the author carl preza
    Im looking for someone to swap list...
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  • Profile picture of the author Kenny Damian
    Originally Posted by atvking View Post

    what does the term "ad swap" mean?

    is it:

    a) person A has a product and person B has a list and they do a JV

    OR

    b) both A and B have a list in a similar niche and they swap lists?


    now if it means b) i would be particularly interested in how to do a) does the a) variation have a name? thanks for any info...
    I have used option b before. At first it is a little difficult to get anybody who wants to ad swap.

    You have to keep on trying to get that "one person" who is willing to ad swap with you.

    But it is well worth it eventually. You will see your listing start to increase gradually.
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