What do you guys think of Social Media & IM for local biz and getting local biz on google

36 replies
Hi guys,

I`m getting alot of stuff in my inbox about `the most indemand job in the world` ect ect which is to help local business though social media and other forms of internet marketing.

What do you guys think about it ? to be truthful i hate jumping from one idea to the next new thing to come in my inbox and i learnt not to do this a long time ago but.. I REALLY like the idea of this, of course all the copywriters have most likely done a good job on me but i would love to hear what you guys thought of it and if theirs anybody doing this where would i start ? I have been reading about a guy called Jack Maiz but his course is closed right now.

Any advice guys ??

Jim
#biz #google #guys #local #media #social #stuff
  • Profile picture of the author tecHead
    As long as you know what you're doing; meaning being able to actually stand behind what you're offering local businesses 200%; then yes local business marketing can be very lucrative.

    Internet Marketing on a whole is quickly becoming a specialty service; much like an auto mechanic. The time to start and grow such a service is definitely now.

    Yet, since the concept is so popular right now... your best bet (IMHO) is to find and cultivate a hook for your business in order to stand out in the crowd. Local business marketing for the Internet is not new; people have been selling services like this for the past decade.

    Don't let that scare you, though; (if you know what you're doing).

    HTH
    PLP,
    tecHead
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    • Profile picture of the author jimkirk1943
      Originally Posted by Quentin View Post

      Local business marketing is about getting your customer all over the net in the local area normally.

      Google is a small part the equation. Directories, google places and things like that work very well.

      Q

      Originally Posted by tecHead View Post

      As long as you know what you're doing; meaning being able to actually stand behind what you're offering local businesses 200%; then yes local business marketing can be very lucrative.

      Internet Marketing on a whole is quickly becoming a specialty service; much like an auto mechanic. The time to start and grow such a service is definitely now.

      Yet, since the concept is so popular right now... your best bet (IMHO) is to find and cultivate a hook for your business in order to stand out in the crowd. Local business marketing for the Internet is not new; people have been selling services like this for the past decade.

      Don't let that scare you, though; (if you know what you're doing).

      HTH
      PLP,
      tecHead
      Thanks for the replys guys, So if i wan t to start this where would i start ?? is there a course available ?? any advice would be great !
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  • Profile picture of the author Quentin
    Local business marketing is about getting your customer all over the net in the local area normally.

    Google is a small part the equation. Directories, google places and things like that work very well.

    Q
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  • Profile picture of the author Tim Franklin
    Interesting discussion, striking out into the "Off Line" Revolution, (if you read some of these ebooks about how you too can get Rich" Selling services in little known backwater USA,

    Sorry, The " Real " Truth about off line marketing is that you have to be able to do many different things all at the same, time, the first and most important thing is to do the research.

    I know it is easy to think that because most small business do not have a website that you can "talk" your way into their hearts, but to be honest, you will be just one more guy or girl, that has tried the same thing, they have heard it all before.

    You have to actually do the research, just take one day and go out and just talk to a few business people about websites, and actually listen to what they tell you.

    Don't try to convince them to buy services, just listen, find out as much as you can about what they face as a problem in their business.

    One of the first things you will notice is that there are not as many small business people actually doing business.

    I know this might seem daunting, but it is the truth, go out and see how many for sale signs there are out there how many for lease signs you see.

    The market if flooded with closed business locations.

    I am for one glad I did not buy into one of these 197 dollar courses promising off line gold mines, or off line riches, because let me tell you it is not as easy as they promise.

    Notice I am not saying it is impossible, I am just saying that if you want to do this you had better know what you are talking about because every body and their brother, with a computer, has done this for like the last 5 years, and often the thing you will hear from most business people is that

    "hey we built it and guess what they did not come"

    Many of them have been victimized by con artists, who charged, 75 bucks a month for a 2 dollar hosting account, they charged, them 1500 bucks for a 4.95 template.

    Later, the business owner found out what had been done and they are jaded like you would not believe, and you know what else,

    I dont blame them for being mad, people went out and told any story they could, you will get rich, you will be wealthy, just pay this money and you will have so much business you will have to hire many people to help you,

    You are getting very sleepy...

    Crazy right, but it is true, so it is not the market that these ebooks,
    (probably created by someone that never knocked on a door in their lives)

    Say that it is, it is not easy, and it is not going to make you rich, the very real fact is that off line business is called a sales job and it is one of the hardest jobs you will ever do.

    I sold vacuum cleaners, back in the early eighties, cold calling and knocking on doors.

    Now if you can do that, you can do anything, including swinging from trees in the middle of the night.

    I am telling you all this so that, perhaps it will save you some time, and also so that you will not get discouraged when the off line gold does not fill up your bank account like the ebooks promise.

    Off line marketing is possible, but you have to really have a real product that is something they can touch and feel and you need to be able to back up that promise.

    If you tell someone that you can deliver something to them you better @#$%@# well be able to do it, Dont go around in your neighbor hood, and promise to make people rich and then fail to deliver, because they will talk about you.

    Just a few thought from a veteran in " Off Lines Sales and marketing "
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  • Profile picture of the author Kieron
    You can make a good business out of that but will need to get the your feet on the street if you want a run up start. Networking with your local business community and speaking directly to local business owners is the quickest ways of getting up and running for sure. Don't forget you can even outsource virtually everything. Don't be affraid to simply ask a potential customer if has a website and if not then go will all the USP's of why it can help his business and put money in the cash register.

    Very best wishes to you,

    Kieron
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  • Profile picture of the author jimkirk1943
    Emm ok again thanks for the points guys, Look the thing is i was drawn in because i know how to build backlinks, seo a page ect ect i have never hit the 1# spot ever but had plenty of 2# spots and top 5 and 10 spots in highly searched keywords.

    Now i got the idea that these `local` business had no idea how to get their web site on the first page and this was the big selling `plus` that i had is this not right ?? See i live in a small town in the UK and if i type in `plumber Chesterfield`and check out the results i could get any website the 1# spot easy 1 week max ! and i thought this is what these courses that are coming into my inbox are all about ?? Also showing my how to use google local search ect ect..

    So to sum it up i thought all these new courses coming into me inbox where...

    To help me build a business where i build maybe a small 1 page website (or take the business owners website that he/she already has) quickly index it and get in showing in as may places on the web as possible using seo, social media, google local serach, and other tips and tricks these courses would show me, Charge the business owner a small fee for the work up front and then a small monthly fee for the hosting and keeping the site visable to customers.

    And the reason the business owner will pay me this money is because... He/She has absolutly no idea how to get his website see by customers but i DO !!
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    • Profile picture of the author JoshuaG
      Originally Posted by jimkirk1943 View Post

      Emm ok again thanks for the points guys, Look the thing is i was drawn in because i know how to build backlinks, seo a page ect ect i have never hit the 1# spot ever but had plenty of 2# spots and top 5 and 10 spots in highly searched keywords.

      Now i got the idea that these `local` business had no idea how to get their web site on the first page and this was the big selling `plus` that i had is this not right ?? See i live in a small town in the UK and if i type in `plumber Chesterfield`and check out the results i could get any website the 1# spot easy 1 week max ! and i thought this is what these courses that are coming into my inbox are all about ?? Also showing my how to use google local search ect ect..

      So to sum it up i thought all these new courses coming into me inbox where...

      To help me build a business where i build maybe a small 1 page website (or take the business owners website that he/she already has) quickly index it and get in showing in as may places on the web as possible using seo, social media, google local serach, and other tips and tricks these courses would show me, Charge the business owner a small fee for the work up front and then a small monthly fee for the hosting and keeping the site visable to customers.

      And the reason the business owner will pay me this money is because... He/She has absolutly no idea how to get his website see by customers but i DO !!
      "SEO" does not equal "social media marketing".
      Your comprehension of the internet is too lacking to offer any value as a B2B service. Don't buy any of these products.
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      • Profile picture of the author TinkBD
        There are good offline related resources here:

        LocalBizBuilders.com | Offline Community
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      • Profile picture of the author jimkirk1943
        Originally Posted by JoshuaG View Post

        "SEO" does not equal "social media marketing".
        Your comprehension of the internet is too lacking to offer any value as a B2B service. Don't buy any of these products.
        Well ok i`m not up there with some of the guys on WF but i know a dam site more than any local business guy or gal i know so why am i so lacking in comprehension of the internet ? And why couldn`t i help them get their business found just knowing what i know now ?
        Cheers Jim,
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        • Profile picture of the author CDarklock
          Originally Posted by jimkirk1943 View Post

          Well ok i`m not up there with some of the guys on WF but i know a dam site more than any local business guy or gal i know so why am i so lacking in comprehension of the internet ?
          Imagine for a moment that you know how to drive an automobile with manual transmission.

          This is more than most people in your area know.

          You are still not qualified to open an auto repair shop.

          And if you need to be told why not, you're probably never going to be qualified.
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          • Profile picture of the author Susan Hope
            Jim

            I know you and I know you are a fast learner and very capable. I also know that with the place that you work during the day you are ideally situated to actually do what one of the other posters has suggested, talk to local businesses.

            So personally, before buying any guides that are out there, actually get talking to everyone who comes in your shop, everyone at that cafe you go with your laptop some times, etc and see if there is a need for anything you already know how to do.

            At the same time, I would take up Tink's suggestion further up the thread and go join Local Biz Builders forum, I am a member there and there is a vast amount of information there from people who are actually out there in their local communities and who know what the pitfalls are etc.

            When you have done that I think you will find you won't need to buy a "guide on how to get started" you can start to formulate your own way of approaching things and keep in mind that one of the main things you should actually be focused on is "how can my knowledge increase the turnover for that local business" - sometimes you answer will be "right now, I can't help them" and you need to recognise when that is and step away so as to not tarnish you reputation in the community.

            One last thing though, I know in my local small Welsh area that some businesses are latching onto the social media side of things and it is working very well for them, e.g. night clubs, restaurants and a couple of who give dance classes are all over facebook and have hundreds of fans on their FB page who all interact with each other and practially now do the work of spreading the word for them. The night club uses mainly twitter, they have a ton of followers and regularly give all kinds of discounts, etc.

            Do some local investigations of your own Jim, you are so very capable of that.

            Sue
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          • Profile picture of the author NewbiesDiary
            Originally Posted by CDarklock View Post

            Imagine for a moment that you know how to drive an automobile with manual transmission.

            This is more than most people in your area know.

            You are still not qualified to open an auto repair shop.

            And if you need to be told why not, you're probably never going to be qualified.
            I gotta disagree with this example here...

            No, being able to drive a manual car doesn't qualify you to open up a mechanics shop - but it does mean you could show someone how to drive themselves. This may seem a little difficult to some people, and they might prefer you to drive them somewhere instead - just cause it's easier for them, rather than learning all that stuff, buying a car, etc etc.

            If you can drive your car, teach people how to drive or drive them around, but dont know how to repair the car - you go looking for someone qualified who can. Sure the person you are driving around could do that too - but do they have the time or inclination? Probably not. They'd prob be quite happy for you to do that - as long as they get where they wanted to go, with the least possible time and effort.

            Outsourcing is alive and well and as long as people are being honest in their representations, I can't really see a problem.

            It's kinda like a house builder sales person - they can tell you all about the house, the features, benefits etc etc. How big the kitchen is, the qualilty of the fixtures bla bla bla... doesn't mean they can do all the work themselves. But they know who to contact to get it done professionallly.

            IMHO
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            • Profile picture of the author WebMarketeer
              Originally Posted by NewbiesDiary View Post

              I gotta disagree with this example here...

              No, being able to drive a manual car doesn't qualify you to open up a mechanics shop - but it does mean you could show someone how to drive themselves. This may seem a little difficult to some people, and they might prefer you to drive them somewhere instead - just cause it's easier for them, rather than learning all that stuff, buying a car, etc etc.

              If you can drive your car, teach people how to drive or drive them around, but dont know how to repair the car - you go looking for someone qualified who can. Sure the person you are driving around could do that too - but do they have the time or inclination? Probably not. They'd prob be quite happy for you to do that - as long as they get where they wanted to go, with the least possible time and effort.

              Outsourcing is alive and well and as long as people are being honest in their representations, I can't really see a problem.

              It's kinda like a house builder sales person - they can tell you all about the house, the features, benefits etc etc. How big the kitchen is, the qualilty of the fixtures bla bla bla... doesn't mean they can do all the work themselves. But they know who to contact to get it done professionallly.

              IMHO
              Well said... I agree 100%.
              As with any business, you do not have to be an expert in every aspect of the business. You know what you know, and find experts in the fields in which you dont. Outsourcing at its finest.
              Just because I make money doesn't mean I need to know accounting..
              And if you have to be told this, chances are, well, you get it...
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            • Profile picture of the author CDarklock
              Originally Posted by NewbiesDiary View Post

              No, being able to drive a manual car doesn't qualify you to open up a mechanics shop - but it does mean you could show someone how to drive themselves.
              And if the OP were suggesting that knowing SEO qualifies him to be an SEO consultant, I'd be fine with that. But he's suggesting that knowing SEO qualifies him to be a social media manager, which is not the same thing, and then complaining that he doesn't understand why it's not the same thing.
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              "The Golden Town is the Golden Town no longer. They have sold their pillars for brass and their temples for money, they have made coins out of their golden doors. It is become a dark town full of trouble, there is no ease in its streets, beauty has left it and the old songs are gone." - Lord Dunsany, The Messengers
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              • Profile picture of the author jimkirk1943
                Originally Posted by CDarklock View Post

                And if the OP were suggesting that knowing SEO qualifies him to be an SEO consultant, I'd be fine with that. But he's suggesting that knowing SEO qualifies him to be a social media manager, which is not the same thing, and then complaining that he doesn't understand why it's not the same thing.
                Hey mate i`m not complaining about anything whats wrong with you ? And maybe i should of wrote the original message better i was actually meaning i wanted to use my SEO skills to help local business, I did mention social media because i know that is being used by some marketers but what i am really getting at is SEO which i feel i make more clear in a post i made later
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              • Profile picture of the author jimkirk1943
                Originally Posted by CDarklock View Post

                and then complaining that he doesn't understand why it's not the same thing.
                Where exactly did i complain ??
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              • Profile picture of the author NewbiesDiary
                Originally Posted by CDarklock View Post

                And if the OP were suggesting that knowing SEO qualifies him to be an SEO consultant, I'd be fine with that. But he's suggesting that knowing SEO qualifies him to be a social media manager, which is not the same thing, and then complaining that he doesn't understand why it's not the same thing.
                Not wanting to get into a pissing match, but...

                I've just read and re-read op's posts and cant see where...
                1. he's suggesting that knowing SEO qualifies him to be a social media manager - or
                2. complaining that he doesn't understand why it's not the same thing
                I see where he talks about his achievements, and his thoughts about how he can help offline business to do something they find extremely hard and we find relatively easy.

                He's not complaining about why it's not the same thing - he's simply asking why someone suggested he doesn't have any skills to offer - when he actually does. With the ability and understanding he has he sure can help some local businesses get more traffic and customers to their websites.

                OP it's really not difficult to do the work for local business - the hardest part is going out and getting the business. And that's not really hard - just takes going out there and talking to them.
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            • Profile picture of the author billspaced
              Originally Posted by NewbiesDiary View Post

              I gotta disagree with this example here...

              No, being able to drive a manual car doesn't qualify you to open up a mechanics shop - but it does mean you could show someone how to drive themselves. This may seem a little difficult to some people, and they might prefer you to drive them somewhere instead - just cause it's easier for them, rather than learning all that stuff, buying a car, etc etc.

              If you can drive your car, teach people how to drive or drive them around, but dont know how to repair the car - you go looking for someone qualified who can. Sure the person you are driving around could do that too - but do they have the time or inclination? Probably not. They'd prob be quite happy for you to do that - as long as they get where they wanted to go, with the least possible time and effort.

              Outsourcing is alive and well and as long as people are being honest in their representations, I can't really see a problem.

              It's kinda like a house builder sales person - they can tell you all about the house, the features, benefits etc etc. How big the kitchen is, the qualilty of the fixtures bla bla bla... doesn't mean they can do all the work themselves. But they know who to contact to get it done professionallly.

              IMHO
              You're right on the money!
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        • Profile picture of the author CDarklock
          Originally Posted by NewbiesDiary View Post

          I've just read and re-read op's posts and cant see where...
          1. he's suggesting that knowing SEO qualifies him to be a social media manager - or
          2. complaining that he doesn't understand why it's not the same thing
          Follow along.

          Originally Posted by jimkirk1943 View Post

          I`m getting alot of stuff in my inbox about `the most indemand job in the world`
          That's the "social media manager." I've been getting this stuff in my inbox, too.

          Originally Posted by jimkirk1943 View Post

          Look the thing is i was drawn in because i know how to build backlinks, seo a page
          Here's his experience.

          Originally Posted by jimkirk1943 View Post

          To help me build a business where i build maybe a small 1 page website (or take the business owners website that he/she already has) quickly index it and get in showing in as may places on the web as possible using seo, social media, google local serach, and other tips and tricks these courses would show me
          Here's what he wants to do. Notice the emphasis: all the stuff he doesn't know yet.

          Originally Posted by jimkirk1943 View Post

          And the reason the business owner will pay me this money is because... He/She has absolutly no idea how to get his website see by customers but i DO !!
          Note the emphasis here, where business owners will pay him because they are stupid.

          Originally Posted by jimkirk1943 View Post

          Well ok i`m not up there with some of the guys on WF but i know a dam site more than any local business guy or gal i know so why am i so lacking in comprehension of the internet ?
          And here he is complaining that he doesn't understand why he's not qualified. Again, note the emphasis on how much smarter he is than his potential clients.

          This guy just knows some basic SEO, but his potential clients will pay him because they are stupid and he is so much smarter than them.

          Is it possible he means he'd like to offer basic SEO services to his clients? Yes. Is it possible he means he'd offer them services outsourced to others? Yes. Is it possible he will act entirely ethically and deliver what he promises? Yes.

          But because he comes right out and says his clients will pay him because they are stupid and he is so much smarter... I wouldn't bet on it.
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          "The Golden Town is the Golden Town no longer. They have sold their pillars for brass and their temples for money, they have made coins out of their golden doors. It is become a dark town full of trouble, there is no ease in its streets, beauty has left it and the old songs are gone." - Lord Dunsany, The Messengers
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          • Profile picture of the author NewbiesDiary
            Ok see there's the problem - I don't get terabytes of junk in my inbox - I've culled it down to the stuff that actually means something to me - def was a relief once that was done.

            I like to see the positive in people, and I don't think he was saying he's smart and all offline business people are stupid (THAT would be stupid) - I think he's maybe just excited at the prospect of helping small business who need it.

            And I still don't see where he's saying he doesn't know how to do this stuff - I think he's saying that the system he's talking about will show him how to put all his knowledge together to create a business for himself and help others in the process.

            JMHO

            In my business, when chatting with business owners, they hug me when I leave, one new client has even called me her "Pink Angel" (it's all very girlie :p). I do know more about IM than they do - lots more - but I'm not saying I'm smart and they're dumb. I just happen to know more on this subject and they can teach me a thing or two about their subject. I'm also more than happy to tell them everything they'll ever need to know to do this stuff for themselves.

            Ok, I've got work to do so I'm bowing out now, enjoy.
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            • Profile picture of the author Susan Hope
              Can I just add one thing here which might help with understanding the confusion arising on what Jim is really saying.

              As I said earlier, I have known Jim now for quite some time through working with him (he is a past client of mine) and I know he is very capable and an extremely quick learner and I know he already has the knowledge in place to go out there and see if he can help local businesses (but in my opinion he needs to first just have general chats with them to see if he really can use his knowledge to help them).

              However, I also know that Jim thinks, speak and types at one million miles per hour and if typing in email or forum he types it out literally in the same way he would say things without really formulating what he is trying to say (sorry Jim but you know you do, how many times have I had to say "whoooa Jim slow down" etc? LOL).

              But Jim also knows this about himself and when he gets down to work, he does slow himself down and takes things more methodically, so what you see in his postings here is really just the way Jim communicates to his friends and colleagues and it does sometimes appear confusing in the written word.

              Whereas me, I tend to babble on way too much, sorry

              Sue
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          • Profile picture of the author jimkirk1943
            Originally Posted by CDarklock View Post

            [/LIST]

            But because he comes right out and says his clients will pay him because they are stupid and he is so much smarter... I wouldn't bet on it.
            I didn`t say anybody was stupid but thanks for your input !
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      • Profile picture of the author WebMarketeer
        Originally Posted by JoshuaG View Post

        "SEO" does not equal "social media marketing".
        Your comprehension of the internet is too lacking to offer any value as a B2B service. Don't buy any of these products.

        Did you read his post? If so, he clearly separates the 2..
        seo,social media, ect...
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  • Profile picture of the author sdentrepreneur
    Marketing to offline business is so HOT right now in my opinion. At least here in San Diego, I have been doing it since April 2008 and it works very well. It is a business though, you need business license, biz cards and be somewhat of a sales person to be able to sell a Internet Marketing package of $1,000 to $5,000 per month to a business owner. They will normally do their due diligence and look at your online resume and may even want to speak to some of your past clients.
    If you are new, start small, work for free for a client the first few months, do a good job for them and then you will start to build list of clients.
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  • Profile picture of the author Mary Green
    I've just started going off line for work and find it a little difficult to get people on board and find my own clients. I am looking forward to finding more though. Are there any good guides on it?

    Mary
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  • I really don't know why so many people limit themselves to doing SEO, there are far more options.

    There are also a lot of for sale signs as Tim mentions. A lot of people seem to stick to one area and one niche, and grind it into the ground. That isn't any good either. Your region, niche and preferred service should be a precision operation...

    I'll be honest, I know there is call for social media managers, but i see this as a seperate subject from offline marketing for the most part.

    Most mom 'n' pop businesses just don't need that sort of thing do they?

    I have a client who counts Airbus, Asus and a few other big boys as his clients.

    He does business to business. A lot of people seem to go for business to consumer.

    Start going for b2b and you will find a whole lot higher margins in a lot of cases and room to breathe.
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  • Profile picture of the author gcourtnz
    Local business is important for product sites. And social media is the good source to get traffic and high sales.
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    • Profile picture of the author jimkirk1943
      Originally Posted by gcourtnz View Post

      Local business is important for product sites. And social media is the good source to get traffic and high sales.
      Well to start this thread again i was really looking for advice on how i could help small local business in and around my home to start with. Then maybe expand to the larger citys near me like Manchester where i actually work.

      Helping people like the local plumbers and joiners who are finding the downturn in the economy difficult and who are finding there old methods of finding customers like ads in the yellowpages ect ect less and less effective.

      So i was thinking i could speak to these guys/girls and set them up a quick 1 page website get it found in google under plumber+hometown` with there details and contact information and i thought this would be more effective for a locaal plumber than a ad in the local paper.

      I mentioned social media along with google local search because i would like to find out more information on them as dont know anything about them other than having a twitter/facebook account and i actually do understand how it could work i just dont know all the ins and outs of it.

      But what i feel i could offer is a simple website with onpage SEO and also ranking for local searched keywords and what do i get oout of it .. Not much more than the price of their current ads running in the local papers
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  • Profile picture of the author Davids22
    Jim, what are you waiting for? Start talking

    You should do the SEO, you're good at it, it seems.

    Learn a bit about google local listings (the map that shows up when you search for a town?)

    I personally know crap about it, but can be very helpful to them....

    If you don't know much social media, maybe you should, it could benefit you in so many other ways..

    Don't forget to also drive some traffic to their site with some other traffic methods (a vid or so) to get them going a bit...

    And yeah, don't charge them a kings ransom, that would make you the good guy .

    Offer them a 60 day or so money back guarantee, and say like 50% now and 50% when you see some traffic.... or whatever (get on their good side)

    You can also offer extra services for a little extra fee (like making a vid or something) (maybe posting on forums and craigslist...)

    Anyways, just thinking hehe, go ahead and start talking to your local business owners, and like that one guy said, LISTEN FIRST and THEN TALK about how being online can be beneficial (DON'T SELL THEM) just talk.... about THEIR BENEFITS, EVERYONE loves it when YOU talk about THEM and JUST THEM....

    Hope this gave u some inspiration or something hehe.... (btw charging a small fee to get them up will get you some good reputation)

    Have a good one,

    David


    @darklock

    yo.... calm down bro, I am very sure he wasn't meaning anything bad, he may have seemed to say they were stupid, he is just saying they are "ignorant" (not on their own will) as to SEO and websites.....

    So he can help them.... and he's not gona charge them a buttload of cash like many people do.... He's trying to legitely help, so calm down buddy...

    Your usually helpful and nice, wats up bro?
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    • Profile picture of the author jimkirk1943
      Thank you so much for your replys guys i`ve learnt alot off of you already !!
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    • Profile picture of the author jimkirk1943
      Originally Posted by Davids22 View Post

      Jim, what are you waiting for? Start talking

      You should do the SEO, you're good at it, it seems.

      Learn a bit about google local listings (the map that shows up when you search for a town?)

      I personally know crap about it, but can be very helpful to them....

      If you don't know much social media, maybe you should, it could benefit you in so many other ways..

      Don't forget to also drive some traffic to their site with some other traffic methods (a vid or so) to get them going a bit...

      And yeah, don't charge them a kings ransom, that would make you the good guy .

      Offer them a 60 day or so money back guarantee, and say like 50% now and 50% when you see some traffic.... or whatever (get on their good side)

      You can also offer extra services for a little extra fee (like making a vid or something) (maybe posting on forums and craigslist...)

      Anyways, just thinking hehe, go ahead and start talking to your local business owners, and like that one guy said, LISTEN FIRST and THEN TALK about how being online can be beneficial (DON'T SELL THEM) just talk.... about THEIR BENEFITS, EVERYONE loves it when YOU talk about THEM and JUST THEM....

      Hope this gave u some inspiration or something hehe.... (btw charging a small fee to get them up will get you some good reputation)

      Have a good one,

      David


      @darklock

      yo.... calm down bro, I am very sure he wasn't meaning anything bad, he may have seemed to say they were stupid, he is just saying they are "ignorant" (not on their own will) as to SEO and websites.....

      So he can help them.... and he's not gona charge them a buttload of cash like many people do.... He's trying to legitely help, so calm down buddy...

      Your usually helpful and nice, wats up bro?
      Thank you so much for this post David !! Its the kind of reply i was looking for when i first started the thread
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  • Profile picture of the author Davids22
    Thank you so much for this post David !! Its the kind of reply i was looking for when i first started the thread
    Your very welcome, and glad you enjoyed it hehe (but seriously... start talking :p )

    Have a good one

    David
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  • Profile picture of the author billspaced
    Originally Posted by jimkirk1943 View Post

    Hi guys,

    I`m getting alot of stuff in my inbox about `the most indemand job in the world` ect ect which is to help local business though social media and other forms of internet marketing.

    What do you guys think about it ? to be truthful i hate jumping from one idea to the next new thing to come in my inbox and i learnt not to do this a long time ago but.. I REALLY like the idea of this, of course all the copywriters have most likely done a good job on me but i would love to hear what you guys thought of it and if theirs anybody doing this where would i start ? I have been reading about a guy called Jack Maiz but his course is closed right now.

    Any advice guys ??

    Jim
    I think you could hit this from at least two angles, both of which the local mom and pop type store don't have the time or inclination to do/learn.

    That is: 1. SEO, on and off page. You know SEO so just do it for them. Use their "money words" to get them to page 1, things like "Cleveland chiropractor." And optimize their money pages too. In many cases, you won't have to do much. A few backlinks, some revisions to their site, and maybe some of #2 (below).

    2. Manage their social media networks, profiles, communications, etc. There is a new course out by Ryan Deiss called Let's Get Social (google it) that is very good.

    Blend the 2 models together to give them a "one stop shop" for the "now that I have a website, now what?" phase.

    Remember, "If you build it, they will come" but only if they know about it and give a sh%& about the subject! :p
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    • Profile picture of the author AndrewCavanagh
      You don't have to buy ANY product to do this.

      If you already haven any kind of internet marketing skill then you can use it to help local businesses make real sales and profits.

      And you can start simply by talking to the business owners you already know, the owners of businesses where you're spending money and the business owners your friends and family know.

      Talk to them, get to know where their making their sales and start thinking through how you might be able to use your current skills to help them improve their marketing process.

      When you come up with some ideas suggest them and run with the ones that the business owners you talk to get excited about.

      Charge 50% in advance and make sure that if you never get paid another cent you're happy doing the project for the fee you charge upfront.

      That's the whole business in a nutshell and there's nothing at all stopping you from doing that right NOW.

      Kindest regards,
      Andrew Cavanagh
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  • Profile picture of the author RLEschler
    I couldn't take time to read all of the great posts, but here's my two cents. I really believe this is the future of marketing. Check out the Socialnomics videos on YouTube if you haven't seen them. Besides they have great music in addition to the incredible statistics they cover.

    Anyway, I just purchased and listened to a program called Let's Get Social. It's for beginners and does a nice job of covering a lot of territory. If you're interested in local business marketing and in social media, this is the course for you. Google it.
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