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Internet Marketing Vs Real Estate Investing?

by socomplete
22 replies
Just recently, a friend of mine thinks that investing in real estate is much better then investing in internet marketing. What do you guys think is the better investment?
#estate #internet #investing #marketing #real
  • Profile picture of the author White Dove Creative
    My vote is for IM, but only if it's done right.
    (which is probably less than 1% of the folks in IM)

    With real estate investing you can potentially have lots of free time.
    With IM you can also have free time--if you learn to successfully
    build auto-pilot systems, and outsource virtually all work.
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  • Profile picture of the author Crew Chief
    Originally Posted by socomplete View Post

    Just recently, a friend of mine thinks that investing in real estate is much better then investing in internet marketing. What do you guys think is the better investment?
    I do both; it's called Multiple Streams of Income and Proper Portfolio Diversification. Sticking all one's eggs in one basket is always a risky business decision.

    When the bottom fell out of the RE Market, I have friends who went from being RE developers and RE Investors to delivering pizzas, working at the night shift at WalMart and peddling AT&Ts Uverse door to door, no joke!

    You can't really compare the two. They both have their advantages and disadvantages and varying degrees of risks and rewards.
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  • Profile picture of the author pankk90
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  • Profile picture of the author Negotiator74
    I think that putting money in real estate requires more capital, whereas IM doesn't require all that much cash to get started. So...I'd invest my money in real estate and my time in IM.

    Multiple streams of income is the way to go so do BOTH!
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  • Profile picture of the author maidmarion
    Negotiator74 has the right idea. It does cost money or calateral to invest in Real Estate. And it takes the right plan and advice too.

    Internet marketing can be done for little cost, but it needs the right help and advice also.

    Do it all. and then you can add trading shares in there. Need the knowledge and the know how, and the interest to do it, and perhaps a more stable market!
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  • Profile picture of the author sijugk
    I go for Internet Marketing only. As you all said real estate business needs a huge capital but IM needs less capital. After all IM is one my hobby. If I have money I can outsource the article writing job and only my job is placing that articles in my website only. I can outsource link building job too. So by investing a little bit money I can assure a long term investment.
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  • Profile picture of the author MassiveMarketer
    It really depends on what your strengths are. Both have different styles in selling and both are really good ones to work on. Just determine which one you'll do best and you can see yourself succeed.
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  • Profile picture of the author ArticlePrince
    Most of the money my sites make go to purchasing doubles and apartments... I think picking just one way of making money is too limiting.
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  • Profile picture of the author Andyhenry
    I think the question is flawed.

    Internet Marketing isn't an investment strategy.

    Real estate investing has some fundamental dynamics that let you know when is a good time and what prices make sense within both short term and long term contexts.

    Real estate has real value. People will always need somewhere to live and owning land is fundamentally sound (they're not making more of it).

    Internet marketing is a something you use on a business - in itself it has no value.

    There are MANY (at least tens of thousands) of people who are doing IM and losing money.

    With IM the majority of people are not successful.

    Thinking of IM as an investment strategy is like investing in a box of tools. They have limited intrinsic value - their potential value comes from who's using them and to do what.

    So, I don't think the question makes sense.
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    • Profile picture of the author Ryan D
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      Originally Posted by Andyhenry View Post

      I think the question is flawed.

      Internet Marketing isn't an investment strategy.

      Real estate investing has some fundamental dynamics that let you know when is a good time and what prices make sense within both short term and long term contexts.

      Real estate has real value. People will always need somewhere to live and owning land is fundamentally sound (they're not making more of it).

      Internet marketing is a something you use on a business - in itself it has no value.

      There are MANY (at least tens of thousands) of people who are doing IM and losing money.

      With IM the majority of people are not successful.

      Thinking of IM as an investment strategy is like investing in a box of tools. They have limited intrinsic value - their potential value comes from who's using them and to do what.

      So, I don't think the question makes sense.

      Hmm. I think you're overthinking the question, but not sure I agree with you either way. The definition of "investing" is "the active redirection of of resources/assets to create benefits in the future"

      Investing can be in anything, tangible or not. Sure, real estate is going to have tangible value, but the risk is that it's harder to walk away from. There are tons of assets that one can invest in that have no tangible value, but it doesn't mean they don't have value.

      Just ask a dentist who purchases someone else's practice. The most valuable asset is likely not the building he operates out of, but the intangible value of the patient list.
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      • Profile picture of the author Andyhenry
        Originally Posted by Ryan D View Post

        Hmm. I think you're overthinking the question, but not sure I agree with you either way. The definition of "investing" is "the active redirection of of resources/assets to create benefits in the future"

        Investing can be in anything, tangible or not. Sure, real estate is going to have tangible value, but the risk is that it's harder to walk away from. There are tons of assets that one can invest in that have no tangible value, but it doesn't mean they don't have value.

        Just ask a dentist who purchases someone else's practice. The most valuable asset is likely not the building he operates out of, but the intangible value of the patient list.
        Ok let's make it simple then.

        I don't believe IM is tangible - it's a collection of strategies.

        The same as saying I want to invest in 'gambling'.

        Without knowing what type of gambling, in what niche, and who's doing the gambling and why you should expect them to be able to produce positive results - I don't see how anyone would call that investing.

        I think considering throwing money at 'IM' as an investment is 'under-thinking' the situation.

        There are people in this forum who have spent tens of thousands of dollars in IM and not created a successful business. So I would call 'investing' in their IM as stupid not as an investment.

        So it looks like even if you want to call it investing the answer would be .... it depends.
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        • Profile picture of the author awbarton222
          Originally Posted by Andyhenry View Post

          Ok let's make it simple then.

          I don't believe IM is tangible - it's a collection of strategies.

          The same as saying I want to invest in 'gambling'.

          Without knowing what type of gambling, in what niche, and who's doing the gambling and why you should expect them to be able to produce positive results - I don't see how anyone would call that investing.

          I think considering throwing money at 'IM' as an investment is 'under-thinking' the situation.

          There are people in this forum who have spent tens of thousands of dollars in IM and not created a successful business. So I would call 'investing' in their IM as stupid not as an investment.

          So it looks like even if you want to call it investing the answer would be .... it depends.
          You seem angry.
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  • Profile picture of the author frankstar
    It really depends on your perspective....

    RE usually involves a lot more leverage and capital. It's not as liquid as IM and there's a lot more red tape and overheads - like lawyers, planning, physical problems, tenants, contracts etc

    I find IM to be simpler, more straightforward and more scalable.... so it's IM for me!


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  • Profile picture of the author ButterflyGarden
    Both require specific knowledge, an IM should invest in IM, a developer should invest in real estate ;-)
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  • Profile picture of the author Quentin
    I use my IM to generate funds to invest in Real Estate.

    It is more about an investment strategy rather than which one to do. They both go hand in hand as far as I am concerned.

    Quentin
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  • Profile picture of the author MrDay
    Internet marketing is easier to learn in a shorter amount of time. Also, it takes little start up costs and less risk involved to start experimenting.

    If you got the money, skills and connections for real estate, then go for that.

    IMO
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  • Profile picture of the author Leigh Davies
    For me its both. My real estate portfolio is diverse with property mainly in Europe & South America. Whilst like the States the European market has taken a dive my South American property has either remained stable & has been rising again this year. So its good to have it spread around if you possibly can.
    The IM business is fun to do & I enjoy meeting people i've chatted to online at various seminars so a mixture of both business' is ideal in my situation.
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  • Profile picture of the author Ryan D
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    I don't know if one is better than the other. It depends on the individual. They both have pretty high failure rates. But for me, if a website just sucks you can let it go and be out only your small investment. So one day you can just stop your hosting and be done. Can't do that in real estate.

    If you have the ability, do both. But beware of the risks.
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  • Profile picture of the author Fernando Veloso
    With IM skills + wise actions + some budget we can manage to make serious money.

    So I'd say, IF you have it all, invest in both.

    Why not?
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  • Profile picture of the author Ryan D
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    I understand what you're saying, I just didn't take the question that literally. When people say they have an IM business, I just assume they mean they have a business that operates primarily online...even though their business is nuts, bolts, or selling widgets. So the question is either investing in that, or investing in a foreclosed house down the street.

    Of course, the question can't really be broadly answered anyways so I agree that it's flawed. It's the equivalent of saying to someone on the internet "Is it a good day for a run?"...the answer depends on the weather where you live.
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  • Profile picture of the author jbento
    You really need more money to invest in RE than in IM. If you can, I'd say to invest in both, like many of the quotes above. Don't put all the eggs in the same basket.

    But, either you invest in IM, RE or both, you must decide if you just want to make some money or build a business. There is a difference...

    Jorge
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    • Profile picture of the author Shaunman
      They both have their advantages and disadvantages, if you can do both that can be fantastic.

      Personally I would rather own a huge network of cash flowing websites then a huge network of rental houses. The reason being there is just so much more to put up with when you rent houses, deadbeat tenets, vacancies, random shootings, and pretty much anything that you can think of.

      I've also seen real estate investing lead to a few bankruptcies in the last couple of years. I guess when it rains it poors.

      All that aside I think they are both pretty good and I want to own a couple apartment building in my lifetime. But I'm just a little scared about only relying on real estate investing for income.
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