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WSO Question- Promoting Charities?

by John Durham
6 replies
Is it acceptable, or appropriate to advertise in a WSO that a certain percentage of the sale goes to a Charity? Thus giving the prospective buyer:

A: More incentive to buy
B: More incentive to "Give".

Just a thought but I wondered... I can see how that type of thing might be beneficial yet, some may frown upon it as a marketing ploy, and honestly it can be both.

Maybe the buyer can also receive some sort of certificate for giving as well....? I dont know.

Just a random brain firing. I have raised over 7 million dollars for charity , so it's a likely question for me.

-John
#charities #promoting #question #wso
  • Profile picture of the author Sleaklight
    Several WSO's have been posted recently doing this and haven't seen people yellinng at them for it. I guess it is acceptable as long as you truly are helping the charity.
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  • Profile picture of the author talfighel
    If you truly are going to give a portion of your sales to the charity then it is fine to do it.

    I don't see why not.

    Tal
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  • Profile picture of the author sbucciarel
    Banned
    I'm not going to buy anything for charities that use Paypal any longer. Two now that I've gotten involved with ... Paypal has frozen their account due to them not submitting proper charity paperwork. There's no guarantee that my money will ever get to the said charity when a Paypal acct is established for receiving the funds.
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    • Profile picture of the author John Durham
      Originally Posted by sbucciarel View Post

      I'm not going to buy anything for charities that use Paypal any longer. Two now that I've gotten involved with ... Paypal has frozen their account due to them not submitting proper charity paperwork. There's no guarantee that my money will ever get to the said charity when a Paypal acct is established for receiving the funds.

      Hmmm... interesting input thanks.
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  • Profile picture of the author Kim Davis
    If it is allowed you would probably want to be ready to share some proof of the charity and just exactly how they will be getting the money. I would assume the charity would be willing to give receipts. I am just playing devils advocate of what people might want to know. I don't know if it is allowed or not.
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  • Profile picture of the author John Durham
    Knowing how charities work, one could approach the actual charity itself and have the orders pay pal'd directly to the charity... and then the fundraiser recieves a kickback for their portion. It's called professional fundraising. So what Sbucciarel says may indicate that going the full blown pro fundraiser route may be the approach to something like this idea...

    Not ready to jump tall buildings in a single bound yet... just a brainstorm still.

    Perhaps in this case the purchase could even be semi tax deductible.
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