I must be missing something BIG....

by timber
14 replies
Hello Warriors;
I feel like, obviously, I'm missing something obvious when it comes to this IM stuff. And I'm hoping someone in here can give me a shove in the right direction, or give some actual advice as to what could be going wrong with my process.

Okay, so I've been trying to make some progress for almost 2 years now with this IM stuff, and all I've done so far, is make about 4 websites / blogs, that don't really have a sales page or generate a list of any sort. I put the forms on my site to try to get people to sign up, but they don't seem to have any desire to. Not that I blame them, they have no reason to. I do offer a couple of custom PDF's for their sign-ups, but I'm not sure if it's enough.
I have setup some squeeze pages, and tried sending traffic to them with safe-lists, but since the safe-lists mostly target out of my niche, it's mostly wasted emails.
I am getting a little traffic, maybe 10 - 15 visitors a day, but I'd barely call that consistent, and just too little to be of any consideration.

I have read / viewed a few different training guides:
The clickbank Code
The affiliate code
Google Siphon System
And another one that I can't even remember the name of.

The training packages seemed to be helpful at the time, but as I worked through them they seemed to leave out key points, like what to put for sales copy, what to use as incentive's, etc. And the traffic systems, were either "Adwords" or some other form of ppc traffic. Nothing that would be useful to someone on a micro budget.

So, I guess I'm asking, if someone was to recommend one training package, what would it be? What covers the basics the best, and explains the in's and out's of landing page copy - squeeze page list generation, sales funnel setup... and of course, the stuff that helps SEO, while not hurting my brain.

I was seriously considering investing in WP-Mage, until I saw the price tag, no way I can afford a $1000 product, not until I'm making at least $1000 a month, and right now, I'm averaging about $20 / month in sales, never mind profit.

I guess for any proper help, it would be best to show what I've setup so far, so here it is:
Squeeze pages offering free lessons:
Learn Guitar In 15 Minutes
Learn The Guitar In 15 Minutes or Less!
Learn The Guitar in 15 minutes!

the main page is located at
http://learn-guitar-in-15-minutes.com/ and there are some offers of free products on there, but I'm not sure if they get seen as it's a bit of a magazine layout and might be too distracting.

I think the main problem, is that I dont' know how to link the site to any sales funnel. Are those two seperate ideas, or concepts?

I am ranking in google on the first page, but only for 1 keyword phrase, and that one doesn't get much traffic at all. But at least It's a start.

Should I be simply trying to generate more pages for each keyword? in the niche? Something like what WP-Mage does automatically?:
url.com/keyword1
url.com/keyword2
url.com/keyword3
etc...
and let each keyword rank on it's own?

Any advice on copy, site setup, blog setup, page structure, anything like that would be greatly appreciated.

I'm usually in the Friday Night Chat, but I don't know how long I'll be able to be in there each Friday, but I do get ideas from being there, and I've learned so much from being in this community.
Would most of my questions be covered if I took the leap and joined the War Room? I'm not against paying for the help, I just think that a lot of the questions I have are more of a beginner level, and I thought I'd be able to find the answers with some research. However, I have simply come up with more questions...

Should I stop with the blogs and simply push forward with sales funnels and squeeze pages?

Thanks again, in advance. I look forward to any replies.
#advice #big #missing #novice #support
  • Profile picture of the author ileneg
    Originally Posted by timber View Post

    So, I guess I'm asking, if someone was to recommend one training package, what would it be? What covers the basics the best, and explains the in's and out's of landing page copy - squeeze page list generation, sales funnel setup... and of course, the stuff that helps SEO, while not hurting my brain.
    Join the WF's War Room....and you'll have everything you need and more.

    ileneg
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    • Profile picture of the author thebitbotdotcom
      Originally Posted by ileneg View Post

      Join the WF's War Room....and you'll have everything you need and more.

      ileneg
      Everybody keeps saying that. I am about to join just to see what all of the hype is about...
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  • Profile picture of the author scrofford
    Originally Posted by timber View Post

    Hello Warriors;
    I feel like, obviously, I'm missing something obvious when it comes to this IM stuff. And I'm hoping someone in here can give me a shove in the right direction, or give some actual advice as to what could be going wrong with my process.

    Okay, so I've been trying to make some progress for almost 2 years now with this IM stuff, and all I've done so far, is make about 4 websites / blogs, that don't really have a sales page or generate a list of any sort. I put the forms on my site to try to get people to sign up, but they don't seem to have any desire to. Not that I blame them, they have no reason to. I do offer a couple of custom PDF's for their sign-ups, but I'm not sure if it's enough.
    I have setup some squeeze pages, and tried sending traffic to them with safe-lists, but since the safe-lists mostly target out of my niche, it's mostly wasted emails.
    I am getting a little traffic, maybe 10 - 15 visitors a day, but I'd barely call that consistent, and just too little to be of any consideration.

    I have read / viewed a few different training guides:
    The clickbank Code
    The affiliate code
    Google Siphon System
    And another one that I can't even remember the name of.

    The training packages seemed to be helpful at the time, but as I worked through them they seemed to leave out key points, like what to put for sales copy, what to use as incentive's, etc. And the traffic systems, were either "Adwords" or some other form of ppc traffic. Nothing that would be useful to someone on a micro budget.

    So, I guess I'm asking, if someone was to recommend one training package, what would it be? What covers the basics the best, and explains the in's and out's of landing page copy - squeeze page list generation, sales funnel setup... and of course, the stuff that helps SEO, while not hurting my brain.

    I was seriously considering investing in WP-Mage, until I saw the price tag, no way I can afford a $1000 product, not until I'm making at least $1000 a month, and right now, I'm averaging about $20 / month in sales, never mind profit.

    I guess for any proper help, it would be best to show what I've setup so far, so here it is:
    Squeeze pages offering free lessons:
    Learn Guitar In 15 Minutes
    Learn The Guitar In 15 Minutes or Less!
    Learn The Guitar in 15 minutes!

    the main page is located at
    http://learn-guitar-in-15-minutes.com/ and there are some offers of free products on there, but I'm not sure if they get seen as it's a bit of a magazine layout and might be too distracting.

    I think the main problem, is that I dont' know how to link the site to any sales funnel. Are those two seperate ideas, or concepts?

    I am ranking in google on the first page, but only for 1 keyword phrase, and that one doesn't get much traffic at all. But at least It's a start.

    Should I be simply trying to generate more pages for each keyword? in the niche? Something like what WP-Mage does automatically?:
    url.com/keyword1
    url.com/keyword2
    url.com/keyword3
    etc...
    and let each keyword rank on it's own?

    Any advice on copy, site setup, blog setup, page structure, anything like that would be greatly appreciated.

    I'm usually in the Friday Night Chat, but I don't know how long I'll be able to be in there each Friday, but I do get ideas from being there, and I've learned so much from being in this community.
    Would most of my questions be covered if I took the leap and joined the War Room? I'm not against paying for the help, I just think that a lot of the questions I have are more of a beginner level, and I thought I'd be able to find the answers with some research. However, I have simply come up with more questions...

    Should I stop with the blogs and simply push forward with sales funnels and squeeze pages?

    Thanks again, in advance. I look forward to any replies.
    Well first of all, your squeeze pages suck...sorry to be the bearer of bad news...I am not trying to be offensive either. It's just the truth. The headline doesn't draw me in and that is the main thing. Second, on one of the sites it says to learn to play guitar, and you have a picture of a Bass guitar there. So are you teaching Bass or regular guitar?

    Your bullet points, at least on one site are features, not benefits. Learn the difference. People want to see why it will benefit them to opt-in to your list. That's enough to get you started. One thing you might want to do is hire a copywriter to create your copy for those pages, or you can learn yourself. It all depends on how much you want to spend.

    One other thing...you should look through the forum for "how to create a squeeze page" or something like that. There is some great info here about this.
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  • Profile picture of the author sdentrepreneur
    I think niche affiliate marketing is a tough gig, I don't know who you all can do that at such a high level to be successful. I think...and know there is much bigger $$$ in offline marketing and selling Internet Education. Bigger commissions and pay for less work, isn't that what we all what? haha
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  • Profile picture of the author draede
    Id actually say DONT join the war room. Although it is very valuable. it sucks up your time.
    Signature
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    • Profile picture of the author scrofford
      Originally Posted by draede View Post

      Id actually say DONT join the war room. Although it is very valuable. it sucks up your time.
      Wow, for someone who only has 13 posts on here, and a Join date of just last month of this forum and NOT a War Room member, I don't really think you have any business saying that. It may take time to learn stuff from there, but what you learn from there is highly valuable. Not to mention, it takes time to learn this business whether you learn it here or from a course. If you don't take the time to learn, you will fail. I would suggest joining because you can learn all about this business and what to do.
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  • Profile picture of the author paulie888
    You'll learn a lot from the War Room and also discussions in the general forum, BUT you'll also need to be disciplined about how you spend your time. You could very easily spend all day in here and not get anything done, so allot yourself a certain amount of time in here to learn and interact, BUT then go out and implement what you've learned! All the theory in the world is not going to make you a single dime.
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  • Profile picture of the author jhornung
    Alright dude,

    I'm going to tell you everything you need to know right here - for free!

    First of all you have it backwards when it comes to internet marketing...at least if your intention is to build a long term business.

    You are trying to promote just 1 product and I have to tell you that it is done terribly for someone who has been around the block for 2 years.

    Here are the steps you need to go through to build a successful IM business.

    1) Pick a market that you want to enter. I would suggest that you do something that you know a bit about or are at least interested in.

    2) Segment the market to find your best point of entry. Let's assume that the market you want to enter is Guitar Lessons. You won't be able to compete in that broad market. However if you think carefully about it, you can find many sub categories of that market you can compete in.

    For example: Guitar lessons for teenage girls, Heavy metal guitar lessons, etc. Come up with at least 5 of these sub categories.

    3) RESEARCH. Find which one of these subcategories is least served in the marketplace. Which one has good traffic but little competition? Start there.

    One thing the "guru's" will tell you is that you need to find a micro niche. However they mislead you by saying you should stay away from the BIG established markets. That's the biggest lie in the world! Money is made in the BIG markets by micro niching that larger market.

    Now you need to research your competition. What is their sales process? Are they list building? Do they use text or video? What power words & phrases are they using to elicit emotion & get action? What benefits are they highlighting? What traffic sources are they using?

    This is called "reverse engineering" and is now your best friend...

    Take note of everything that works.

    4) Decide your goals for your website. Do you want to build a list? Do you want to just make sales? I would recommend that you go the list building route if you want long term success.

    5) Create a free offer of high value and relevance to your chosen niche subcategory.

    6) Design your websites as a hybrid of what you learned is working from your competition. Make everything your own so you aren't copywriting!

    7) Put the same traffic systems into place that your competitors are using. Do your advertising BETTER.

    When you follow this pattern you can't lose.

    Jason
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    • Profile picture of the author KenJ
      You are missing something BIG

      Only stupid people would believe your offer of learning guitar in 15 minutes. And most stupid people have no money.

      I have played guitar to semi pro level for 30 years and I am still learning.

      Guess what???

      You visitors know they can't learn guitar in that time frame. Its a lie to make the promise in the first place and people HATE being lied to.

      Why don't you make your offer more realistic and get off the hype bandwagon

      All the best

      Kenj
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      • Profile picture of the author timber
        Originally Posted by kenj View Post

        You are missing something BIG

        Only stupid people would believe your offer of learning guitar in 15 minutes. And most stupid people have no money.

        I have played guitar to semi pro level for 30 years and I am still learning.

        Guess what???

        You visitors know they can't learn guitar in that time frame. Its a lie to make the promise in the first place and people HATE being lied to.

        Why don't you make your offer more realistic and get off the hype bandwagon

        All the best

        Kenj
        See, this is what I'm talking about. Some advice says to say something that will get you visitors, no matter the claim. Offering to get someone playing as fast as possible is always a good thing. And as a guitarist myself, I know that I can have someone playing a simple song in as little as 15 minutes. 15 minutes of practice a day is all that is truly required when someone is first starting out. Mostly because that is all that their fingers can take when first starting out.

        In any regard, thanks for all the info and feedback, I'm definitely going to have to figure out how much more time / effort I'm going to put into this site before I cut my losses and move on to something else.
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      • Profile picture of the author scrofford
        Originally Posted by kenj View Post

        You are missing something BIG

        Only stupid people would believe your offer of learning guitar in 15 minutes. And most stupid people have no money.

        I have played guitar to semi pro level for 30 years and I am still learning.

        Guess what???

        You visitors know they can't learn guitar in that time frame. Its a lie to make the promise in the first place and people HATE being lied to.

        Why don't you make your offer more realistic and get off the hype bandwagon

        All the best

        Kenj
        The OP isn't lying. Anyone can learn to play SOMETHING on the guitar in 15 minutes. So you need to chill in that regards. The OP wants to know how come people are not opting in. So why don't you give some advice on how the OP can fix their squeeze page to make it work. Are you "semi pro" with that particular skill?
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  • Profile picture of the author Suze
    Banned
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  • Profile picture of the author Steven Carl Kelly
    I think the offer itself is probably considered unrealistic by most people. Learn guitar in 15 minutes? Sure, you can learn a little, but my first reaction to the offer itself was "this offer doesn't even sound believable". People won't buy something that doesn't sound believable.

    Add to that some really awful squeeze pages and you have a recipe for failure.
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  • This is what I'd do:

    1. Keyword and Micro Reader Group Targeting

    Use this Keyword and Competition Research Tool or any tool you prefer]...

    2. Statistical Data Analysis

    Analyze the data --- keyword ideas, search volume and Google PR of top 10 competing pages as well as the Google PR of the domains where those top 10 pages are found, for each keyword...

    3. Behavioral Analysis

    Analyze each keyword further -- Which of those keywords will provide me, a marketer, with the best benefits? What are the best "buyer" or "subscriber" keywords?

    4. Micro Reader Group Targeting

    Target a micro reader group with the largest population of potential buyers and subscribers with the highest buying power and the most immediate needs relevant to your products and services...

    5. Content Marketing

    It's all A.I.D.A. (Attention Interest Desire Action) at this point, in terms of content marketing, softsell marketing campaigns, sales copies and squeeze pages...

    Here's for me a standard format of a softsell content marketing material:

    Master Claim


    Claim. Proof 1. Proof 2. Proof 3. Action statement.

    Example

    Philippine Tourism Industry an All Time High This 2010


    The Philippines is a beautiful country. It offers fantastic island beaches and warm tropical weather. Filipinos are kind and hospitable. Its economy is booming due to ICT and outsourcing. Visiting this country will surely be a great experience, be it for leisure or business.


    Now here's for me a standard format of a sales copy or squeeze page:

    Master Claim


    Benefits

    Unique Selling Proposition

    Order Now (button)

    Pricing, Delivery and Guarantees/Warranties Details

    Testimonials

    Order Now (button)

    Freebies, Incentives/Discounts, Rewards, Cash Back Guarantees

    Order Now (button)


    That's it. Here's a sample:

    Juicier Burgers Without the Guilt


    Tastier
    Juicier
    Healthier
    20% Less Fat
    100% Pure Beef

    Improved with Omega3, AntiOxidants and AntiCarcinogens

    Order Now!

    $10
    Real Time Delivery
    Same Day 100% Money Back Guarantee

    "Now have tastier options for healthy snacks". -- Name Here
    "Me and my doctor are good friends again". -- Name Here

    Order Today!

    Be the 100th Customer and Get a free Brand New Apple iPod!

    I want those burgers!


    That's it.

    6. Content Marketing Syndication Campaign Planning

    Where does your target market hang out? Expose your content and links there. Contribute value to the communities with useful relevant content.

    What are the top 10 page results for your target keywords? Expose your content and links there. Contribute value to those communities with useful relevant content.

    By doing this, you expose your product to more people comprising your target market while simultaneously improving the search engine rankings of your pages for your target keywords.

    7. Standard Marketing

    Who are popular expert sources of useful content relevant to the needs and problems of your target market? Talk to them. Offer ways which will benefit you both.

    Well, that's what I would do.


    Originally Posted by timber View Post

    Hello Warriors;
    I feel like, obviously, I'm missing something obvious when it comes to this IM stuff. And I'm hoping someone in here can give me a shove in the right direction, or give some actual advice as to what could be going wrong with my process.

    Okay, so I've been trying to make some progress for almost 2 years now with this IM stuff, and all I've done so far, is make about 4 websites / blogs, that don't really have a sales page or generate a list of any sort. I put the forms on my site to try to get people to sign up, but they don't seem to have any desire to. Not that I blame them, they have no reason to. I do offer a couple of custom PDF's for their sign-ups, but I'm not sure if it's enough.
    I have setup some squeeze pages, and tried sending traffic to them with safe-lists, but since the safe-lists mostly target out of my niche, it's mostly wasted emails.
    I am getting a little traffic, maybe 10 - 15 visitors a day, but I'd barely call that consistent, and just too little to be of any consideration.

    I have read / viewed a few different training guides:
    The clickbank Code
    The affiliate code
    Google Siphon System
    And another one that I can't even remember the name of.

    The training packages seemed to be helpful at the time, but as I worked through them they seemed to leave out key points, like what to put for sales copy, what to use as incentive's, etc. And the traffic systems, were either "Adwords" or some other form of ppc traffic. Nothing that would be useful to someone on a micro budget.

    So, I guess I'm asking, if someone was to recommend one training package, what would it be? What covers the basics the best, and explains the in's and out's of landing page copy - squeeze page list generation, sales funnel setup... and of course, the stuff that helps SEO, while not hurting my brain.

    I was seriously considering investing in WP-Mage, until I saw the price tag, no way I can afford a $1000 product, not until I'm making at least $1000 a month, and right now, I'm averaging about $20 / month in sales, never mind profit.

    I guess for any proper help, it would be best to show what I've setup so far, so here it is:
    Squeeze pages offering free lessons:
    Learn Guitar In 15 Minutes
    Learn The Guitar In 15 Minutes or Less!
    Learn The Guitar in 15 minutes!

    the main page is located at
    http://learn-guitar-in-15-minutes.com/ and there are some offers of free products on there, but I'm not sure if they get seen as it's a bit of a magazine layout and might be too distracting.

    I think the main problem, is that I dont' know how to link the site to any sales funnel. Are those two seperate ideas, or concepts?

    I am ranking in google on the first page, but only for 1 keyword phrase, and that one doesn't get much traffic at all. But at least It's a start.

    Should I be simply trying to generate more pages for each keyword? in the niche? Something like what WP-Mage does automatically?:
    url.com/keyword1
    url.com/keyword2
    url.com/keyword3
    etc...
    and let each keyword rank on it's own?

    Any advice on copy, site setup, blog setup, page structure, anything like that would be greatly appreciated.

    I'm usually in the Friday Night Chat, but I don't know how long I'll be able to be in there each Friday, but I do get ideas from being there, and I've learned so much from being in this community.
    Would most of my questions be covered if I took the leap and joined the War Room? I'm not against paying for the help, I just think that a lot of the questions I have are more of a beginner level, and I thought I'd be able to find the answers with some research. However, I have simply come up with more questions...

    Should I stop with the blogs and simply push forward with sales funnels and squeeze pages?

    Thanks again, in advance. I look forward to any replies.
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