What's Your Top 5 Strategies For Building a List in The Internet Marketing Niche?

by edmltw
24 replies
Hey IM-ers,

I always hear the old saying that never fails, the money's in the list, so after a year of hesitation, I decide to jump onboard.

After registering an account with a popular autoresponder company, I'm kinda stuck there. So... Any solid advice or tips to share?

Regards,
Ed
#building #internet #list #marketing #niche #strategies #top
  • Profile picture of the author Mohammad Afaq
    EDIT: Please note that I wrote this post under the impression that the OP wanted to start building a list in Internet Marketing (Make money online) niche market. If you are not already making money online, I will NEVER EVER suggest that you start with IM niche but start in some other niche market.

    Next up, create a video or a report on a popular topic in IM and give it away for free (it has to be high quality).

    Put a link in your signature, write articles, create videos on youtube, guest blog.

    Once you have good enough numbers, start adswaps to double them.

    That's the simplest it gets
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    • Profile picture of the author edmltw
      Originally Posted by Mohammad Afaq View Post

      Next up, create a video or a report on a popular topic in IM and give it away for free (it has to be high quality).

      Put a link in your signature, write articles, create videos on youtube, guest blog.

      Once you have good enough numbers, start adswaps to double them.

      That's the simplest it gets
      Straight Forward & Easily Implementable. Awesome. Do you have a recommended Topic which I can focus on?

      Regards,
      Ed

      Originally Posted by FPF Web Development View Post

      Everything Mohammad said is good.

      You should also make sure you have a web form to collect emails on every page of every website you have going. Entice them with the header on your web form by giving them something for free.

      You can also use any of your promotional methods and direct traffic to a squeeze page where there is nothing more than a web form to collect their email for a free gift. You can find many templates on Google by looking up "squeeze page templates".

      Set the rest of your pre-loaded messages in your autoresponder and give them helpful information. Give them coupons, news, articles, blog posts, rss feeds, etc. Then you can sell your products on the back end.

      If you get people to trust you and see that you know your expert in your industry and a credible source of information, they will buy things from you without even thinking. Creating value is the sole purpose of any marketing campaign. Help others by giving them the information they seek.

      If you need anything else shoot me a PM,

      Anthony Luth

      FPF Web Development LLC
      Hey Anthony,

      That's one ton of valuable information you just deliver, would take them into consideration, many thanks!

      You seem rather experienced in this field, I shoot you a PM when I'm lost anywhere

      Regards,
      Ed

      Originally Posted by mike.leembruggen View Post

      yeah.. it can be tough building a list especially in the IM niche. People are skeptical about giving away their email address.

      you do need to provide good value first... but the methods mohammed suggested are pretty straight forward...

      your problem is not actually building a list... it's getting traffic... because if you've got enough traffic then your list will grow as long as you've got something good to share.
      Hey Mike!

      It seems your focus is on driving enough traffic to a squeeze page, any recommendations on a good traffic source?

      Regards,
      Ed
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    • Profile picture of the author WillR
      Originally Posted by Mohammad Afaq View Post

      Next up, create a video or a report on a popular topic in IM and give it away for free (it has to be high quality).

      Put a link in your signature, write articles, create videos on youtube, guest blog.

      Once you have good enough numbers, start adswaps to double them.

      That's the simplest it gets
      I agree with everything written above except "create a video or a report on a popular topic in IM". This guy has just admitted to us he is a complete newbie and knows nothing about Internet Marketing - what is he then going to give away of value to other IMers?

      You are much better off focusing on something you are already interested in and know something about... a hobby perhaps? Teach others what you already know and slowly become an authority in your niche.

      I'm amazed at the number of beginners that try to target the IM niche as their first project. I couldn't think of anything harder. The IM niche is one of the most saturated when it comes to all the IM techniques you are talking about.

      There are much easier places to start, far far away from IM.

      Good luck!
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      • Profile picture of the author Marian
        You don't have to be a pro in the IM niche to build a list! There are tons of stuff over the internet, you can buy something valuable and then giveway for the email. Little popups over the blog work really well. It's not that hard to do.

        Marian
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        • Profile picture of the author edmltw
          Originally Posted by Marian View Post

          You don't have to be a pro in the IM niche to build a list! There are tons of stuff over the internet, you can buy something valuable and then giveway for the email. Little popups over the blog work really well. It's not that hard to do.

          Marian
          Got your point! I'll work on it

          regards,
          Ed

          Contrary to that belief, I did earn a decent amount from article marketing, just finished writing an ebook about the exact system I use, perhaps I should use that as a gift instead of selling it?

          Regards,
          Ed

          Originally Posted by Anonymous Affiliate View Post

          OP: if you haven't made money online, why are you targeting the IM niche? I mean, what value could you possibly offer to the IM community if you haven't made money yet yourself? Do you see the inconsistency there?

          My advise? yes, build a mailing list, but certainly not in the IM niche.
          Originally Posted by Epicurus View Post

          This is exactly right and is the reason I held off making an info product in the IM nice even though I'd been online for around 3 years.

          I started with a niche I'm interested in and a subject that affected me personally, namely sleep paralysis.

          I bought an IM coaching course and followed it carefully each week and then wrote a book on my subject, created a website, drove traffic and made sales.

          This then qualified me somewhat to get a job working in customer support for a UK marketer where I learned even more about IM.

          This in turn gave me enough experience to go freelance and work from home and it was then that I decided to make my own info product in the Make Money niche.

          A lot of newbies subscribe to the 'fake it till you make it' theory which I think is just plain wrong.
          That is one awesome example. Was sleep paralysis a niche that was tough to break into?

          Regards,
          Ed
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          • Profile picture of the author theemperor
            Thanks edmltw - you have asked the question I've been dying to ask!

            I have started my squeeze page and in terms of conversions it is doing well, but I rely on the sig link here at Warrior and Digital Point - so I get just a trickle of traffic.

            I am cash-rich / time poor, so I have been thinking of buying Solo Spots on other people's lists to build my list the lazy-but-expensive way. Does anyone have any comments on that.

            I have one quote for about $9 per 1000 subscribers which is likely to get me 20-40 visits to my site, and 10-20 opt-ins. Not sure yet about that, I will get some more quotes then decide.

            I can't be arsed with PPC - it will probably be more expensive than the Solo Ads per sign up. The good thing about the Solo ads is that the audience are (i) definitely interested in IM and (ii) obviously not adverse to signing up to mailing lists.

            I may get articles written and submitted to EZA etc. for me. And before you talk to me about the irony of what my signature link says - yes I will probably use that method too - I just need to outsource some of it.

            If anyone has any other suggestions of good places to throw money at to build a list (and get good value for money of course!!) then let me know
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            • Profile picture of the author edmltw
              Hey man!

              Seeing that you already have a list, why not try adswaps? Check out the joint venture section in WF to find out more about them. Sounds like a more a viable option compared to the solo ad's stats. heh.

              Regards,
              Ed

              Originally Posted by theemperor View Post

              Thanks edmltw - you have asked the question I've been dying to ask!

              I have started my squeeze page and in terms of conversions it is doing well, but I rely on the sig link here at Warrior and Digital Point - so I get just a trickle of traffic.

              I am cash-rich / time poor, so I have been thinking of buying Solo Spots on other people's lists to build my list the lazy-but-expensive way. Does anyone have any comments on that.

              I have one quote for about $9 per 1000 subscribers which is likely to get me 20-40 visits to my site, and 10-20 opt-ins. Not sure yet about that, I will get some more quotes then decide.

              I can't be arsed with PPC - it will probably be more expensive than the Solo Ads per sign up. The good thing about the Solo ads is that the audience are (i) definitely interested in IM and (ii) obviously not adverse to signing up to mailing lists.

              I may get articles written and submitted to EZA etc. for me. And before you talk to me about the irony of what my signature link says - yes I will probably use that method too - I just need to outsource some of it.

              If anyone has any other suggestions of good places to throw money at to build a list (and get good value for money of course!!) then let me know
              Originally Posted by ProductCreator View Post

              I disagree here.

              While IMers have seen it all before, you can grow an IM list rapidly. Once your list reaches a small but critical size, you can do adswaps and the like to rapidly inflate it.

              Such things are more difficult to arrange outside of IM, simply because there often aren't enough similar lists to do an adswap with (assuming they will even cooperate with you in the first place).


              btw, no reason why you can't build an IM list, even if you are a newbie.

              How many forex lists do you know that are run by ex-forex traders? How many dog training lists actually run by real dog trainers.

              Whatever list you run, you can help people with your own experiences. After all, isn't that what lists are for? To learn from each other? That's my view anyway and the ethos I use with my own list.
              Checked out your products, it seems that you're my senior in the article marketing segment Did you try building a list with PLR? Will that work?

              Regards,
              Ed

              Originally Posted by WillR View Post

              Yes, but he is here for advice from us and others and I am telling him not to do that. You say you have an interest in music? There is a perfect niche for you to get into. Do you play an instrument? What way are you involved in music? This is what interests you and this is what you should go after,
              Hey Will,

              I do play the keyboard, and a bit of guitar, I do once in a blue moon perform as a vocalist too. I'll look more into this niche thanks again!
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      • Profile picture of the author Mohammad Afaq
        Originally Posted by WillR View Post

        I agree with everything written above except "create a video or a report on a popular topic in IM". This guy has just admitted to us he is a complete newbie and knows nothing about Internet Marketing - what is he then going to give away of value to other IMers?

        You are much better off focusing on something you are already interested in and know something about... a hobby perhaps? Teach others what you already know and slowly become an authority in your niche.

        I'm amazed at the number of beginners that try to target the IM niche as their first project. I couldn't think of anything harder. The IM niche is one of the most saturated when it comes to all the IM techniques you are talking about.

        There are much easier places to start, far far away from IM.

        Good luck!
        I'm really really sorry for my post.

        I thought that OP was wanting to know how to get started building a list in IM

        Once again, my bad.
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  • Everything Mohammad said is good.

    You should also make sure you have a web form to collect emails on every page of every website you have going. Entice them with the header on your web form by giving them something for free.

    You can also use any of your promotional methods and direct traffic to a squeeze page where there is nothing more than a web form to collect their email for a free gift. You can find many templates on Google by looking up "squeeze page templates".

    Set the rest of your pre-loaded messages in your autoresponder and give them helpful information. Give them coupons, news, articles, blog posts, rss feeds, etc. Then you can sell your products on the back end.

    If you get people to trust you and see that you know your expert in your industry and a credible source of information, they will buy things from you without even thinking. Creating value is the sole purpose of any marketing campaign. Help others by giving them the information they seek.

    If you need anything else shoot me a PM,

    Anthony Luth

    FPF Web Development LLC
    {{ DiscussionBoard.errors[2287100].message }}
  • Profile picture of the author mike.leembruggen
    yeah.. it can be tough building a list especially in the IM niche. People are skeptical about giving away their email address.

    you do need to provide good value first... but the methods mohammed suggested are pretty straight forward...

    your problem is not actually building a list... it's getting traffic... because if you've got enough traffic then your list will grow as long as you've got something good to share.
    {{ DiscussionBoard.errors[2287115].message }}
    • Profile picture of the author abednego
      Originally Posted by mike.leembruggen View Post

      yeah.. it can be tough building a list especially in the IM niche. People are skeptical about giving away their email address.

      you do need to provide good value first... but the methods mohammed suggested are pretty straight forward...

      your problem is not actually building a list... it's getting traffic... because if you've got enough traffic then your list will grow as long as you've got something good to share.
      egh, the type of traffic does matter. The more targeted the better. I'd rather have 100 targeted visitors than 1,000 untargeted...
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      • Profile picture of the author Linda Sweetfield
        I have a list close to about 50k subs, accross a spectrum of niches. I used tailored ad swaps, squeeze pages with a slight twist, tweet swaps of late and I gave away reports ad nausem in every niche I went into.

        I also treat my list well, which is critical, so no bs mails, no inbox rampage, just a mail or two a week, always quality, then when I do send something that I want to sell its altogether easier
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      • Profile picture of the author edmltw
        Originally Posted by abednego View Post

        egh, the type of traffic does matter. The more targeted the better. I'd rather have 100 targeted visitors than 1,000 untargeted...
        Got your point, focus on tactics to drive targeted traffic instead of massive traffic.

        Any personal strategies for targeted traffic driving?

        Regards,
        Ed

        Hey Linda,

        Your methods seem really unique, could you elaborate a little more on your tactics?

        One email a week? I got it. Get different lists in several niches, to the point where you can send a mail to each different list once a week that will still proivde you with a decent ROI?

        Awesome tips, many thanks Linda!

        Regards,
        Ed

        Originally Posted by Linda Sweetfield View Post

        I have a list close to about 50k subs, accross a spectrum of niches. I used tailored ad swaps, squeeze pages with a slight twist, tweet swaps of late and I gave away reports ad nausem in every niche I went into.

        I also treat my list well, which is critical, so no bs mails, no inbox rampage, just a mail or two a week, always quality, then when I do send something that I want to sell its altogether easier
        Originally Posted by WillR View Post

        I agree with everything written above except "create a video or a report on a popular topic in IM". This guy has just admitted to us he is a complete newbie and knows nothing about Internet Marketing - what is he then going to give away of value to other IMers?

        You are much better off focusing on something you are already interested in and know something about... a hobby perhaps? Teach others what you already know and slowly become an authority in your niche.

        I'm amazed at the number of beginners that try to target the IM niche as their first project. I couldn't think of anything harder. The IM niche is one of the most saturated when it comes to all the IM techniques you are talking about.

        There are much easier places to start, far far away from IM.

        Good luck!
        Hi Will,

        you seem to have a different perspective on this matter. Could you elaborate more on Afaq's plan and why it's not as effective?

        Another point I learnt from you, start off with a niche that I have an interest in? That sounds good to me. I do music for a hobby, how could that niche be involved with list building?

        Regards,
        Ed
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        • Profile picture of the author abednego
          Originally Posted by edmltw View Post

          Got your point, focus on tactics to drive targeted traffic instead of massive traffic.

          Any personal strategies for targeted traffic driving?

          Regards,
          Ed
          I apologize about the late reply! That depends - you want tot spend time or money for your traffic?

          When starting out, I prefer article marketing... its free, hands off, and google LOVES eza. The method I usually prefer is unique helpful articles (not hundreds, but just write a dozen or so of high quality) without an ending... and link to your page.

          TechnoratiWTF is a great tool that many marketers don't use often - that I've had a lot of success with.
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  • OP: if you haven't made money online, why are you targeting the IM niche? I mean, what value could you possibly offer to the IM community if you haven't made money yet yourself? Do you see the inconsistency there?

    My advise? yes, build a mailing list, but certainly not in the IM niche.
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    • Profile picture of the author Mohammad Afaq
      Originally Posted by Anonymous Affiliate View Post

      OP: if you haven't made money online, why are you targeting the IM niche? I mean, what value could you possibly offer to the IM community if you haven't made money yet yourself? Do you see the inconsistency there?

      My advise? yes, build a mailing list, but certainly not in the IM niche.
      If you read the post carefully, OP never said he wanted to target IM.
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      • Profile picture of the author WillR
        Originally Posted by Mohammad Afaq View Post

        If you read the post carefully, OP never said he wanted to target IM.
        Yes, but he is here for advice from us and others and I am telling him not to do that. You say you have an interest in music? There is a perfect niche for you to get into. Do you play an instrument? What way are you involved in music? This is what interests you and this is what you should go after,
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        • Profile picture of the author Mohammad Afaq
          Originally Posted by WillR View Post

          Yes, but he is here for advice from us and others and I am telling him not to do that. You say you have an interest in music? There is a perfect niche for you to get into. Do you play an instrument? What way are you involved in music? This is what interests you and this is what you should go after,
          I edited my post and added a reason to why I recommend that OP builds a list in IM niche.

          Here's it again:

          I was under a "false" impression that OP wanted to build a list in IM niche and that is because I wasn't paying attention.

          Once again, I'm sorry about it
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    • Profile picture of the author Epicurus
      Originally Posted by Anonymous Affiliate View Post

      OP: if you haven't made money online, why are you targeting the IM niche? I mean, what value could you possibly offer to the IM community if you haven't made money yet yourself? Do you see the inconsistency there?

      My advise? yes, build a mailing list, but certainly not in the IM niche.
      This is exactly right and is the reason I held off making an info product in the IM nice even though I'd been online for around 3 years.

      I started with a niche I'm interested in and a subject that affected me personally, namely sleep paralysis.

      I bought an IM coaching course and followed it carefully each week and then wrote a book on my subject, created a website, drove traffic and made sales.

      This then qualified me somewhat to get a job working in customer support for a UK marketer where I learned even more about IM.

      This in turn gave me enough experience to go freelance and work from home and it was then that I decided to make my own info product in the Make Money niche.

      A lot of newbies subscribe to the 'fake it till you make it' theory which I think is just plain wrong.
      Signature

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  • Profile picture of the author alfredthomson
    Do some social network marketing try to make friends from same interested communities and share with them what you got to offer...
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  • Profile picture of the author edmltw
    Chris,

    You are on!

    Ed
    *Full Steam Ahead!*

    Originally Posted by ProductCreator View Post

    PLR can be used to build a list with article marketing. However, EZA does not like rewritten PLR. The other directories are fine with it.

    It can also be used to fill up a series of scheduled emails. I've done this with success in some niches - it works for some but not all.

    PLR works best in situations where people really need an education. If your prospects are already somewhat aware of the subject and are looking for your own unique insights (e.g. IM niche) then PLR is best not used for scheduled emails.

    One of PLR's main use is in saving you time in a niche you know nothing about.

    btw I suggest to make an IM list and follow this advice i.e. get your list to 500 then start doing adswaps. If you like, we can have a little contest between us to see who can get there first? Are you up for the challenge?
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