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Suggestions on article author sig?

by JayVance
7 replies
Curious on what others use for author sigs on articles. Let's say I have wrote a killer article on for example, a health care product, and I would put at the end of my author sig.

"Want to find out more remedies on (whatever health issue) CLICK HERE

"Click Here" being the hyper link to the product.

Is there a better way to word it that would attract more users to click the link? What has worked for you in the past? I just want to make sure I'm not missing out on possible traffic that could be potential sales.

Thanks!
#article #author #sig #suggestions
  • Profile picture of the author David Jackson
    Originally Posted by JayVance View Post

    Curious on what others use for author sigs on articles. Let's say I have wrote a killer article on for example, a health care product, and I would put at the end of my author sig.

    "Want to find out more remedies on (whatever health issue) CLICK HERE

    "Click Here" being the hyper link to the product.

    Is there a better way to word it that would attract more users to click the link? What has worked for you in the past? I just want to make sure I'm not missing out on possible traffic that could be potential sales.
    Make it beneficial to the reader. For example, Alleviate the Pain of Carpal Tunnel Syndrone Without Surgery! Make the entire title a live link.

    Always give the reader a benefit. In other words, "What's in it for me?"

    David Jackson
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  • Profile picture of the author JayVance
    Thanks for the tip David! I am a bit new to the article marketing so I think I am going to tweak some of my articles.

    That does sound a lot better though, I need to try showing a benefit rather than "want to see more".

    Thanks again.
    Jay Vance
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    • Profile picture of the author David Jackson
      Originally Posted by JayVance View Post

      Thanks for the tip David! I am a bit new to the article marketing so I think I am going to tweak some of my articles.

      That does sound a lot better though, I need to try showing a benefit rather than "want to see more".

      Thanks again.
      Jay Vance
      You're quite welcome, JayVance. You know, the words "thank you" go a long way with me. Because it's so rare these days. If you need anymore help, just ask!

      David Jackson
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      Powerful, Free Marketing Tips to Help Grow Your Business!
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  • Profile picture of the author Ben Holmes
    Originally Posted by JayVance View Post

    Curious on what others use for author sigs on articles. Let's say I have wrote a killer article on for example, a health care product, and I would put at the end of my author sig.

    "Want to find out more remedies on (whatever health issue) CLICK HERE

    "Click Here" being the hyper link to the product.

    Is there a better way to word it that would attract more users to click the link? What has worked for you in the past? I just want to make sure I'm not missing out on possible traffic that could be potential sales.

    Thanks!
    The way I would word it would be: "Go Here to get your <link>Free 10 page report</link> on (whatever health issue).

    Or - "Click for a free report detailing <link>three simple steps</link> you can take to solve (your health problem"

    The anchor text is under the EzineArticles limit of 4...

    The idea is to offer something for free... but people have to click over to your site to get it. You could give it to them free, or opt them in... but if you offer it for free - many people will object to a mandatory opt-in. (my opinion...)

    In fact, I'm about to start article marketing for a new niche site I have, but I'm looking around for some PLR report I can offer free on the site first... no sense in getting 5-7% CTR when I could be getting 30-40% CTR for the same articles...

    The free report you offer can also include links back to your opt-in (or perhaps direct affiliate links), and offer a more comprehensive report...

    P.S. Obviously "<link>" is fictitious HTML code...
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  • Profile picture of the author hometutor
    The only thing I'd add is don't hyperlink the text. Add that first then state the reason people should click on it. A lot of people copy and paste articles as text so you may lose the url if that happens

    Rick
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  • Profile picture of the author JayVance
    Good stuff. I was thinking of starting some list building. I have been reading on these forums that it is one of the best ways to get traffic and conversions.

    I think I will do some testing and try both linking ideas. See which one works out the best.

    -Jay Vance
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  • Profile picture of the author NicoleBeckett
    David's right... you need to list the benefits that you personally offer (quickly and concisely, of course!) The resource box is the only place where you get to market yourself, so you have to take full advantage of it!

    Don't hyperlink the words "Click Here", though. Your anchor text is a very important part of SEO. If you hyperlink "Click Here", the search engines will think that you're trying to rank for the keyword "Click Here" (which, obviously, you're not). Instead, pick one of your target keywords to use as the anchor text.
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