OFFLINE: How I made an easy $1,000 with 10 craigslist ads and some forum posts

19 replies
This doesn't really fall under the usual "offline gold" thing but here is something new I've been doing and I wanted to share with you guys:

I just helped a guy in the local community sell a 1969 Chevy Nova muscle car for $17,000 and got paid a $1,000 commission for doing so.

Since I am an offline consultant, I am well known in the local community as the "internet guy". Because of this, people come to me when they think that I can help them. This is exactly the case with this deal when a man named "Mel" came to me to sell his muscle car.

Mel is a local "wheeler and dealer" who finds people who are selling muscle cars, works them hard, finds their bottom dollar price, shows them the money and walks away with a high dollar muscle car worth thousands of dollars more than what he paid for it. He then flips the car for huge profits in the thousands.

He has done this for years, buying muscle cars low and selling them high. And he's made quite a bit of money doing it. He's sold custom street rods for $40,000 where the buyer just handed him a stack of CASH. Boom!, $15,000 profit just like that!

But his little business is feeling the hurt from the current "economic conditions". Not everyone is willing to drop $20,000 let alone $40,000 on a play car right now. People are holding on to their money. No longer can Mel put his muscle cars in local classified newspapers and bring in a local buyer like he used to. So he's needing to expand his reach beyond the state of Maine and get his cars in front potential buyers all over the world.

The only way he can accomplish that is by leveraging the power of the internet. Mel hasn't got the slightest clue on how to go about using the internet to sell his cars, so he contacted me and told me he was having a hard time selling this car and wanted me to (in his words) "put it on some webs" and bring him a buyer.

Once I sold this car for him, "there would be more deals to follow".
So, here is what I did. Keep in mind I've got about 2 hrs of my time involved into this deal.

I went to his house with digital camera and camcorder in hand and shot some nice pictures and video of the car.

I then went home and wrote up a nice ad for the car based on the information he gave me. Then I used Windows Movie Maker to edit the video I took earlier so that it was about 5 mins long and still showcased the whole car in detail.

I then proceeded to post the car all over craigslist in many different states, rewriting the ad a little bit for each state so it wouldn't get flagged and taken down.

I also took the video and deployed it to multiple video sharing sites by using tubemogul.com. I made sure to use keywords in the video title, description and tags.

After all of this, my youtube video was on the first page of google within 10 hrs for the search term: "1969 chevy nova for sale"

As I write this, it's been about 4 weeks since I placed the first ad online and we just got a buyer last night.

That's how I made $1,000 just by posting 10 craigslist ads and uploading 1 video to tubemogul.com

All together I've got about 2 hrs of my time invested into taking the pictures and video and marketing this car on the internet. $500 /hr is not bad! We've got future deals all lined up now as well and I am ready to make some more money with Mel.

Mel is not the only person in the world who needs my help. You can find someone just like Mel in your area who is trying to sell a high dollar item such as a car, rare antique, collector's items or anything else. Most people dont know how to sell things online. Its simple to us, but not them.

I would recommend putting an ad in the local newspaper (because these types of people read it) and craigslist with something along the lines of: "NEED TO SELL SOMETHING? LOCAL INTERNET EXPERT WILL FIND YOU A BUYER IN SHORT TIME"

I plan to take this a step further and pretty much start my own consignment business if I can find the time. I'm going to create a website and display all of the items I have sold or can sell for people.

Right now, I do this purely on word of mouth and referrals. I haven't taken the extra step to advertise this service at all. But I was lucky enough for the opportunity to fall into my lap. If I was starting this from scratch, I'd be running ads in the newspapers, local classifieds and of course craigslist.

Anyways, just some ideas.

-Peter
#ads #craigslist #easy #forum #made #offline #posts
  • Profile picture of the author skorpion
    Forgot to add about the forum posts...I signed up for a bunch of muscle car forums and posted my ad in the free classifieds.
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  • Profile picture of the author MarWillis
    That's a pretty good idea. I never realized the full power of Craigslist until a month ago when i moved.

    I was having a last minute yard sale while i was moving. It pretty much involved putting things on the lawn instead of in the Uhaul. It was on a Monday of all days.

    I occurred to me to put an add on Craigslist and Bam! I had someone show up within 15 minutes. He specifically said he saw the Craigslist ad. More and more people showed up.

    I got rid of everything within 2 hours.
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    • Profile picture of the author Winlin
      Amazingly this concept has been around since the invention of commerce... How we forget the simplest of concepts and there really are so many people that don't have a clue about Internet Marketing aren't there?

      Thanks for the thread...
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  • Profile picture of the author thinkweb
    Hey Peter, thanks for the detailed post.. It really is a simple and powerful idea..
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    • Profile picture of the author Jeremy Morgan
      That's an awesome idea. A lot of "old school" types don't know how to use craigslist, or the internet and don't want to know. They just want to sell stuff.

      You could make a decent business out of this. I would also take it a step further and do stuff like kijjiji and many of the other competitors out there too.

      Nice post.
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  • Profile picture of the author Troy Trump
    Nice job! Just curious about a few things...

    Did you come up with the $1000 fee or is that what he offered?

    Was he also advertising the car? If so... how did you ensure he
    wouldn't just say the buyer was from his ads and not yours?
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    • Profile picture of the author skorpion
      Originally Posted by Troy Trump View Post

      Nice job! Just curious about a few things...

      Did you come up with the $1000 fee or is that what he offered?

      Was he also advertising the car? If so... how did you ensure he
      wouldn't just say the buyer was from his ads and not yours?
      Thanks!

      He offered the $1,000 fee. His original asking price locally was $16,000...which is a steal for this car. He wanted to pay me a nice commission in hopes that it would "motivate" me to really push the sale for him. So he raised the price to $17,000 and said he'd give my $1,000 if I sold it.

      He still advertised the car locally, his friend even helped him advertise it on a few local websites. In the ads, I put my phone number. When I got the calls, I would answer basic questions about the car then if the caller wanted more detailed info, I'd hand the call over to Mel.

      I would give the caller Mel's number, then follow up with Mel soon after. This guy is an honest guy and held up his end of the deal and paid me because he wants to work with me more in the future.

      If you're working with someone you're not sure you can trust, just handle the calls on your own. Then follow up with the buyer later.

      You could also buyers "Bonus" if they buy the car. Say you are giving away a free $100 gas card if they buy this car by a certain date. Then the buyer will ask the seller for the gas card....then they buyer would come to you, so you know you made a sale.
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  • Profile picture of the author Steve Ranger
    Very nice work

    I'd personally find a set of outsourcers for this
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    • Profile picture of the author jeswarrior
      That's an excellent idea. Good one to add to my arsenal in case Adsense goes belly up on me. Thanks a ton!
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      • Profile picture of the author blissk
        That's awesome! Thanks for sharing bro.
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  • Profile picture of the author HealthMan
    Thanks for sharing the fine details of the transaction tracking.
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  • Profile picture of the author James Sol Radina
    Craigslist is getting good at flagging you for multiple submissions and even submissions in cities that are not yours. They got smart. I get flagged all the time now. This is a great post, thanks for sharing. As long as you follow the rules of craig then you should be all good posting 10 different ads, I just dont quite understand all the rules. Then again, I was posting in the job section.
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    I offer Product Launch Blueprints and Product Launch Management Services. I studied under Jeff Walker's Product Launch Manager Coaching Program. I also provide online marketing for Personal Development Guru's in the Self Growth Industry. Looking forward to support you in any way I can. Namaste, James Sol Radina http://www.facebook.com/briantracydirector

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    • Profile picture of the author cscarpero
      Originally Posted by briantracyjointventure View Post

      Craigslist is getting good at flagging you for multiple submissions and even submissions in cities that are not yours. They got smart. I get flagged all the time now. This is a great post, thanks for sharing. As long as you follow the rules of craig then you should be all good posting 10 different ads, I just dont quite understand all the rules. Then again, I was posting in the job section.

      They seem to be ok if all your postings are in the same city. When you cross promote to different cities, yes they can be picky.

      To the OP, good job on your creativity!
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  • Profile picture of the author PJ Harmsworth
    Well done Skorpion. This looks like a classic case of 'driving traffic' (excuse the pun)!

    ; - )
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  • Profile picture of the author jeswarrior
    Anybody tried this? Had any success selling cars for others?
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  • Profile picture of the author MATTYLLL
    I like this, could be a very interesting model if you were to optimise your video's etc for a particular model of vehicle.

    I'm wondering if the same thing would work in the UK?

    Also, I would personally use a proxy server and then add the car via different accounts, this should then get around any rules which may come into play.

    Thanks, good post!
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