I hear the religious niche is huge -- anyone in this category?

28 replies
Does anyone have any experience in the religious niche?

If so, I'd like to hear what sort of products and sub niches are in that market.

Thanks for any insights or experience.
#category #hear #huge #niche #religious
  • Profile picture of the author Matt Morgan
    Originally Posted by BillyBee View Post

    Does anyone have any experience in the religious niche?

    If so, I'd like to hear what sort of products and sub niches are in that market.

    Thanks for any insights or experience.
    Hello enlightened one!

    It might be huge but can it can also be a controversial niche too. Depends what your model of marketing will be.
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    • Profile picture of the author Pradeep Bhagwat
      Originally Posted by Matt Morgan View Post

      Hello enlightened one!

      It might be huge but can it can also be a controversial niche too. Depends what your model of marketing will be.
      Religious niche is really a big. As man more and more dependes on 'Machine', he will need support of spiritual values to stand. Every one needs moral support of his/her religion. Understanding this we can see the increase in religious products and sellers. If you respect every religion and its values then why should be there controversy?

      - Pradeep
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  • Profile picture of the author phmoisan
    I wouldn't be surprised.

    I bought some products recently at a catholic site.

    In big libraries, most of the time, the religious section is as big as the metahysical ( new age, etc... ) section. So, eBooks probably sell.

    At the same catholic site, there were videos added daily. Is there a potential for selling religious videos ?

    I guess that marriage counseling sells.

    I'm not at all an expert on that niche. But I do some Google searches on spiritual matters from time to time : guilt, money, values...

    Hope that helps.
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    • Profile picture of the author netkid
      3 of my offline clients are in the religious niches. I am doing well with them so far and I suspect this is a large market considering all that is going on in the world with crisis after crisis.....people want a spiritual answer...
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  • Profile picture of the author J Bold
    Jesus does quite well in this niche, I hear.

    Sorry, I could not resist. This is said with a conservative religious background in my upbringing, which I bear no ill will towards. Just a light joke!

    But seriously folks, if you can supply what the market wants in a serious and helpful manner, I see no reason why you couldn't make money in this niche. But of course you'd have to narrow it down a bit from "religious" to a particular religion for one, and than a particular need for a demographic within that religion.
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  • Profile picture of the author Kevin_Hutto
    I wouldn't want to try and make money off of people's religious beliefs... Bad mojo there...
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    • Profile picture of the author Kevin Riley
      Originally Posted by Kevin_Hutto View Post

      I wouldn't want to try and make money off of people's religious beliefs... Bad mojo there...
      Hasn't done churches much harm. When I lived in Canada, there were stores that made a living off selling religious items.
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      • Profile picture of the author DrewClement
        Originally Posted by Kevin Riley View Post

        Hasn't done churches much harm. When I lived in Canada, there were stores that made a living off selling religious items.

        Canada misses you.....
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  • Profile picture of the author martialmarketer
    Well, a lot of Law of Attraction stuff seems to sell well. Even though it's marketed as "self help", many of the self help books delve deeply into spirituality. Look at how well "The Secret" sold a couple years back.
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  • Profile picture of the author brettb
    I had to build a religious portal for a client once. There didn't seem to be any shortage of companies and products to include. Getting relevant AdSense ads was easy as well.
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  • Profile picture of the author Rob Howard
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    • Profile picture of the author tsneds
      Originally Posted by ccmusicman View Post

      My brother-in-law is a minor affiliate for "christian sex books".

      They sell like gangbusters apparently.

      Rob
      Man thks for the comment,sparked an idea and research shows you are very right!
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    • Profile picture of the author Jay White
      Originally Posted by ccmusicman View Post

      My brother-in-law is a minor affiliate for "christian sex books".

      They sell like gangbusters apparently.

      Rob
      And therein lies the key...

      Don't think of selling a "religious" product specifically. Think of taking something that already sells and put a religious spin on it.

      So you don't have a sex book--you have a Christian sex book. You don't have a business building product--you have a Christian business building product. You can do this with practically all the big niches..weight loss, financial, health and wellness, whatever.

      But here's the catch: if you're going to do it, you gotta BELIEVE in what you're doing. If you're not buying into the Christian faith, then I wouldn't go there. Because your audience will see right through you.
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  • Profile picture of the author Nysbururn
    Banned
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    • Profile picture of the author ShaneBoyd
      I worked that niche a few years back. I created a website, put together a product (how to grow your church interview series) and did a couple JVs. It was geared towards preachers and church leaders.

      That crowd LOVES the free stuff, but hates to pay for anything. Their price point is around $37. My product cost $97. 6 hours of interviews with all the transcripts. I had a church growth tip of the day and a weekly newsletter. I did some phone consultations and some tele-seminars.

      I built a list of around 250 in about a week.

      However, no matter what I had a hard time selling them anything. I believe it was MY fault more than theirs. However, they are used to buying books for $12 or free online products.

      Check out this site and follow him a bit. His name is Curt Gunz. We've met. I did an interview with him for my product and did a JV with him. Here's the link (no affiliate) hmmmmm....sorry.

      I just looked for him online but all his sites are gone. Maybe he quit the biz too.

      Here's another one to follow. He's been around forever...LeeStrobel.com - Resource for Apologetics Videos with Lee Strobel

      Peace,

      Shane
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  • Profile picture of the author Mister Bryan
    I'm not really in the religious niche, but I am in the Feng Shui niche. Anyone else too?
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  • Profile picture of the author NEFTALI
    Like any group it has it's multi-millionaires and growth, but like Kevin_Hutto stated could be bad mojo if you belive in that sort of thing.

    Quick, useless bit of trivial information about 10 years ago I was jumping on the Domain Name gold rush and registering any and all things I could think of in with 5 letters or less.com

    There I sat, alone in my old house at the time built in 1930, i.e. creaky wooden floors and stone walls. A storm had blown in and it was late, very late at night. Promise this happen... as I was registering up a dozen or so URL's at the time the rocket scientist that I am thought about looking for G O D .com!

    I sat there for several minutes while the wind was howling, the thunder booming and the floors creaking (sorry setting up the mood) and I had to dare myself to type the above mentioned letters; G O D

    I resisted for several more minutes afraid of what the ramifications would be to do such a thing. Then I did the unthinkable and pressed those 3 little letters into my whois search.

    BAM!

    a huge thunder boomer rocked me out of my seat! The electrical power all went dark! and I nearly s@#% my pants. I caught my breath and the power quickly returned. My old windows ( i think it was windows 98se) Radio Shack IBM came back to life and I was back online.

    Thats it....

    And, no I never did see who owned that particular URL and NO to this day I never tried. So please no one here look it up. Seriously, that might be bad mojo!
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  • Profile picture of the author JennSpencerIM
    There are a ton of different religions so I'm not sure a "religious niche" is specific enough but there are certainly enough niches within specific religions as noted by some others here. Do some keyword research to get some ideas (do you have a specific religion in mind?) and then be sure there are buying keywords. Of course there are people buying books, videos, courses, etc. etc. etc. about various religions, you just need to focus in on one. There's also an opportunity for marketing the Christian way, Buddhist way...etc...this is just an example of a much larger opportunity since people of certain religions believe it as a way of life and want to conduct all their business, etc. in that manner. I would think there would be a million opportunities to create beneficial products geared towards a specific religious market.
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  • Profile picture of the author Rashell
    I wouldn't consider religion a "niche" but a "market".

    Is it profitable? Yeah. Always has been. (I'm not saying that from a marketing perspective but an "obvious" one) At the same time if you come off as "in it to profiteer" you'll probably sink. For the serious believer religion is about life and death on an eternal scale. It's about a sense of purpose and reason-- the essence of life. It's a touchy issue.

    Your sub-markets would be categorized by main spiritual beliefs... ie. Islam, Christian, Judaism, Buddhism, Atheism, etc. Further these main beliefs can be segmented into almost more niche like categorizations.

    The Christian market, for instance, can be segmented to include Eastern Orthodox, Catholic, Lutheran, Anglican, Evangelical, Seventh Day Adventists, Mormon, Jehovah's Witness, COGIC, Assemblies of God, etc.

    They can be further segmented by continent, country, region, local congregation, etc. And depending on this segmentation you can find slight differences in beliefs and practices (and thus buying habits).

    Trying to tackle the "religious market" is similar to trying to tackle the "business market". Just way too big.

    Rashell
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  • Profile picture of the author blazenetworks
    Try lionandlambministry.com & imusti.com
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    • Profile picture of the author JohnMcCabe
      First off, religion is not a niche. It's more like a collection of markets. Once you narrow it down to maybe one religion, you have sub-markets within those.

      I've never tried to delve into those markets, having known a few people in the offline world who did it successfully. One thing to be aware of is that the various groups tend to be pretty clannish, preferring to buy from one of their own. And don't try to fake them out or con them unless you're ready for a holy war when you get caught. It might not come to violence, but they can make your life pretty miserable if they want to.
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  • Profile picture of the author FiveMe
    i am thinking of venturing into the Mormon spectrum and be controversial.
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    • Profile picture of the author abednego
      Originally Posted by FiveMe View Post

      i am thinking of venturing into the Mormon spectrum and be controversial.
      HA - I was just thinking that.
      Good luck and keep us posted!
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      • Profile picture of the author RodriguezC
        is good but personally I do not like to make money with this, to me it is something sacred and not business, at least that's my personal opinion
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        • Profile picture of the author abednego
          Originally Posted by RodriguezC View Post

          is good but personally I do not like to make money with this, to me it is something sacred and not business, at least that's my personal opinion
          L. Ron Hubbard would disagree!
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        • Profile picture of the author Profit Sniper
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          • Profile picture of the author All Night Cafe
            We have two niches we work in. We consult with
            a couple of church members. We do first rate
            products.

            One of the niches I have experence in, in something
            that is asked more often than you would think.

            I will not give the niche away, but if you go to
            church, you can figure it out.

            Just remember, someone above is watching you.
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  • Profile picture of the author dremora
    depends on what religion.... you can make a killing with physical products in some of them.
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  • Profile picture of the author robertphillips
    Was thinking about getting into this niche with a ebook about my faith.

    Either way you need some passion I believe in what ever your pushing.

    But its great to see comments on this subject.

    Regards,
    Robert
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  • Profile picture of the author HibikiTarek
    I think its a personal decision to decide which niche to promote to make money, so if you have decided to promote the religious niche , your free and i think you have gotten some ideas from where you can start.
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