What really is unique content?

11 replies
Here's an example of an offer of unique content:

"Receive unique articles directly into wordpress, including audio, video and images - with full control over categories."

This is the offer Unique Article Wizard makes when you install its plugin.

I am confused by what unique content is because I define unique content in a general way. That is, unique content is information you write or create from scratch, and you don't expect to find on another website.

Last week I cancelled a paid membership with a wp plugin that delivers "unique" content to my blog. I had assumed that I would receive one-of-a-kind articles that no one else gets. That is until I did a check and found one of the articles on another site. The Google search showed many more entries but I stopped at the first one.

So my question is: am I dead wrong about what unique content is?

Please help me understand this term as is it used in IM.

Thanks

batchos
#content #unique
  • Profile picture of the author tecHead
    Originally Posted by batchos View Post

    ...

    I am confused by what unique content is because I define unique content in a general way. That is, unique content is information you write or create from scratch, and you don't expect to find on another website.

    ...
    Thanks

    batchos
    Don't be confused; your definition is correct in that the only other websites your unique content should be on, (in order to maintain the definition of "unique content"), are websites that you have given permission to to host that content.

    Technically speaking, its all a little relative though; as there really isn't anything written that hasn't already been written before in some form or fashion with the exception of new concepts and/or ideas. Which (IMHO) is usually how those "content houses" justify mass distributing content and labeling it "unique".

    Rough as it may be, (for some), to create yourself... that's usually the only way you're going to ensure your content is by definition unique.

    HTH
    PLP,
    tecHead
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  • Profile picture of the author cashcow
    You are not wrong. In the strictest sense of the word "unique content" is something that was written by scratch with a new idea or twist on the topic and not spun or copied from another article.

    tecHead brings up a very good point though:

    Technically speaking, its all a little relative though; as there really isn't anything written that hasn't already been written before in some form or fashion with the exception of new concepts and/or ideas.
    You're not going to find a plugin or program that delivers you unique content that someone wrote from scratch and then is nice enough to deliver to your website without posting it in other places.

    What a lot of these programs do is "spin" the article so that it has some percentage of uniqueness in the search engines eyes (that's what they mean by unique) and therefore is somehow more valuable (according to them).

    Lee
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    • Profile picture of the author batchos
      techHead and Lee, thanks for your responses. I am glad to know that I have an acceptable definition of the the term unique.

      Lee, I don't mind if unique means spinning the content and giving each person their own version. But I don't want to see the same version showing up on more than one website.

      I know some content developers say that it is not a problem if just a few websites have the same text. But from my experience with sites where I just load the PLR without changes, the results haven't been good.

      Thanks

      batchos
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  • Profile picture of the author entrepreneurjay
    Great answers it usually means in Internet marketing terms 75% of your content should be unique to be considered unique. You could rewrite a Plr article and make it unique to the search engines. That is what a lot of article spinners try to do.

    As long as you write it yourself you will not have to worry about your posts being labeled duplicate content.
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    • Profile picture of the author batchos
      So true, thanks

      Originally Posted by entrepreneurjay View Post

      Great answers it usually means in Internet marketing terms 75% of your content should be unique to be considered unique. You could rewrite a Plr article and make it unique to the search engines. That is what a lot of article spinners try to do.

      As long as you write it yourself you will not have to worry about your posts being labeled duplicate content.
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      • Profile picture of the author ryanbiddulph
        I believe unique content comes from you. Putting a personalized stamp on your work is the best way to make it unique. It's not something that a program can duplicate.
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    • Profile picture of the author MAV923
      I agree with Jay, if you really want it to be unique write it yourself.
      The only way it wont be unique is if you are channeling someone.
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  • Profile picture of the author Joseph Michael
    Systems like UAW and 3WL and SLV have different barriers of uniqueness. I don't know the exact numbers but they will let a peice of content in the unique "box" if it is spun more than 70% or seomthing like that... then members that want to recieve free and "unique" content can get this, in excahnge for the link back of course.
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    • Originally Posted by tecHead View Post

      Don't be confused; your definition is correct in that the only other websites your unique content should be on, (in order to maintain the definition of "unique content"), are websites that you have given permission to to host that content.

      Technically speaking, its all a little relative though; as there really isn't anything written that hasn't already been written before in some form or fashion with the exception of new concepts and/or ideas. Which (IMHO) is usually how those "content houses" justify mass distributing content and labeling it "unique".

      Rough as it may be, (for some), to create yourself... that's usually the only way you're going to ensure your content is by definition unique.

      HTH
      PLP,
      tecHead
      I agree with tecHead. Most of the information you find online has already been presented in some way or another. I think that as long as you can present this information in your own words, with a different perspective or idea it can be considered unique.

      Now, this is not to be confused with creative content. When it comes to creative and fictional content, that SHOULD be 100% unique in order for you to have ownership of it. Otherwise it is considered plagiarized. There is a fine line between paraphrasing and plagiarizing so you should read up on the information regarding unique content and copyright.

      When it comes down to unique content online, I think it is always best for you to create your own articles. Buying from any service that promises unique content is only going to bring you a situation like the one you encountered.

      Originally Posted by entrepreneurjay View Post

      Great answers it usually means in Internet marketing terms 75% of your content should be unique to be considered unique. You could rewrite a Plr article and make it unique to the search engines. That is what a lot of article spinners try to do.

      As long as you write it yourself you will not have to worry about your posts being labeled duplicate content.
      {{ DiscussionBoard.errors[2109753].message }}
  • Profile picture of the author mobear410
    thank you ryanbiddulph

    thank you ContentArticleWriter

    I agree with you. Content is the most unique when you the writer spends a reasonable amount of time writing & rewriting or just recycling by spinning an article.
    You can of course be more sure that what you write is truly unique is when it comes totally from you and your ideas. This is not easy to do until you start seeing what happens around you is the story or article.
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  • Profile picture of the author cashcow
    Lee, I don't mind if unique means spinning the content and giving each person their own version. But I don't want to see the same version showing up on more than one website.
    With UAW, typically an article has each paragraph rewritten 2 times for a total of 3 different versions. So, if an article had 5 paragraphs I think the odds of having the same exact combination on several sites is pretty good - (is that only 243 different versions?) especially with it being distributed to many hundreds of sites.
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