Which Is Harder In Your Opinion?

15 replies
Selling your own products or selling someone else’s?

I would say the latter selling someone else’s. There is a lack of control over the product, its pricing and the dependability of the other person to deliver the goods. With your own products you can control all of those things and your fate isn’t in someone else’s hands to an extent as it is selling other people’s stuff.

I would venture to say that alot of affiliates probably get ripped off and cheated in other words they probably generate alot more sales than they are ever credited or paid for. Affiliate tracking suddenly starts having glitches and other issues when people go to make purchases from your affiliate url at certain times I’ve seen it a few times myself.
#harder #opinion
  • Profile picture of the author Anna Johnson
    Well, it really depends on whether there's demand for the product in question. In other words, if people are desperate for a product you are promoting as an affiliate, whereas there is no interest in a product you have created, then you're better off promoting the affiliate product.

    I agree with having control when it's your own product - and there are a host of other reasons why you might create your own products - but the first thing to consider (whether as an affiliate or a merchant) is: is there a hungry market for this product?

    With regard to affiliates being ripped off... yes, unfortunately, it happens. All you can really do is do some due diligence on the merchant and then trust that no merchant in their right mind would make it a habit to rip off their affiliates (i.e. not if they want to be in the affiliate business long-term).
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  • Profile picture of the author regska
    Of course selling your own product is still a better idea than selling someone else's product. There are pros and cons when selling your own and someone's product. Selling your own, will require you to handle everything, email inquiries, customer service hassles etc, but as an affiliate, you don't experience those things.

    Selling someone's product, as you've said, you have no control on it and you can be cheated. But if you have thousands of subscribers, you won't mind selling someone's product, as you want to recommend a helpful product to your subscribers, you're not after the commissions, but you're after your subscribers by knowing that you just recommended a product that might be helpful for them.

    If you sell your own product, it would take time to set up, but it would be more profitable because you can also have bunch of affiliates promoting your product for you, thus, resulting to a higher profit. If you need immediate money, then being an affiliate would also be a good idea, just choose the appropriate product that you think might be useful to your subscribers.

    So, selling your own and someone's product can be done at the same time. I don't think selling someone's product would be much harder or vice versa, because it has different approach. If we're just talking about "which is easier", of course selling someone's product would be much easier, you don't have control on it but you don't experience any hassles, all you have to do is to send your subscribers an email recommending someone's product.
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    • Profile picture of the author edmltw
      In the end, whichever product, be it yours or others, as long as you believe in it more than the skeptics, it'll be easier to sell them.

      For example, your own report about researching niches, you're proud of it, it works, so you sold more of those reports compared to your fellow affiliates.

      At the other end, a powerful article submitter, a software that you might not have the technical knowledge to create, but which you believe in and use to boost your site's SERPs, will also be easier to sell as you yourself has already been the sold the product's idea.

      It's just a matter of how much you believe in the products.

      Ed
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  • Profile picture of the author duedaniels
    Originally Posted by Jon Tees View Post

    Selling your own products or selling someone else’s?

    I would say the latter selling someone else’s. There is a lack of control over the product, its pricing and the dependability of the other person to deliver the goods. With your own products you can control all of those things and your fate isn’t in someone else’s hands to an extent as it is selling other people’s stuff.

    I would venture to say that alot of affiliates probably get ripped off and cheated in other words they probably generate alot more sales than they are ever credited or paid for. Affiliate tracking suddenly starts having glitches and other issues when people go to make purchases from your affiliate url at certain times I’ve seen it a few times myself.
    Initially you'll think selling your product; but I think selling another product is harder...
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  • Profile picture of the author mlord10
    I guess it really depends on how you define "harder." That could mean different things to different people. As far as the sales process, I would think that it may be a little harder to sell your own product, unless you have a list of loyal subscribers. However I am not in product creation really, so this could be totally wrong.

    I love affiliate marketing because believe it or not there are actually a lot of great products out there that I feel comfortable promoting. It really just depends on what you want to do. Not sure that either one of them is really "harder" than the other.

    I would say that affiliate marketing is much easier to get started, which is why it attracts so many new marketers. I think you need to know how to sell online before creating your own products.

    Just my opinion
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  • Profile picture of the author sbucciarel
    Banned
    Own products IMO. I don't like promoting other people's products and there's only a handful that I do promote, but the money for me is in my own products.
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    • Profile picture of the author Steven Wagenheim
      Without question, it's harder to sell affiliate products for more reasons than
      I care to go over in this thread.

      But...here is the upside.

      No hassles. No customer support issues. No dealing with refunds.

      If you can latch onto a great product that converts well, has a big demand
      and you put in the time to promote it properly, you can make a lot of money
      without the headaches of product creation and supporting your own product.

      There is good and bad to everything in this world.
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      • Profile picture of the author wwadvice
        You probably have much more interest in selling your own product so the motivation to succeed will be higher.
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  • Profile picture of the author David Jackson
    Originally Posted by Jon Tees View Post

    Which Is Harder In Your Opinion? Selling your own products or selling someone else’s?
    If you're a skilled marketer, you should be able to sell both with equal competence. That being said, theoretically, selling your own products should be easier, because you know your products more intimately than anyone else - at least you should.

    David Jackson
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  • Profile picture of the author Jeena
    In my opinion it is much harder to sell someone else product, because you don't have enough confident to the quality of the product your selling . . . Unlike that if your selling your own product you had lots of confident on how to market the real product and motivate you much more than the others. . .
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  • Profile picture of the author Andrew_Wardle
    Without doubt it is harder to sell affiliate products.

    When you try that, you are a "bottom feeder." You are picking up the scraps which are left after the big guns have already blasted the offer to their lists.

    When you put your own product up for sale, you don't do so with the market already saturated by the efforts of marketers with huge lists who have all been pushing something identical.

    You can also sell your own products by recruiting affiliates yourself. Get good ones, and making sales really is easy.

    The only reason I have survived online as long as I have is because I realised very early on that affiliate marketing was a dead end, reversed out and started to run a proper business.

    Andrew
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    • Profile picture of the author David Jackson
      Originally Posted by Andrew_Wardle View Post

      Without doubt it is harder to sell affiliate products.

      When you try that, you are a "bottom feeder." You are picking up the scraps which are left after the big guns have already blasted the offer to their lists.

      When you put your own product up for sale, you don't do so with the market already saturated by the efforts of marketers with huge lists who have all been pushing something identical.

      You can also sell your own products by recruiting affiliates yourself. Get good ones, and making sales really is easy.

      The only reason I have survived online as long as I have is because I realised very early on that affiliate marketing was a dead end, reversed out and started to run a proper business.
      Andrew, I provide marketing consultation for my clients. So I definitely see the advantages to selling your own products and services. That being said, it's awfully cynical to suggest marketers can't make money selling someone else's products. I do, and so do a whole bunch of other people I know.

      Did you know hundreds of thousands of new people come online every single day who have never been "blasted" by an e-mail launch? All of those new people are fair game, and potential customers for all of us.

      David Jackson
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  • Profile picture of the author charleshopeful
    Banned
    I would say that it is pretty easy for me to promote another person's product. I really enjoy joining affiliate programs because then I can just focus on marketing, which is what I'm good at. All of the other things that need to go with your own product I would have to outsource.
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    • Profile picture of the author JohnMcCabe
      I think it depends on how you define the word harder, as mlord pointed out.

      I also think it depends on the market you're looking at. And you experience/skill level as a marketer or product creator.

      In some ways, it's easier (read 'less work') to sell products as an affiliate. You don't sink your time into product creation, process development, customer service, affiliate accounting, etc. You just sell and collect.

      In other ways, it's easier (read 'more control') to sell your own products. You know the product, you have more freedom in how you promote the product, all the advantages folks have listed above.
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  • Profile picture of the author Nancy Fleck
    I think it is better to sell your own products. With all the time it takes to pick a winner you could have made your own product. You know that it works, you can explain it better than anyone else. More motivation to succeed and less competition.

    Nancy Fleck
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