Has Outsourcing Made You a Lazy Marketer?

18 replies
Outsourcing is a great way to save time and get more work done, but lately I've gotten to the point where I don't want to do much of anything myself. I'd rather pay someone else to do it, then tweak the work afterwords.

I guess I'd like to think of myself as a director and I'm simply directing people to do my bidding. The mindset of a BOSS.

Outsourcing has clearly made me a lazier marketer.

How has it affected your work ethic?
#lazy #made #marketer #outsourcing
  • Profile picture of the author Andyhenry
    No difference for me.

    Outsourcing to me is like a wrench to a plumber - just a tool of the trade. It's not your business just one of the ways you get the job done.

    One big reason for outsourcing is to use the time for something else. If you decide to not use that time for business activities - that's a choice.

    After all - we only work for 2 reasons - make money to access the time and things we want for life - and to do enjoyable things and interact with others.
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    • Profile picture of the author KayZ
      Outsourcing has made my life a lot easier. A slightly less active IM, but a lot more active father. Allows me to get more of what I want done!
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      • I think this comes down to the way we all tend to concentrate on the inputs (i.e. the effort put in to get the results) rather than outputs (i.e. the results you require/desire.)

        In the corporate world they talk about "working smart not hard".

        I think it is only by thinking in these terms you can get round the mindset that using outsourcing is in some way cheating or lazy.

        So on that thought, I wish you all the best with your "lazy" route to the top .

        regards
        Andy
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      • Profile picture of the author NicoleBeckett
        Originally Posted by KayZ View Post

        Outsourcing has made my life a lot easier. A slightly less active IM, but a lot more active father. Allows me to get more of what I want done!
        What a great response! I'm glad you've gotten to reap the true benefits of outsourcing!

        When it comes to outsourcing, you need to look at it with the right mindset. It's about making you more efficient. After all, there are only 24 hours in a day. Plus, no one is expected to be an expert in every facet (you know...jack of all trades, master of none! )

        The good outsourcing services out there aren't just selling you a product or a service - you're compensating them for their expertise. Say you're not a very good writer. Wouldn't it make things better to hire a professional writer who has training and expertise that you don't? That way, you get to tap into their knowledge, and you get the extra bonus of having time to focus on other things (whether it's business or personal).

        Don't think of it as being lazy; think of it as an opportunity to save yourself time and frustration.
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  • Profile picture of the author Leslie B
    I only outsource the things I can't do myself, like writing good content. The time it "saves" me is used to do other things in my business, so I can't say that outsourcing makes me lazy, it just makes me more efficient

    Leslie
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    Taking it one day at a time!
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  • Profile picture of the author Trucker
    Being outsourcing work, let me complete my projects in time & as great marketers say, Time is worth a money.

    Making money is a concept which not only makes your more hungry to move further again for Money, its worth going on, it doesn't makes one lazy in routine work but gives a lil bit peace of mind that the work is going to complete with quality & in less money.

    Do outsource & bring peace to your mind
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  • Profile picture of the author Steve Ranger
    It's changed my life and made me extremely lazy in the process.

    The first thing I think when starting a project now is what can I outsource.

    One thing I do really love is having a few outsourcers in constant communication whilst I'm working seriously hard on something as well - sometimes it feels so satisfying knowing you're completely maximising every single minute to the max.

    I can't imagine what it's like for some of these huge business owners that have 1000+ call centers working for them whilst there sat on a sunny beach sipping cold cocktails and smoking the odd Cuban cigar.
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    • Profile picture of the author 91213
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      • Profile picture of the author halfpoint
        I was already lazy but yes, outsourcing has definitely contributed to that.

        I'm about to hire a full time VA, as well.

        I don't see any problem with it all, though. After all, we all got into this business for the freedom to have the time to do the things we enjoy, right? At least that's why I did..
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  • Profile picture of the author CianMcCarthy
    Banned
    Outsourcing has made me a smarter marketer
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  • Profile picture of the author JonAlfredsson
    Outsourcing made me a little lazy but it helped me a lot. Like I can do other stuff with my family and friends (which is also good). I am not stuck in front of the computer anymore. If I spent before like 18 hours of work - having other tasks outsourced - 8 hours per day or less is perfect. Aside from that I am happy that I am helping other people earn income while staying at home like me.. (Sharing the gifts that you have)
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  • Well, outsourcing has worked well for me...

    But I think that there are some traps in outsourcing that we may overlook if we are not careful.

    For example, when we outsource our work, other people are doing it for us so we don't really try to take the time to think of ways for making the process more efficient.

    Sometimes, the process itself could have been completely eliminated with the implementation of some systems or shortcuts, but we overlook the fact as we are not actively involved in doing it.

    Normally I make sure to at least become quite skillful in doing it so that I can find ways in doing it much more simply first before even thinking of outsourcing. The result is that I often find ways of doing things or software that makes the process completely automated so that I don't even really need to outsource... Or I can find outsourcing services that are much less expensive and more efficient.
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  • Profile picture of the author Joe Mobley
    Originally Posted by MatthewM View Post


    Outsourcing has clearly made me a lazier marketer.
    Has it made you wealthier?


    Joe
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    .

    Follow Me on Twitter: @daVinciJoe
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    • Profile picture of the author myeanne
      Originally Posted by DigitalJoe View Post

      Has it made you wealthier?


      Joe
      nice question Joe. I think its better to be lazy but wealthy. correct?
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  • Profile picture of the author Aira Bongco
    I think it really depends on you. Though I can relate because that is what happened to me when I got my team doing everything that I should be doing, I still got to the point where I have to move.

    The trick is not to think of yourself highly. You should realize that you are the same as your employees and to be able to lead them, you should know and understand what they are doing. This will make your work more hands-on and your employees will also respect you more.
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  • Profile picture of the author kcorps
    Outsourcing exists to make people's life far more easier, that is what i thought.

    When people do not have adequate time to do things by them selves, outsourcing will be always available to help.

    However, it is all depend on the condition of a person, if he/she is active, it is better not to use the service and vice versa

    Wish you all good luck.
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  • Profile picture of the author Adam Nolan
    Originally Posted by MatthewM View Post

    Outsourcing is a great way to save time and get more work done, but lately I've gotten to the point where I don't want to do much of anything myself. I'd rather pay someone else to do it, then tweak the work afterwords.

    I guess I'd like to think of myself as a director and I'm simply directing people to do my bidding. The mindset of a BOSS.

    Outsourcing has clearly made me a lazier marketer.

    How has it affected your work ethic?
    How is that a negative thing? I'd much rather be the boss than the employee.
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