Product Creation & Design: Do You Go BULK or Concise?
Dan Kennedy loves to send big boxes of "stuff".
I noticed, while at a friends house the other day, that he got P90x and the big ol box was sitting there.
I like that.
However, soemtimes I feel like CONCISE is also the move. This is what Perry Belcher advocates (I think).
What are your thoughts?
Also, what are the KEY elements to a product?
1.) Fast Start Guide
2.) Main Guide
3.) Audio CD's of the Main Manual / Guide
4.) Bonus Materials of Done-For-You stuff
?
What else?
Are there any products that explain how to create the ultimate product?
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