a little tweak that's worked really well

3 replies
Hi,

Still learning, still learning but getting there... :-)

I recently made a change to my site that's significantly increased conversion and sales and a change to lead generation that's worked. In addition, my new animoto video adds bucket loads of credibility. It's for The Lunch Box Diet.

Changed from trying to get leads via a weight loss seminar dvd which just wasn't working to setting up recurring trial so they pay £4.95 initially then £22.05 after 21 days if they like it. Now they enter their details and lead capture is 'step 1' with the button saying 'step 2. No refunds to date. Been 2 weeks and had about 50 or so sales from 100 visitors per day.

Now I say 'signficantly' that's just from 0 to a few days per day, but i've increased my price from £9.95 to £27 and it's not affected sales, i've added more value, 1-1 email coaching and bonuses.

If I'm honest, i'm need to setup all the proper tracking (i'm just being honest here). If anyone could lend a hand i'd be really thankful.

My site visitors are only about 100 per day, so god knows what's going to happen when my visitors go up and i get a decent amount of affiliates - I have loads more credibilty than the top ranking products on clickbank, just don't have the connections, grrrr.

My problem now is getting affiliates on board, i'm ranked high in uk google for 'diet affiliate program' but need to really build it across the pond.

Any thoughts peeps? I'm having banners and emails made. Do press releases targeted to affiliates help? Do most affiliates have google alerts setup for their targeted areas? If maybe it will be worth it.

I've lost so much money doing adwords I'm a bit worried abut doing this as I'm not really an expert in this, i'll probably dip my toe in a little bit and see what happens.
#tweak #worked
  • Profile picture of the author regska
    You are really in a good track right now. Awesome job on your 100 visitors a day, though it's not huge amount of traffic, but you are able to manage to drive a steady flow of traffic unlike any other sites that has inconsistent traffic flowing.

    Congratulations as well with your little tweak that worked really well for you. If you have an amazing product that can be very helpful and useful to people in your niche, I suggest to contact a person with a huge list and ask him to promote your product to his subscribers in exchange of a very generous commissions. If I have like 10,000 subscribers, I would also promote other people's products to my list as long as it will benefit my subscribers, so just look for that person and I'm sure he will agree as long as you have an outstanding product.
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  • Profile picture of the author Simon Lovell
    thanks for that, it's just hard finding people i guess. i'd really like to get some usa affiliates as i've been on the cover of Woman's World USA etc (main feature), but never really had anything big since that. That was about a year ago.
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  • Profile picture of the author Simon Lovell
    thanks for those who have PMed me but i can't reply at this time, possibly better to contact me via the site!
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