Test Result: Pop Over Form Generates Good Conversion

1 replies
About a month ago or so, I decided to add Aweber "Pop Over"
forms across many of my websites.

Prior to this, I have heard that this method would
increase subscribers and I decided to give a try.

While regular "inline" forms are currently converting at 30.1% for me
on average, my "Pop-Over" forms are converting at 38.8%.

I know many marketers argue that this can annoy visitors.

But that opinion can also be their personal perspectives towards
such methods and not necessarily based on what has been tested.

So I wanted to test this method myself and I'm going to be sticking
with it.

(notice this is a pop-over and not a pop-up, slightly different
tactic, here)
#conversion #form #generates #good #pop #result
  • Profile picture of the author Michael Dominic
    I don't think they're as annoying as those "Are You Sure You Want To Exit?" pop-ups. Those darn things...

    It does increase conversions in most cases. I've seen more significant numbers. Perhaps you can test with different designs/copy to get better conversions.

    It might also be a good idea to monitor the traffic closely and make sure the pop-over isn't affecting visitor actions.
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