How do you let offline Market know the value?
So this is what troubles me. I'm considering approaching offline market businesses to offer them SEO and web design work.
However how do you explain to them the value they are getting. Most offline folks probably don't know the importance of backlinks, or of page rank.
Additionally such services won't be going cheaply so how do convince them to invest $2000+ into a complete website with Guaranteed First place ranking for prime keywords.
I'm sure you all here know that website designs and some websites can be very costly especially SEO services and the importance of landing first in google but how do you tell all these to a offline business?
Am I suppose to give them a 101 on Internet marketing to each offline businesses and talk them through the benefits and meaning of each? I was considering writing a ebook on internet marketing and handing it out but would the question how likely would someone read it?
However how do you explain to them the value they are getting. Most offline folks probably don't know the importance of backlinks, or of page rank.
Additionally such services won't be going cheaply so how do convince them to invest $2000+ into a complete website with Guaranteed First place ranking for prime keywords.
I'm sure you all here know that website designs and some websites can be very costly especially SEO services and the importance of landing first in google but how do you tell all these to a offline business?
Am I suppose to give them a 101 on Internet marketing to each offline businesses and talk them through the benefits and meaning of each? I was considering writing a ebook on internet marketing and handing it out but would the question how likely would someone read it?