I have a domain and hours spent on studying information from some of the top marketers.
I don't have an ebook because my first goal was to test a niche (involves mostly teenagers).
First idea was squeeze page (similar to Eben's), combined with article submission & AdWords/Facebook.
Second, a blog with articles.
Criteria would be - not spending much time on content if the market wouldn't spend money on product in the first place.
What would be the optimum way to do it?
Also, when should I write a copy and create a sales letter? Should I do it without having an ebook, to test the need first?