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So You Want To Make Money For Christmas?

by John Taylor
33 replies
I'm going to spill the beans on one of my secret niche
research strategies.

The Christmas toy market is huge.. choosing and finding
the right Christmas gift for your children, grandchildren,
nieces, nephews and other friends and family is one of
the most challenging tasks.

We all look for an easier and more affordable way of doing
our Christmas shopping; and the internet is the tool of
choice for an increasing number of people.

Now is the time to build your Christmas Toys review site.

But what about the content?

Which toys will be the most popular?

What is that list worth to you?

Here's the UK list:
Press

Click the link to the PDF at the top, it was released this
morning at 6am GMT (93 minute ago at the time of posting!)

Enjoy!

John
#christmas #make #money
  • Profile picture of the author Mark Clayson
    Thanks John. This could be a goldmine if used correctly.

    Many firms make up to 75+% of their annual income profits from their Christmas sales. Plus many more poeple are searching and buying online. It's a good combination.
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  • Profile picture of the author snakez0r
    Great resource.

    If you're aiming at profiting in the toy industry this Christmas, you'd be crazy to pass this information

    Thanks for sharing with us John
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    • Profile picture of the author Punkaj Dube
      Thanks John. Its a great resource.
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  • Profile picture of the author Norman Smith
    So the wife is right ! christmas is near and i should get organised earlier than normal ( xmas eve).With 5 grandchildren i should use this to earn brownie points.Who bets they are out of stock,sold out,not in yet ! what did you you say it was called sir ? Off to the shops oops... nearly forgot the wifes credit card.Might as well stock up with some lemonade for the grown ups.
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  • Profile picture of the author Mark Clayson
    Christmas decorations already up in Gloucester
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    • Profile picture of the author VegasVince
      The legendary Mr. T has hit a niche I've personally made a lot of money from over the years. I just happen to do it offline. Say principle however.

      Truth is, if you get hipped in advance to the next years hot Christmas toy/gimmick...and buy in advance the same way you'd buy gold....you are damn near guaranteed a big golden profit on the resale...especially the last couple days before Santa hops down the chimmney.

      The best Christmas I ever had was truck load of Tickle Me Elmo dolls....that I literally sold to a bartender by writing my offer on a napkin. Done deal. That fast. Made almost 7K...for literally nothing. True Story.

      And this was after the Tickle me Craze.

      A lot of these toys remain hot....cuz they get repackaged...and then they are HOT again.

      This is quintessential feeding frenzy sheep marketing at it's best......mom's and dads who will sell their ass to give the kid the same toy that the Jones family is giving their brat. It's true. It's true. It's almost comical to watch grown adults....preach and teach the kids the spirit of the Holidays...as they themselves are buying off their own guilt...and or validating their own greed and need to keep up with the masses.

      Don't believe me? Riots broke out a more then a few Walmarts the past several years.....as stampeding moms dove off cliffs like lemmings......all to get the perfect gift everyone else wanted for their kid.....and the sheep never lose their wool.

      Find the hot toy now. Buy it.....and hold it. You will not lose a dime. Promise. You'll make money.


      xxxVegas Vince
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  • Profile picture of the author GuerrillaIM
    Before X-mas I usually order up a pallatte of the latest games console as they deliberately keep supply low at xmas to build the demand for the product. The couple of weeks running up to xmas I sell them at twice what I bought them for.

    This year though I am not doing it as there hasn't been any big developments with consoles, perhaps a palette of toys might be the thing I need. What Toy to order though? I looked at the list and didn't see any instant winners. Clone wars merchandise will be pretty hot though I think
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  • Profile picture of the author SaSeoPete
    Thanks a heap John. I have been wanting to do something for Xmas, this looks great!
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  • Profile picture of the author John Taylor
    It's worth thinking about how people buy presents.

    For example, when looking for presents for my granddaughter,
    I look for things that are suitable for 5 - 7 year olds. A niche
    site dedicated to presents for just girls, with categories based
    on age ranges would probably perform better than a generic toy
    site.

    John
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    • Profile picture of the author JayXtreme
      Originally Posted by John Taylor View Post

      It's worth thinking about how people buy presents.

      For example, when looking for presents for my granddaughter,
      I look for things that are suitable for 5 - 7 year olds. A niche
      site dedicated to presents for just girls, with categories based
      on age ranges would probably perform better than a generic toy
      site.

      John
      This is VERY true John...

      And getting ranked quickly for gender specific longtail keywords really works well this time of year through till January sales...

      Peace

      Jay
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      Bare Murkage.........

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  • Profile picture of the author LeannaLuck
    Thanks for posting John, this is truly useful information and a great way to make some holiday cash. However, it is still hard for me to believe that it is time to think about Christmas, LOL.
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  • Profile picture of the author Charles E. White
    John, I have been away for awhile and came back and this is the first post I read.....You're still amazing my friend! Thanks!
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    • Profile picture of the author John Taylor
      Originally Posted by Charles E. White View Post

      John, I have been away for awhile and came back and this is the first post I read.....You're still amazing my friend! Thanks!

      Hey Charles,

      We missed you. I hope all is well with you and yours.

      Welcome back!

      John
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  • Profile picture of the author TiffanyLambert
    You rock John!

    My squidoo lens called /toptoddlertoys made me $500 a month last year at Christmas and it makes me money YEAR round because it's not just a holiday niche - there are birthdays fr your own kid, for others, and just because they nag you!

    Thanks for the press release. I appreciate it
    Tiff
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    • Profile picture of the author John Taylor
      Originally Posted by TiffanyDow View Post


      My squidoo lens called /toptoddlertoys
      That's great Tiff.

      And an excellent reminder that you don't have to
      invest a fortune to build a money making site.

      John
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  • Profile picture of the author Shane Lowry
    Thanks for the list John. I have a toddler site that is pretty much parked at the moment and this gives me some good ideas on what to do with it for the Christmas season.

    Kind Regards,
    Shane
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  • Profile picture of the author LinseyE Working From Home
    Great Idea, wish id seen this sooner though maybe a bit too late to start now???
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  • Profile picture of the author Steven Carl Kelly
    We stopped celebrating "christmas" years ago, and I couldn't in good conscience make money off the holiday, therefore no xmas money for me. But thanks for the tip!
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    • Profile picture of the author Michael Oksa
      Originally Posted by faxinator View Post

      We stopped celebrating "christmas" years ago, and I couldn't in good conscience make money off the holiday, therefore no xmas money for me. But thanks for the tip!
      Why say thanks for the tip?

      Besides, don't think of it as making money off the holiday, but rather making money off of people looking for toys to buy. Who's to say they are buying them for Christmas? Maybe they have a kid whose birthday happens to fall around that time of year.

      Good for you for announcing your beliefs. I celebrate Christmas, and it's my favorite holiday...but what does that have to do with the post?

      Thanks for the tip John.

      All the best,
      Michael Oksa

      p.s. I did a WSO for something similar last year and it did quite well.
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      • Profile picture of the author richdirtygirl
        Thanks John!!!

        had almost forgot how close we are from Christmas...

        Last year the off mainstream toys I promoted paid for my Christmas presents and a bit more. Funny... found that list in a magazine.

        Time to take cyberdust out and rebuild links...

        RDG :p
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      • Profile picture of the author Steven Carl Kelly
        Originally Posted by Michael Oksa View Post

        Why say thanks for the tip?
        Because I like to encourage people to continue to post their ideas and tips here, even if I don't personally benefit from them. I think that makes for a strong, useful community. I've seen other forums degrade into crap, and this forum is the cream of the crop and I want to see it stay on top.

        Originally Posted by Michael Oksa View Post

        Good for you for announcing your beliefs. I celebrate Christmas, and it's my favorite holiday...but what does that have to do with the post?
        Just explaining why, from a personal ethics standpoint, I can't make use of it. As a Christian, I just feel it is important that since in other areas of my life I speak out strongly against the christmas holiday, it would be hypocritical of me to specifically target christmas shoppers in an effort to make money.
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        • Profile picture of the author Michael Oksa
          Originally Posted by faxinator View Post

          Because I like to encourage people to continue to post their ideas and tips here, even if I don't personally benefit from them. I think that makes for a strong, useful community. I've seen other forums degrade into crap, and this forum is the cream of the crop and I want to see it stay on top.



          Just explaining why, from a personal ethics standpoint, I can't make use of it. As a Christian, I just feel it is important that since in other areas of my life I speak out strongly against the christmas holiday, it would be hypocritical of me to specifically target christmas shoppers in an effort to make money.
          Hi faxinator,

          Thank you for the response. That makes sense, and I appreciate your taking the time to explain what you meant.

          All the best,
          Michael
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  • Profile picture of the author jacstone193
    Thanks John - I intend to put my training in direct marketing into practice right now ! List printed - here we go!
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  • Profile picture of the author Kristi Lane
    Originally Posted by Marhelper View Post

    Besides Amazon, any suggestions for affiliates with this niche?
    FAO Schwarz is a CJ merchant, pays 10% if I remember correctly. There are more toy merchants on CJ/Linkshare/Shareasale as well as independent programs.

    Kristi
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  • Profile picture of the author Sandi Valentine
    eBay would be a good option as well, especially as supplies get scarce
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  • Profile picture of the author Hamish Jones
    I can't believe that it is October already.

    But hey, this list has given me some great ideas to use with domain names that I have been sitting on for a while!

    Thanks John!

    Hamish
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  • Profile picture of the author Ramon Al-Amin
    I 'm not sure if we are going to have X-MAS in the U.S. this year if you listen to the media but seriously this is very good idea.
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  • Profile picture of the author John Taylor
    Quote from the BBC1 morning news..

    "There are only 70 shopping days until Christmas"

    So, there you go.. there's a 70 day window to build your
    review site, Squidoo lens, or whatever and make some
    cash.

    BUT, pick the right domain, keyword phrases and you'll
    have a 365 day window to capture birthdays and other
    gift days!


    John
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