phpmydirectory users - help please

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I am considering using phpmydirectory to create a local business directory website. I especially like the radius search module that can be purchased for it.

I would like to know - how do you add 'content' to these sites for SEO purposes? Like articles and the like?

Can you just add static HTML pages to the website that have nothing to do with phpmydirectory and then just link to them from the phpmydirectory webpage?

How do you get your ranking up other than business directory information added to the script?

Solely using backlinks I guess?

#phpmydirectory #users

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