Percentages of Opt-in conversions?
Ok, I have a list of 2,000 plus in a niche. I give them great Free info 3-4 times a week. I believe in giving great content first and build trust, before drip-feeding offers that I believe in. I have decent "open" rates, but was wondering what the conversions should be for my offers? I have not tried to monetize this list yet as the list grew astronomically within the last three weeks due to a video campaign.
Out of 2,000 emails, how many of those should be opened on average and how many buy typically? Does anyone go off of that or is it a percentage of opens?
I'm not sure what is typical, in this particular niche I am averaging a 34% open rate, which I am thrilled with, but I don't know if that is actually low or if that is amazing.
For example a 2% buy rate of a 2,000 email list is 40 people who bought. Is that typical or is that high/low? Or would you go off of a 2,000 email list that 34% opened. So now there is a 680 email list that was opened and at a 2% buy rate is 14 people bought?
Is the 2% buy rate too high/low for Clickbank, Amazon, etc.? I know they all have different conversion rates. I mainly used Clickbank in the past but haven't done any affiliate sales in a long time, so that's the one I'm most concerned about.
I'm just trying to figure out my conversions and see if I will be getting good returns and where I can improve for this niche. As well as build a spreadsheet as to what is average as far as "opens", buy rates, etc. for quick reference when analyzing one of my offers.
Any information you can provide would be greatly appreciated!
Thank you all for your help!!
Out of 2,000 emails, how many of those should be opened on average and how many buy typically? Does anyone go off of that or is it a percentage of opens?
I'm not sure what is typical, in this particular niche I am averaging a 34% open rate, which I am thrilled with, but I don't know if that is actually low or if that is amazing.
For example a 2% buy rate of a 2,000 email list is 40 people who bought. Is that typical or is that high/low? Or would you go off of a 2,000 email list that 34% opened. So now there is a 680 email list that was opened and at a 2% buy rate is 14 people bought?
Is the 2% buy rate too high/low for Clickbank, Amazon, etc.? I know they all have different conversion rates. I mainly used Clickbank in the past but haven't done any affiliate sales in a long time, so that's the one I'm most concerned about.
I'm just trying to figure out my conversions and see if I will be getting good returns and where I can improve for this niche. As well as build a spreadsheet as to what is average as far as "opens", buy rates, etc. for quick reference when analyzing one of my offers.
Any information you can provide would be greatly appreciated!
Thank you all for your help!!
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