The Lone Warrior

I think a lot of people are attracted to IM because they can be independent and create a business on their own without a lot of overhead, employees, and all the negative that comes with a traditional business.

Lately I've been reflecting on those that have made it really big in this business and I see a pattern. They all have had other people either directly hired or have outsourced stuff to get to any meaningful size.

I tend to be the lone wolf type that likes to do everything alone, but lately I've seen the results of having others do things for me and I like what I see. While I sleep, someone is putting up a site or fixing a technical problem. When I'm tending my child someone is writing an article for me. When I am having lunch, someone is making a graphic for me.

Even working alone other people are needed to succeed. They are called customers.

Its all how one puts things together with people that make the difference. Studying and understanding human nature is essential for selling to customers and dealing with employees and outsourcing.

Google would have never happened without two guys going to other people for financing, inspiration, marketing, etc. Eban Pagan would be a relative unknown if he did everything on his own. Mark Cuban would be just a maverick tech guy instead of owner of the Dallas Mavericks without other people.

Like it or not, we all need other people.