Unique Clicks And Raw Clicks?

3 replies
I would like to know what is the difference between both? Thank you.
#clicks #raw #unique
  • Profile picture of the author Jeff Henshaw
    There are slight variations to the theme, but in my humble opinion:

    Raw Clicks = all clicks to your website, web page or whatever.

    Unique Clicks = Only one click from a computer, ISP, or whatever, is counted as a click to your website, page or whatever. This makes it difficult for any one or any bot to constantly click on your link from one place, in order to distort your hits.

    You usually need to use specialist tracking software with some bells and whistles to operate the unique clicks system.

    Regards,
    Jeff.
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  • Profile picture of the author Owen Smith
    Unique clicks mean a lot more than raw clicks. Raw clicks are inaqurate as they take into account every click you make personally.

    Google Analytics should be able to help you must better than Aw stats for example.

    Regards
    Owen
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  • Profile picture of the author PCRoger
    I would suppose "raw" clicks is a "raw", un-analyzed number, meaning total clicks.

    Unique clicks takes out the multiple clicks from the same source. Some people search, click, then go back, then click again.

    Unique is usually what most people are concerned with.

    Regards,
    PCRoger.
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