Mass email marketing

You build the list with a program like Aweber and they have to double opt in to said list. Otherwise, it's spamming.

You should have a software and use a bulk e-mail system to send out your e-mails as often as you need.

what about finding people that have an email list in the mom's market? I would pay someone to send my ad to their list

Where can I find people that have email lists that I can use to send a solo email other than sites like rent a list or general safe lists.

Are there places to find email lists of a certain niche, like moms?

what software solutions allow you to send out mass emails to business that are legal and compliant but are not emails that have opted-in?

Colin, The practice by most ESPs of requiring lists to be real opt-in was prevalent long before CAN-SPAM. It's not about covering themselves legally. It's about getting the mail delivered.

I'm not really sure if an ESP can be held liable for violations of CAN-SPAM that are made by their customers. You might want to talk to an attorney who knows the Act to be sure.

As a side note, I'd like to remind folks that any post promoting email spamming (the sending of unsolicited bulk email) is against the rules here, and has been for over 10 years.

Paul

I also agree with going for Aweber in creating a list. this will help you send them out properly for better results and reaching out to more people.

Paul,

Thanks for the heads up on what is and is not allowed in the forum. I'm very new to more than just the forum and appreciate the reminder.

Thank you!

Here's another idea that's way better then spamming, and much faster than building your own list. Contact people who have opt-in lists of your ideal prospects and partner with them.

Many associations and publishers rent their list for a one-time solo ad, or even sell ad space. Contact large niche sites, trade associations, unions, bloggers, or anyone else who has your prospects, but doesn't compete directly with you.

You would be surprised how cheap you can still get ads for, even pick up some nice affiliates.

Jonathan

PS: Charlie's Directory Of Ezines is the bomb! Get it.

Here's an idea that isn't spamming that has been around for years that is highly targeted and targetable to the group you are talking about.

Good old fashioned post cards.

I know it is potentially sacrilege here on an Internet Marketing forum, but the question was about targeting small businesses, police stations, and auto shops.

I suspect that the best way to target these places might be direct mail, or the good old fashioned phone call.

I don't think that the Do Not Call list applies to police stations or businesses in general.

Even I am looking for a software to send mass emails to my clients.

Consider using reputable services such as InfoUSA. They have lists for rental in nearly every niche and business. In addition, they will handle the legal and email marketing compliance issues on their end. Mailing postcards and/or buying highly targeted postal mailing lists (with contact information) are available options.

Sending unsolicited email (spam) to someone is a total waste of time. I get a ton of emails every day from people who have some how gotten my email and it goes to the spam filter. I never see these emails, I mark them as spam and delete them.

You get a "spam" mark to your IPS provider and enough of those and they will close your account.

Now, to answer your question on how to do this and it NOT be spam...

You can find some others who have permission to email to such lists and offer a joint venture to them. You could ask that question here in another thread, how to find joint venture partners who email to police stations, auto shops and small businesses.

I might have you check with your local chamber of commerce and even other smaller networking groups in your area.

You can create a separate lead capture page (squeeze page, opt on page or landing page) whatever you want to call it, for each group and target those businesses to get them to sign up offer them what they would be looking for and thus create your own list to send emails to.

You could attend trade shows with a booth where those businesses would also attend and have a give away that they can sign up for to get your newsletter so that they have opted in that way.

You could place an ad in business journals offering something to small businesses and send them to your squeeze page to sign up for the newsletter to get the offer.

Those are a few ideas off the top of my head.

Good luck.

BTW, squeeze pages are easy to put up even if you have no previous technical knowledge. If I can do it, anyone can. :-)

If you wish to go down the route of sending UCE (unsolicited commercial email), then I would be more than prepared to see your account shut down faster than you can blink, due to the inevitable SPAM complaints against you.

Also, right now it is not a legal requirement that your subscribers do not need to opt in, by sending to police stations, and other Government bodies, just how long do you think it will be before the authorities decide it should be a legal requirement.

Sadly internet marketing, epsecially the make money niche is under a tremendous amount of scrutiny now, quite rightly, but we do not need to give the authorities any more ammunition now by our actions now do we?