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15 years ago

Originally Posted by Alex Sol

To make long story short:

An old Squidoo lens was getting about 20 uniques per day for months... but today I got over 750 uniques!... and I didn't do anything special.

So what exactly happened?
A while ago I saw an infomercial about "Working from home", sorry I won't reveal the name of the company... It seemed shady but I wanted to find out more. There weren't many results on Google, so I went directly to Ripoff report site. Sure enough the product was listed there, with hundreds of horrible comments.

So I created a Squidoo lens (could have been a free blog as well), I named the lens the same as the product I saw in the infomercial. In that lens I talked about making money online, threw in some affiliate links and an opt in form. I also had a section: Here is what the customers of XYZ have to say about this product...

Today, on a Saturday this company played their infomercial at least twice, so many folks hit up Google to find out more about that super money making program... Sure enough I was there, on the first page, listed BEFORE the official product website.

This is how I stole $100,000 paid TV traffic

More details on my blog.

What do you think of this technique?

Sounds to me like it would work. What you just did could be defined as a variation of the Conduit Method. You basically intercepted targeted traffic from the search engines via SEO.

Good job on picking that up!

Thanks

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- WilsonA 15 years ago
  
  Originally Posted by mynameisneo
  
  Can you please explain me what Conduit Method is?
  
  It is a method by the lazy marketer you can read all about it from here VIP Confessions - The Conduit Method
  
  Cheers
  Wilson
  
  Thanks
  
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- Daniel Molano 15 years ago
  
  Originally Posted by mynameisneo
  
  Can you please explain me what Conduit Method is?
  
  The variation I speak of is a way to intercept the traffic of people looking for a specific keyword via optimizing a site/article/blog for a specific keyword with SEO.
  
  The original method was named by Chris Rempel (a warrior here) and you can find it in the War Room private section of this forum.
  
  Thanks
  
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Amy Bass

15 years ago

Oh I LOVE It! Very clever. I would never have thought about this.

Thanks

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GeorgR.

15 years ago

whow..nice. Little effective tricks...i love them. I might want to scour local media for good keywords. Too bad we never watch TV....but theres certainly ways to expand upon this..nice!

Thanks
1 reply

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Killer Joe 15 years ago

Alex,

You're crazy like a fox!

Way to go.

KJ
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- Alex Sol 15 years ago
  
  Originally Posted by Killer Joe
  
  Alex,
  
  You're crazy like a fox!
  
  Way to go.
  
  KJ
  
  Oh! "Crazy Like a Fox" - great idea
  
  Thanks
  
  Signature
  
  Alex Sol, Full time online marketer since 2007
  The Extra Paycheck Blog | Extra Paycheck Podcast
  
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- Andy Money 15 years ago
  
  Originally Posted by Killer Joe
  
  Alex,
  
  You're crazy like a fox!
  
  Way to go.
  
  KJ
  
  Ahhhhhahahahaha.
  
  Thanks
  
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Tsnyder

15 years ago

I think you made some short term profit but I also
think if the folks who own the trademark on that name
discover your lens the party will be over.

Tsnyder

Thanks
1 reply

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Alex Sol

15 years ago

Originally Posted by Tsnyder

I think you made some short term profit but I also
think if the folks who own the trademark on that name
discover your lens the party will be over.

Tsnyder

I don't agree with you.
I mentioned the comments from another site and linked to them.
Ripoff Reports is not down, Yahoo answers is not down...

I think the only way they could take it down is if you register a domain name with their trademark in it.

Thanks
1 reply

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Tsnyder

15 years ago

Originally Posted by Alex Sol

I don't agree with you.
I mentioned the comments from another site and linked to them.
Ripoff Reports is not down, Yahoo answers is not down...

I think the only way they could take it down is if you register a domain name with their trademark in it.

You're certainly free to think what you like but mentioning a
company's name in a product review hardly compares to using
their trademarked name for personal profit.

Tsnyder

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Alex Sol

15 years ago

Originally Posted by Tsnyder

You're certainly free to think what you like but mentioning a
company's name in a product review hardly compares to using
their trademarked name for personal profit.

Tsnyder

You are right but I guess it's a chance I am willing to take.
If the company can't hire a decent SEO person - I guess they don't really care what happens online...

Thanks
2 replies

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godzillaalmighty

15 years ago

Originally Posted by Alex Sol

You are right but I guess it's a chance I am willing to take.
If the company can't hire a decent SEO person - I guess they don't really care what happens online...

Yeah, Alex don't be bothered by that! I would be worried by that. Excellent job and Great story!

Thanks
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jjpmarketing 15 years ago

That is a great idea on the infomercial seo hijacking. I also have seen a lot of the video image/opt in image being used in various methods. It is very effective.
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MarcusXavier

15 years ago

Originally Posted by Alex Sol

You are right but I guess it's a chance I am willing to take.
If the company can't hire a decent SEO person - I guess they don't really care what happens online...

Great method and great attitude.

There's nothing wrong with what you did. You saw an opportunity and took it up.
Some people don't agree with this type of mentality and that's cool. But I personally
am with you all the way.

Keep up the good work.

Cheers,
Marcus

Thanks

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Darken 15 years ago

great little technique that works wonders! thanks for sharing this great little method!
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Noel2010

15 years ago

Thanks for this great information.

Thanks

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Noel2010

15 years ago

If the review shows that the product is a scam, how do you make sales then?
Are you using a different product to promote?

Thanks
1 reply

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Alex Sol 15 years ago

Originally Posted by Noel2010

If the review shows that the product is a scam, how do you make sales then?
Are you using a different product to promote?

Well, if I haven't tried the product - I don't call it scam.

Here is what I do:

I tell people that I have been involved in ...(Making Money, Losing Weight...) for the past 78 years (3 months, 2 days ) and I know for a fact that such results cannot be achieved within the time frame or without investing money or effort - whatever the case might be.

Then I offer them a freebie (the link tells them to my squeeze page). Sometimes I do promote another product instead. Sometimes I have both, product links and squeeze page links.

People obey the authority. If you come as an expert or an authority - people will buy from you, click on your links, they'll do whatever you tell them to.

Imagine you want to buy a Ford. I tell you that I have been working for different car manufacturers for the past 10 years... the last 2 years I worked for Ford and I quit because their car quality is so horrible... would you still buy a Ford or would you buy a car I tell you is the best?
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Jay Deiboldt

15 years ago

This is EXACTLY the type of stuff that I used to start out my business. You can literally do this with anything that there is a "buzz" around.

The possibilities are endless. I never even thought of doing it for infomercial products though. That's an awesome idea. The prospects are HOT when they jump online after or during the TV spot.

That means they're revved up and ready to buy. Grabbing that organic traffic and redirecting to your product or opt-in page is a recipe for fast success.

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Alex Sol

15 years ago

Originally Posted by Jay Deiboldt

This is EXACTLY the type of stuff that I used to start out my business. You can literally do this with anything that there is a "buzz" around.

The possibilities are endless. I never even thought of doing it for infomercial products though. That's an awesome idea. The prospects are HOT when they jump online after or during the TV spot.

That means they're revved up and ready to buy. Grabbing that organic traffic and redirecting to your product or opt-in page is a recipe for fast success.

Exactly! And it actually does build a "long-term" business in many cases.
Let's say someone ranks very high for Viagra - this company will advertise for years and years to come.

Most of the people who run infomercials will also do the same. If they are already spending $100,000+ on their 30 minute TV ad every other day - it only means the business is going well for them, so they will advertise for a while.

And many of these folks give you their toll free number and their URL - thinking you would visit or call directly, they do not rely on SEO traffic (that's not what they're paying $100k for) so in many cases they will be VERY easy to outrank.

And yes, infomercials is just one idea. There's also google.com/trends, new clothing brand names which get hot and become trendy for a year or two (think Diesel, Lucky 7, Ed Hardy)...

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Darken

15 years ago

yea! i agree the part that these companies doesn't do seo so we are able to capitalize on that very easy! haha

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dclodge

15 years ago

Originally Posted by Alex Sol

So I created a Squidoo lens (could have been a free blog as well), I named the lens the same as the product I saw in the infomercial. In that lens I talked about making money online, threw in some affiliate links and an opt in form.
What do you think of this technique?

You mentioned adding an opt in form to squidoo - how do you do that?

Dean

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Alex Sol

15 years ago

Originally Posted by dclodge

You mentioned adding an opt in form to squidoo - how do you do that?

Dean

Ha! Someone caught onto that

The truth is - I don't really have an opt in box in my squidoo lens.

I have an image (screen shot) of an Opt-in box which is link to a page, which is pretty much empty and has that same opt-in form in the middle.

Alex

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dclodge

15 years ago

Originally Posted by Alex Sol

Ha! Someone caught onto that

The truth is - I don't really have an opt in box in my squidoo lens.

I have an image (screen shot) of an Opt-in box which is link to a page, which is pretty much empty and has that same opt-in form in the middle.

Alex

Had to smack myself with the BIG DUH! Of course - makes sense! I was searching Squidoo for the opt in module - i guess they used to have something, not anymore. The image linking thing makes all the sense in the world!

Thanks
Dean

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Alex Sol

15 years ago

Originally Posted by dclodge

Had to smack myself with the BIG DUH! Of course - makes sense! I was searching Squidoo for the opt in module - i guess they used to have something, not anymore. The image linking thing makes all the sense in the world!

Thanks
Dean

Dean, you are right.
Squidoo used to allow javascript in the past... but people started abusing (the usual) so they shut it down... Screen shot does the job though.

Thanks

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carik42 15 years ago

Originally Posted by dclodge

You mentioned adding an opt in form to squidoo - how do you do that?

Dean

Dean:

The easiest way to do this is to create a screenshot of your sign up box and crop it right down. Then either upload it to your own hosting, or somewhere like Photobucket and place the image on your lens. You then just have to link the image to your landing page/sign up box and you're good to go!

Alex:

Yeah this stuff works. I know the product you're on about and I know the lens you are on about. I also have one about this product and experienced a similar burst in traffic (although not as much as you). I'd pretty much given up on that lens...what a pleasant surprise!
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palealeisgreat

15 years ago

yea, i know about this method... i'm working on putting a lot of things in place, i'm wondering... would you say this technique has endless possibilities and will work for the long run? After all, there will always be new products.

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grumpyjacksa

15 years ago

Brilliant.........

thanx 4 sharing

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AndrewCavanagh 15 years ago

This will work not just for products but for any sexy news story related to the products you sell.

When a new story hits you often have a couple of days before google has a ton of different stories indexed so the quicker you get your content indexed the more likely you are to get some valuable traffic.

Kindest regards,
Andrew Cavanagh
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Iamnotherenow

15 years ago

this is a great idea.

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Darken

15 years ago

so try to create the squidoo lens or blog asap when something new and huge and untapped pops up.

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iw433

15 years ago

Spot on. Just added a new tool to my marketing tool box, thanks.

Bill

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Gift

15 years ago

Nice one.

If you could also offer something related to their products, that was perfect. Or suggest a real solution for those who were scammed.

Thanks
1 reply

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Alex Sol

15 years ago

Originally Posted by Gift

Nice one.

If you could also offer something related to their products, that was perfect. Or suggest a real solution for those who were scammed.

Well, yeah - that's the whole point

By the way, traffic, opt-ins and sales are still coming strong today

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clint48

15 years ago

When I first saw this the first person I thought of was Kevin Trudeau, but I just saw that he was banned from selling products for 3 years, so I doubt it is any of his products you are using to get traffic.

Clint

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1 reply

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Alex Sol

15 years ago

Originally Posted by clint48

When I first saw this the first person I thought of was Kevin Trudeau, but I just saw that he was banned from selling products for 3 years, so I doubt it is any of his products you are using to get traffic.

Clint

Well there are many many many other infomercial that run 1009390 times a day on different channels...

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James Schramko

15 years ago

You can also put images of videos that lead to a self hosted affiliate re-direct style of promotion rather than having to embed third party video with leakage.

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ItsMoneytime

15 years ago

That's crazy.....money

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Marc Marseille

15 years ago

Great stuff man..I get a lot of a ha moments all the time, but I have never pulled the trigger. This post will give a real kick in the pants...Thanks

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Alex Sol 15 years ago

Originally Posted by trioman

Great stuff man..I get a lot of a ha moments all the time, but I have never pulled the trigger. This post will give a real kick in the pants...Thanks

That's the point!
I hope it'll help a few folks to start making some $$
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Maria Gudelis

15 years ago

Awesome Alex - amazing after a company invests what...a million plus?? in an infomercial that they left the door WIDE open for web 2.0 and SEO on their name...

Great little tactic! - funny if you contact the company and offer them web 2.0 marketing services!!!

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Alex Sol

15 years ago

Originally Posted by miaroman

Awesome Alex - amazing after a company invests what...a million plus?? in an infomercial that they left the door WIDE open for web 2.0 and SEO on their name...

Great little tactic! - funny if you contact the company and offer them web 2.0 marketing services!!!

Ha! Now that's an idea! And I will only charge them 10% of what they pay for the infomercials! LOL :p

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Ross Dalangin

15 years ago

Cool Tactic Alex...Thanks!

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Laura L. Harris

15 years ago

Good method....

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1 reply

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cedricl 15 years ago

apologies for the newbie question, but did you do something special to promote the lens? Or was just the fact of being created enough to get the traffic?
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Chris_King

15 years ago

That's pretty cool man. I see those infomercials all the time. Never thought about creating a blog with the same name and using it as leverage. Nice going! You're getting my creative juices flowing!

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Chris_King

15 years ago

Nice going man. I see those infomercials all the time and never think twice about them. Nice way to leverage someone elses hard work! You're getting my creative juices flowing!

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theredcell 15 years ago

Totally cool man! Nothing wrong standing in front of traffic that is already flowing...Great Job...

Jose
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- Alex Sol 15 years ago
  
  Originally Posted by theredcell
  
  Totally cool man! Nothing wrong standing in front of traffic that is already flowing...Great Job...
  
  Jose
  
  Exactly my point
  
  Thanks!
  
  Thanks
  
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Spike SpiegelIM

15 years ago

Great cunning tactic.. I love how you make such money with minimal effort. Should keep this tactic in mind. Thanks man...

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MeTellYou

15 years ago

a great little technique. awesome. Thanks for the information.

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Thomas Wilkinson

15 years ago

This seems a first cousin of Steven Waggenheims "Google
Trends" post from last week. (Which, by the way I have
done one a day since then and found it works well.) I can't
see a thing in the world wrong with this. Good job Alex.

Dean, Don't feel too badly, I spent twenty minutes fooling
around looking for a way to make an opt in box on Squidoo
also.

T.W.

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psresearch

15 years ago

This is an old ppc trick actually, but it does work great for stuff like Squidoo or blogs (think tags).

And when you're doing your tags, don't forget the variations of the domain name, especially the following:

domain
domain.com
www.domain.com
www domain com
www.domain

There are others, but based on years of Adwords marketing, I can tell you those are the ones that will get you the most traffic.

I have entire documents about how to find these types of domains which someday I may sell as a WSO - although they are so insanely profitable I cringe at the thought of doing so.

By the way, when I ran CrazyFox domains a while back on PPC, they sent me a cease and desist.

LOL

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Alex Sol

15 years ago

Originally Posted by markquinn

This is an old ppc trick actually, but it does work great for stuff like Squidoo or blogs (think tags).

And when you're doing your tags, don't forget the variations of the domain name, especially the following:

domain
domain.com
www.domain.com
www domain com
www.domain

There are others, but based on years of Adwords marketing, I can tell you those are the ones that will get you the most traffic.

I have entire documents about how to find these types of domains which someday I may sell as a WSO - although they are so insanely profitable I cringe at the thought of doing so.

By the way, when I ran CrazyFox domains a while back on PPC, they sent me a cease and desist.

LOL

Ha! I also got a cease and desist from Crazyfox... that's why I don't concentrate my "efforts" on that infomercial... there are plenty of others

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psresearch 15 years ago

Originally Posted by Alex Sol

Ha! I also got a cease and desist from Crazyfox... that's why I don't concentrate my "efforts" on that infomercial... there are plenty of others

Too funny. Yes. Tons more.
We actually designed an online database to keep track of them and what type of platform we're using them on.
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rodtyler

15 years ago

This is similar to Jonny Andrew's Money Siphon System, but I have to admit I never thought of doing it with infomercials.

I guess I'll have to start watching more tv. Great idea.

Thanks

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moodykitty

15 years ago

TV is a great place to get ideas. I did something similar about a year ago. I created a squidoo lens on a product I saw featured on Oprah. Because Oprah is already an authority figure people were ready to buy this product. All I had to do was make a nice lens with content, videos and of course the product! Every time they rerun that show on tv I get a spike in traffic to that site.

EDIT TO ADD- re: the opt-in form, I just got an email from Tiffany Dow on how to do this. Might want to check with her

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Charann Miller

15 years ago

That's what I call thinking outside the box.

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Alex Sol 15 years ago

Originally Posted by Rannie1

That's what I call thinking outside the box.

Unfortunately I wasn't the one to come up with the idea!
BTW, this lens still brings traffic, opt-ins and sales!
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LisaM

15 years ago

Hey I like that idea. I'm a bit bummed I didn't think of it first.

Thanks for sharing.

Thanks
1 reply

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Alex Sol 15 years ago

Originally Posted by LisaM

Hey I like that idea. I'm a bit bummed I didn't think of it first.

Thanks for sharing.

I am glad you like it!
Time to watch some late night infomercials
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Leanne King

15 years ago

I'm always up late at night and have infomercials in the background. I should have been taking notes instead

thanks for the tip. Nice trick with the optin box as well

Leanne

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Eric Land 15 years ago

this is the only place where you will get free info like this
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- Tina Tiano 15 years ago
  
  Thanks for the great idea! I guess I am going to have to start watch infomercials now!!
  
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Alex Sol

15 years ago

Originally Posted by Sweet Jane

I'm always up late at night and have infomercials in the background. I should have been taking notes instead

thanks for the tip. Nice trick with the optin box as well

Leanne

Well, I noticed more and more of these infomercial are also playing during the day!

... at least in Canada they do! Crazy! (like a fox :p)

Thanks

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Alex Sol, Full time online marketer since 2007
The Extra Paycheck Blog | Extra Paycheck Podcast

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mtncboy

15 years ago

Excelent tip. I always am think about doing that kinda thing and now it all makes sense... Thanks

Thanks

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rdmorrow

15 years ago

Hi,
Thanks for the great post. This sounds like a great technique.

Thanks
1 reply

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Rainbow Masters
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Alex Sol 15 years ago

Originally Posted by rdmorrow

Hi,
Thanks for the great post. This sounds like a great technique.

You should try it out
- Thanks
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Alex Sol, Full time online marketer since 2007
The Extra Paycheck Blog | Extra Paycheck Podcast
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RickyLM

15 years ago

Gotta hand it too you Alex.... That is thinking outside the box.....

Thanks

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Ricky Majtyka
Create Your List Not Someone Else's

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