
How to track: PPC -> Opt-in -> Buyer
I'm looking for a way to track which keywords resulted in the most buyers when using opt-ins/email follow ups. It's easy to track which keywords are yielding the most opt-ins, but not buyers.
In other words, I need a way of attaching the keyword to the optin subscriber.
Some keywords may yield a lot of subscribers, but few buyers.
Any tips?
Thanks!
Mike
-Jason
-Jason