Split-testing technical question...

by 3 replies
4
I'm testing two sales page versions: index.html and index2.html

I have a content site with several dozen support pages including articles, videos, documentation, etc.

What happens when a visitor enters the site on "index2.html", then browses some other pages and then wants to return to the sales page to order? All my links throughout the site point to "index.html".

Will the visitor get directed to the unfamiliar sales page (index.html) or does the nature of the beast over-ride the link and send him back to the page he entered on (index2.html)?

(I'm assuming the visitor clicks the "Home" or "Order" link instead of using the Back button)

I'm hoping the system always sends visitors back to the actual entry page. Otherwise, I have to build an entire alternate site with consistent links using a "2" suffix... and that's a lot of work.

Does this make sense?
#main internet marketing discussion forum #question #splittesting #technical
  • David,

    That depends entirely upon the specific script you
    are using to manage the split test.

    If it drops a cookie to identify the user and match
    them to a specific page, then they should only see
    the page they first visited.

    I'd recommend checking with the originator of your
    split testing script.

    John
    • [1] reply
    • Thanks for pointing that out, John. I'm using Google Optimizer. I'll check their documentation on this, although I've found their support pretty tough-going in the past.
  • try to develope your page as dynamic why and place the sales page link in header.so every visitor of your website easily find out your sales page.
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