How much does adsense pay

Hi Eric,

The payout from Adsense is somewhat random. You can look at the Google Adwords tool and see what it costs for a top position for that keyword. You can then look at earning about 30 - 40% of the value of that click. Sometimes less. Once upon a time you could use that as an asbolute rule - not so anymore.

Basically any of the financial services, mortgage, credit card and money related niches still pay out quite well in terms of maybe getting $1 - $5 per click. Some people still report up to $10 a click in those type of niches but they're very competitive.

Computer related and technology niches are next down the ladder with 50c - $1.50 per click in some categories.

Next down from there would be evergreen niches like household decoration, plants, golf, sports, cosmetics etc. These are the 25c - 50c per click niches.

After that it's the random stuff that people expect to make money from that pay out 5c - 10c per click.

These are just my own opinions and are based on 3 years of adsense publishing in a broad spectrum of niches. I'm try to move away from Adsense into infoproducts, clickbank and pure affiliate marketing. The margins are WAY higher for the same level of traffic. Best to never have all the eggs in one basket :-)

Niall

There is no average. And even topics recommended as "high paying" may not pay highly on your own site.

That's because adsense pays based on niche, competition - AND on the quality of your site. What is often ignored by those starting with Adsense is that it pays nothing unless you have visitors to your site. Focus on niche and keyword research and site promotion.

Adsense can be a good passive income source for well placed sites but is not the easy answer to earning that it was several years ago and takes time to build.

kay

In my experience average does not exists. Between 9 pages there is the one that pays $0.75 and there is another that pays $3 max.