Any way to find total sales volume for product on Clickbank?

by gixxer
19 replies
Hey everyone!

I've settled on what I think will be a good niche for me and there's a product on Clickbank that fits my niche and site really well.

Is there any way to find out what the total sales volume is for that product? I'd like to get an idea of who's selling it and how much they're selling before I start promoting it.

Thanks!

gixxer
#clickbank #find #product #sales #total #volume
  • Profile picture of the author steve m
    Gixxer

    This may be what you are looking for CBENGINE - ClickBank Marketplace, Preferred by ClickBank Affiliates

    Own a gixxer buy any chance?

    Steve
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    • Profile picture of the author Steven Wagenheim
      In a word, no. You will never be able to get accurate sales statistics for
      any item sold at Clickbank.
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      • Profile picture of the author gixxer
        Originally Posted by Steven Wagenheim View Post

        In a word, no. You will never be able to get accurate sales statistics for
        any item sold at Clickbank.
        Any advice on how to proceed? Seems like a leap of faith to optimize blog posts for traffic if it doesn't sell...

        gixxer
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        • Profile picture of the author Steven Wagenheim
          Originally Posted by gixxer View Post

          Any advice on how to proceed? Seems like a leap of faith to optimize blog posts for traffic if it doesn't sell...

          gixxer
          You can get a general idea but the problem with Clickbank is that all the
          stats can be manipulated, misleading or both.

          Let's take gravity because that's the one that most affiliate marketers use
          as a benchmark for how well a product is selling.

          Many merchants will launch the product with multiple affiliate IDs promoting
          it as well as offering the product to a massive list where many of the people
          on it will buy the product using their own ID. This can shoot a Clickbank
          gravity up to over 300 or more overnight.

          Then, other affiliates see the product with a high gravity at the
          marketplace and start promoting it, having no idea if the product really
          sells well at all.

          What then happens, in many cases, is that over time, that gravity will
          stay at 300 or more but each affiliate registering a sale within the 90
          day period is maybe making 2 or 3 sales at most.

          You get the appearance that the product sells well but ultimately, when
          you go to sell it yourself, you find that you're not making anywhere near
          as many sales as you expected.

          Naturally, there are exceptions. Problem is, you can't tell what they are
          simply by the stats as a 300 gravity product that sells well per affiliate
          looks the same in the marketplace as a 300 gravity product that sells like
          crap and might even have a ton of refunds.

          Now, many people think you can find out how many refunds by looking
          at the $ per sale and comparing it to the sale price. Problem is, many
          merchants have multiple products under their ID and/or have changed
          the price of the product over time. So you can't really rely on that figure
          to give you a true reflection of refunds.

          I could keep going with all the other Clickbank stats but I think you get
          the idea.

          Ultimately, what you do is look at the sales page, see if it looks well
          written, test out a small campaign with either PPC or whatever your
          promotion of choice is, and see how it goes.

          If you're looking for some kind of bullseye that says "Promote this product,
          it's a winner" you have a very long wait.
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          • Profile picture of the author gixxer
            Very helpful, Steven. Thank you!

            The product actually has a pretty low gravity. It's got a well done sales page and fits my niche PERFECTLY. I'm actually considering buying it for myself to see how good it is.

            I was hoping to get an idea of how well the sales page converted or what kind of sales volume it had...

            gixxer
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            • Profile picture of the author timpears
              Originally Posted by gixxer View Post

              I was hoping to get an idea of how well the sales page converted or what kind of sales volume it had...
              gixxer
              Why not just ask the publisher? There are only three answers you can get. The truth, a lie, or no response. You are no worse off than you are now by asking. It might just give you an insight into how well it sells. I have done this myself a number of times and more times than not I get a response. And if they tell me that it is not selling as well as we had hoped, but we are working on the sales page to improve that, then I am fairly sure that they are being straight with me.

              Picking a low gravity score is a good idea, that way you are not competing with the masses of affiliates. If the sales page looks good, and has no holes in it, then you probably have a winner.

              If you don't understand 'holes' that is a method for the publisher to collect email addresses to follow up with and possibly cut you out as the referring partner. There are other things as well, but that is the big one in my opinion.

              Check out posts by Alexa Smith. She is one of the most knowledgeable people when it comes to promoting Clickbank products. You have already heard from Steven Wags, another fellow who knows his stuff. Pay attention to him, and look up posts from Alexa.

              Good luck.
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              Tim Pears

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              • Profile picture of the author gixxer
                Thanks very much, Tim!

                There actually is a mailing list opt in at the top of the sales page. I wondered about that! So that could potentially take me out of the loop as a referring partner...

                Any advice on contacting the publisher? I haven't found any contact information. I HAVE however reached out to my network to try to get an intro to the author. That's the beauty of being in a small niche and being part of the community..

                gixxer
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                • Profile picture of the author timpears
                  Originally Posted by gixxer View Post

                  Thanks very much, Tim!

                  There actually is a mailing list opt in at the top of the sales page. I wondered about that! So that could potentially take me out of the loop as a referring partner...

                  Any advice on contacting the publisher? I haven't found any contact information. I HAVE however reached out to my network to try to get an intro to the author. That's the beauty of being in a small niche and being part of the community..

                  gixxer
                  Sorry, I should have elaborated better.

                  I look for a contact link at the bottom of the page. If there is one I use it to send a message to them. If not, then I go do a whois look up and hope that it is not a private registration. But even if it is, I send a message to the email listed. Probably 75% of the time I get a response that is pretty positive. Remember, they want you to sell as many of their product as they can.

                  If they don't respond, then you probably don't want to promote their product anyway as they don't have good customer service. But who knows, it is a judgement call at best.
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                  Tim Pears

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      • Profile picture of the author lehhugh
        Hi Steven,

        How are you doing? Hope you had a wonderful Thanksgiving with friends and family. I was wondering if you could help find out a rough sale number for a product at modulrcase. com and zoogue . com.

        I appreciate your help.
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    • Profile picture of the author gixxer
      Originally Posted by steve m View Post

      Own a gixxer buy any chance?

      Steve

      2003 GSX-R750
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      • Profile picture of the author steve m
        Originally Posted by gixxer View Post

        2003 GSX-R750

        I had a sneaky suspicion you might of

        I am Yam man myself

        good luck on the product

        Steve
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        • Profile picture of the author gixxer
          Thanks man!
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  • Profile picture of the author John Wilkes
    I assume they tell the people on their list, if they buy with their own affiliate id they get a discount (equal to the affiliate commision).
    Just one question, are these methods breaking clickbank's TOS?
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    • Profile picture of the author Steven Wagenheim
      Originally Posted by John Wilkes View Post

      I assume they tell the people on their list, if they buy with their own affiliate id they get a discount (equal to the affiliate commision).
      Just one question, are these methods breaking clickbank's TOS?
      Actually, no. Clickbank allows you to buy products using your own ID.

      However, you won't get the commission unless you've made a certain
      number of sales on your own. I think it is 5 but don't quote me on that.
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      • Profile picture of the author CDarklock
        Originally Posted by Steven Wagenheim View Post

        However, you won't get the commission unless you've made a certain number of sales on your own. I think it is 5 but don't quote me on that.
        It's not number of sales - it's number of customers. You need to make five sales with different payment methods, and PayPal doesn't count. While theoretically these could all be one guy with different credit and debit cards, it's overwhelmingly more likely for it to be five people.
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  • Profile picture of the author Matt.Lake
    Hey Gixxer,

    Here's what I do to get a VERY estimated idea of the volume of sales a product is making.

    I'll make an educated guess as to what the conversion rate for the product might be. Clickbank products tend to be around 1 - 2% but obviously this can vary tremendously. Often times, on the affiliate page the vendor will state their average conversion rate... but again, this will obviously vary.

    Then just head over to Quantcast, and see a very estimated figure of the traffic the site's getting.

    Then put two and two together.

    So if the site is getting roughly 10,000 uniques a month and you think it's converting at around 1%, then they're making around 100 sales a month.

    Again, I know this is VERY estimated, but it can give you some sort of an idea.

    If the site is getting around 50,000 visitors a month then you can be sure they've got a pretty good sales volume compared to if they are only getting a few hundred visitors a month.

    It will give you a ball park figure to play with.

    P.S. I'm a Triumph fan myself. Can't beat the Daytona :-)
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    • Profile picture of the author gixxer
      Originally Posted by Matt.Lake View Post

      Hey Gixxer,

      Here's what I do to get a VERY estimated idea of the volume of sales a product is making.

      I'll make an educated guess as to what the conversion rate for the product might be. Clickbank products tend to be around 1 - 2% but obviously this can vary tremendously. Often times, on the affiliate page the vendor will state their average conversion rate... but again, this will obviously vary.

      Then just head over to Quantcast, and see a very estimated figure of the traffic the site's getting.

      Then put two and two together.

      So if the site is getting roughly 10,000 uniques a month and you think it's converting at around 1%, then they're making around 100 sales a month.

      Again, I know this is VERY estimated, but it can give you some sort of an idea.

      If the site is getting around 50,000 visitors a month then you can be sure they've got a pretty good sales volume compared to if they are only getting a few hundred visitors a month.

      It will give you a ball park figure to play with.

      P.S. I'm a Triumph fan myself. Can't beat the Daytona :-)
      Thanks for the advice, man! Going to try that now.

      As far as Triumph, nice bikes. I can't get past the 3 cylinder thing though!

      gixxer
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  • Profile picture of the author Mo Muller
    Good advice steven, well done
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  • Profile picture of the author DrGUID
    I think you have to rely on your own instincts, the MarketPlace stats are misleading.

    My best affiliate product was something with low gravity, but it is a cool product in a niche I hadn't even thought existed.

    My own eBook has a low score but it's mainly because most of my sales have been direct rather than through affiliates.
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