Would you ask me a question about Internet Marketing?

by rob_bell

Posted: 16 years ago 12 replies

INTERNET MARKETING

Hi Everyone,

I'm in the process of researching the Internet Marketing arena for a new book, and I'd really like some help.

I need a few of you to submit your single biggest question about Internet Marketing at my 'Ask Rob Bell' website.

I appreciate you giving your time, and I'll give free copies of my upcoming book for the best questions. You'd really be helping me out.

Feel free to give a false email address, I'm not list-building! Bear in mind I couldn't send you a book to a false address though!

Thank you,

Rob

#ask rob bell #internet #marketing #new book #question #questions #research

Ouroboros

16 years ago

No offense dude, but given your post count and the text of your post, I wouldn't be inclined to ask you about IM.

Maybe when you have a little more "street cred".

Steve

Thanks
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rob_bell 16 years ago

Hi Steve,

I'm not offering my advice, although I do have experience and qualifications that are very relevant to the area.

It's a research project to find out what people want to know about Internet Marketing.

Rather than just assume everyone wants to know the same thing, I would rather ask people who do have questions - it's market research, which should be the first thing any marketer worth their salt undertakes. I have a 21 day trial of the ASK database software and want to make the most out of every second I have it.

I do not have years of experience in Internet Marketing specifically, so I wouldn't presume to know what people want to know about - hence I'm asking, and hopefully I'll learn a lot and share that knowledge with others.

I hope that clears up my position. I don't have a lot of posts on this forum, but I am going to be around a lot more, and hopefully I'll find some great friends, colleagues, readers and customers.

Rob
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Ramon Al-Amin

16 years ago

Originally Posted by Ouroboros

No offense dude, but given your post count and the text of your post, I wouldn't be inclined to ask you about IM.

Maybe when you have a little more "street cred".

Steve

How many posts does it take to acquire "street cred"? Just wondering.

Thanks

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Ouroboros 16 years ago

Just hang around for awhile, offer advice people can use, make a friend or two...

Then talk about selling something. I like your approach and I'm sorry if I sounded critical.

Give some people an honest way to attract traffic and you'll have it made.

Just my .02

Steve
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- rob_bell 16 years ago
  
  Cheers Steve, no offence taken - I can appreciate your initial perception given my low post count. I've been very successful in B2B marketing for many years (award-winning if I can blow my own so far unheard trumpet!), but I'm treading carefully as I start my ascension as an IM specialist, taking time to understand what people actually want.
  
  So, do I get a question from you now then?
  
  Rob
  
  Thanks
  
  1 reply
  
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  Andyhenry 16 years ago
  
  Hi Rob,
  
  Welcome to the forum.
  
  Having written several books on this subject and asked your question many times, what people have asked me for falls into a few categories:
  
  1 - Is it possible to make enough money to never need a 'normal' job again?
  
  2 - What business model should I use? (many people don't have one when they start so they look to others to tell them what works - affiliate marketing, Adsense, Article marketing, product creation/sales, offline business promoted online, etc...)
  
  3 - What tools and resources do I need (again, people forget that tools are only as useful as the thing they're used for and there are no tools that 'everyone' needs)
  
  4 - Do I need a marketing education or experience in order to be successful? (again, this depends on the business model, but should usually be part of most peoples plan to educate themselves as they go)
  
  5 - How long does it take to start making decent money? (that obviously depends on many things)
  
  6 - How much money do I need in order to get started if any?
  
  7 - Can I outsource most things if I don't have time to do them myself?
  
  8 - Do I need to work with others in order to be successful?
  
  And then there are the thousands of specific questions about every aspect, tool, model etc. which quite often are where people spend a lot of time distracted from the core business of what they're trying to do.
  
  I hope that's useful to you.
  
  Regards,
  
  Andy
  
  [ 2 ] Thanks
  
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  nothing to see here.
  
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Ouroboros 16 years ago

I thought that was what I asked when I said "show me the traffic"

Steve
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GuerrillaIM

16 years ago

I think the obvious question on most peoples minds is:

"What is the easiest and quickest way I can make money?"

Look around at people selling IM products. A lot of it is "quick and easy" sounding stuff. We are all greedy and lazy at some level.

Thanks
1 reply

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rob_bell

16 years ago

Great answer Andy, I'm glad to see major themes are consistent with what I've learned to date.

GuerillaIM, although I've encountered a few who are in for the quick buck, I'm coming to believe that it takes persistence and determination to make a sustainable income, and the promise of $ thousands for minutes of work often turns out to be no more than smoke and mirrors.

I once fell out of love with marketing some years back when I saw how it was abused, but at the end of the day, you'll always get bad apples in every cartload.

Good marketers will find people who have wants that aren't being met, identify those wants and develop products that satisfy those desires. Lifetime customer value is worth so much more than a one-off hit.

Those with long-term visions and altruistic intentions soon come to the fore. When you care, it shows.

Thanks
1 reply

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GuerrillaIM

16 years ago

Originally Posted by rob_bell

GuerillaIM, although I've encountered a few who are in for the quick buck, I'm coming to believe that it takes persistence and determination to make a sustainable income, and the promise of $ thousands for minutes of work often turns out to be no more than smoke and mirrors.

I once fell out of love with marketing some years back when I saw how it was abused, but at the end of the day, you'll always get bad apples in every cartload.

Good marketers will find people who have wants that aren't being met, identify those wants and develop products that satisfy those desires. Lifetime customer value is worth so much more than a one-off hit.

Those with long-term visions and altruistic intentions soon come to the fore. When you care, it shows.

I totally agree. The "quick and easy" method works so well that it is over used. If you are targetting someone who has read multiple sales pages then you can get good results by toning down the hype and taking a more reasonable tone and approach so you stand out from the others.

With my previous comment I didn't mean everyone is in it for a "quick buck". It's just the way my mind generally works. If you have the opportunity of getting paid twice as much for half the work would you say no?

Whenever I look at a new project I think to myself, "what is the simplest and easiest way to make money here?". Some call it common sense, I call it greed and laziness lol. Even when I have a good thing going I constantly look at it and try to work out ways to refine it even further so I can do even less work and make even more money.

When a new sales guy joins my team I tell them, "Everyone is greedy and lazy. Show them a way to make more money for less work and they will bite your arm off for it". Back that up with social proof, risk reversal and a suitable close and you have a winning formula to make money.

"Greedy" and "lazy" are extreme words. I don't mean that everyone is sitting around eating potato chips on the sofa and counting their money. But I have 2 mantra's that have helped me make money so far and they are "Everyone is greedy and lazy" and "Keep it simple stupid". I don't expect everyone to get it and I am sure a lot of people reading that will take it the wrong way, but it works for me.

Thanks
1 reply

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rob_bell 16 years ago

It has been mentioned to me that the request for an email address might be putting off submitters - I did realise this but have no other way of sending copies of the book out to people when it's done. For these people I've implemented a page where you don't have to submit any details, just a question - if you visit my homepage (in my sig) then go to any other site, an exit pop will allow you to submit a question without giving any of your details.

Thanks again for your interest,

Rob
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Andyhenry 16 years ago

I forgot something else:

For people who have reached a few thousand dollars a month, there's a common perceived limit of around $10k a month. I found this myself and when I broke it I found others asking the same thing too.

"How can I take my business to the next level - From under $10k a month to MUCH more?"

I found the answer to that question for me was to do with outsourcing and scaling of my business model.

Regards,

Andy
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Would you ask me a question about Internet Marketing?

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