Lists with Blogs or Squeeze Pages?

23 replies
Hi Warriors,

Do you guys have more success building your email lists with squeeze pages offering free reports or niche blogs with the newsletter request in the side bar?

Would it be more difficult to get traffic to a one page domain as opposed to a multiple page blog?

I would be interested to hear what works best for most people.

Antony.
#blogs #lists #pages #squeeze
  • Profile picture of the author dmor71
    Both ways have some great advantages and it all depends the angle you want. Niche blogs are great for building you or your product as a brand so people give you their email out of trust. The disadvantage is that its a slow process, but those folks will be your life-line for a long time and a more dependable revenue stream.

    Squeeze pages are a this for that and a lot of those emails are not very reliable. However, you get a huge list quick so it becomes a numbers game.

    So the best way is to use a squeeze page is with YOU giving away YOUR high quality free gift and direct them to your blog on the return and then hit them up again with signing up for your news letter with another HIGH QUALITY gift because your blog has great unique solutions to their problems.

    In short, the best way is to use both but you have got to be offering what others aint on your blog. The better the free stuff the more willing they will be to give you their money down the road.
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    • Profile picture of the author AHayes183
      Hi,

      Thank for your reply. This is the problem really, I understand that making money online is a slow process at first. I have my own content production company and it took me a while to get to the point where I was making a comfortable living, but I neglected other forms of income mostly because of time contraints and my own ignorance.

      After learning a hell of a lot over the last few weeks I am now building a solid system that involves many ways to build an income. But I need to manage each of these properly so I am not overly pressed for time.

      As a result, for email marketing, I am leaning towards squeeze pages that offer a free product on a niche I am knowledgeable on and build lists from that rather than building and maintaining multiple blogs which is time consuming. Once I get the emails, I can send them useful and interesting information through email and build trust that way. Is this a flawed plan?
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  • Profile picture of the author Outsourcer
    I think something like domain.com as your squeeze page and /blog as your blog. You can try to rank your blog and direct all traffic to the squeeze page.

    In the long run, the squeeze page is what pays off. The blog is there to build reputation, rank on the first page of google and direct the traffic to the squeeze page.

    + if you have 1 page dedicated to the optin capture, you'll have higher CTR. On blogs with subscribe button in the sidebar... the CTR will be way lower.

    My suggestion is trying both and see what works for you.

    Or you can copy what the gurus do.
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  • Profile picture of the author Barry Unruh
    Originally Posted by AHayes183 View Post

    Do you guys have more success building your email lists with squeeze pages offering free reports or niche blogs with the newsletter request in the side bar?

    Would it be more difficult to get traffic to a one page domain as opposed to a multiple page blog?
    Hey Anthony, Great question.

    I do both. I use my blogs for article and video content to get rankings on Google and draw traffic. On most of my blogs I have a sign up box on the side with a very short note about my free report.

    At the end of many of my blog posts will be a call to action for the stand alone squeeze page. This squeeze page gives more reasons to sign up for the report and what they can expect in the future.

    From articles I publish in other locations, like article directories, I link to a different article within my blogs, PLUS mention the free report and give a link directly to the squeeze page.

    I am not trying to rank the squeeze page in Google, if it would get ranked highly great, if not, no big deal. The content in the blog is what I want ranked highly.

    Videos on YouTube normally link to an associated article to the video content, which ALWAYS has a strong call for them to go to the squeeze page.

    That is the way I like to do it..

    Barry
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    • Profile picture of the author AHayes183
      Originally Posted by Barry Unruh View Post

      Hey Antony, Great question.

      I do both. I use my blogs for article and video content to get rankings on Google and draw traffic. On most of my blogs I have a sign up box on the side with a very short note about my free report.
      Hi Barry,

      Thanks for responding, thats a great post.

      Do you usually use the same domain such as what "Outsourcer" recommended or do you use different domains for the squeeze page and blog? If you use the same domain, would you make the homepage the squeeze page?

      I guess there are many different ways to do this, I just want to make that my first step is in the right direction. All advice appreciated from fellow Warriors.

      Antony.
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  • Squeeze Pages build your list faster, but you won't rank a one-page squeeze page for any decent keyword, meaning that you have to search for other type of traffic sources (banners, articles, etc).
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  • Profile picture of the author RentItNow
    Free video offer with no way to view the video till they sign up. I've gotten as high as 75% conversion. Video playing on squeeze page, sign up for free video about 50%. Newsletter signup - About 5%. These were all the same subject.

    See this thread to see what I mean about the first option above. http://www.warriorforum.com/main-int...s-came-up.html


    Just as a comment, I was actually slowing down BUYERS by making them optin and marketing to them over time. They wanted immediate gratification and once I made a sales page only, I began making good money where the optins where creating few sales.

    I am testing a method where after they sign up for an offer I ask them to review a product I have found. Not a good turn over yet on this either. Sale letter only is by far my largest immediate money maker in multiple markets.
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    I have no agenda but to help those in the same situation. This I feel will pay the bills.
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  • Profile picture of the author srizer
    If you are willing to sell physical product then paydotcom is good option though clickbank support this category
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    • Profile picture of the author AHayes183
      Hi,

      Srizer:

      I am mostly enquiring about using a squeeze page to give away free products but I will also be using squeeze pages to sell ebooks that I have written. I wouldnt mind combining the two which would save a lot of time but how would I do that with a single squeeze page without it being anything more taxing than clicking "Order Now".

      Rentitnow:

      Thanks for your post. Do you get more people signing up to view a free video than a report? Perhaps I could initially offer a free video and then in the confirmation email, provide them a link to the video or another to download the report.

      These squeeze pages will purely be to build email lists in specific niches/markets while my own products will have squeeze pages of their own.

      Perhaps im going about this the wrong way - would it make more sense to rather sign people up for newsletters at the same time when they purchase a product, at least then I will gradually have a list of paying readers?
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      • Profile picture of the author RentItNow
        Originally Posted by AHayes183 View Post

        Rentitnow:

        Thanks for your post. Do you get more people signing up to view a free video than a report? Perhaps I could initially offer a free video and then in the confirmation email, provide them a link to the video or another to download the report.

        These squeeze pages will purely be to build email lists in specific niches/markets while my own products will have squeeze pages of their own.

        Perhaps im going about this the wrong way - would it make more sense to rather sign people up for newsletters at the same time when they purchase a product, at least then I will gradually have a list of paying readers?
        Video by far converts the best. Using the trigger I posted above has produced the best results.

        I am doing what you are saying above in a REALLY HOT MARKET with a written report and conversions are SUPER LOW.

        I dont know about other people but right now I make the most money article writing and sending directly to a sales page via a redirected link (the list slows the people down in the markets I am in).
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        I have no agenda but to help those in the same situation. This I feel will pay the bills.
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        • Profile picture of the author AHayes183
          Originally Posted by RentItNow View Post

          I dont know about other people but right now I make the most money article writing and sending directly to a sales page via a redirected link (the list slows the people down in the markets I am in).
          Its funny you say that; that is one of the new money making tasks that I do every morning (well try to). Find a product and then write an article on it and post it to a couple leading websites that allow affiliate links, then write an article for the top directories and then manually spin that article and send it out via Unique Article Wizard. Process takes a couple of hours but I suppose eventually with enough of them out it should bring in some sales. When you talk of redirect links, do you spend more time specializiing on particular products rather than working on promoting numerous products? Do the networks and top article directories frown upon redirect links?
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          • Profile picture of the author RentItNow
            Originally Posted by AHayes183 View Post

            Its funny you say that; that is one of the new money making tasks that I do every morning (well try to). Find a product and then write an article on it and post it to a couple leading websites that allow affiliate links, then write an article for the top directories and then manually spin that article and send it out via Unique Article Wizard. Process takes a couple of hours but I suppose eventually with enough of them out it should bring in some sales. When you talk of redirect links, do you spend more time specializiing on particular products rather than working on promoting numerous products? Do the networks and top article directories frown upon redirect links?
            That is the one lesson that I wish someone sat me down a year ago and forced into my head. You have to write and push "the hottest markets you can find". The product you send them to is moot (well sort of, pick a product that is hot as well will make more sales). As I recently said in another thread, since I am writing about one of the top 5 markets now, I can get the same number of clickthrus in 2 weeks that it took me in a not hot market 1 year to build. And as I recently found out, Ezine lets you send them to your personal domain and then I just use a meta tag that forwards them to the offer of my choice. I can also just register a domain for $2 and it comes with a forwarding service.

            Btw, you can quickly find out the hottest markets by simply doing an advanced search of ezine for the most hits in the shortest time frame. I think GoArticles has a section on most viewed articles as well. Search only articles from this year as at least you know it is "currently hot".

            It gets boring writing about the same subject day in and day out but it gets the most clickthrus (in some case I am getting 92% clickthrus).


            I'm not saying you should not build a list using this method, I am just saying if you are looking for fast money, this is the fastest I have used to make money article writing. I can write three articles a day and generate a couple hundred hits almost immediately and a couple thousand over 2 weeks or so. This is before it even reaches the search engines.
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            I have no agenda but to help those in the same situation. This I feel will pay the bills.
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            • Profile picture of the author AHayes183
              Originally Posted by RentItNow View Post

              That is the one lesson that I wish someone sat me down a year ago and forced into my head. You have to write and push "the hottest markets you can find". The product you send them to is moot (well sort of, pick a product that is hot as well will make more sales). As I recently said in another thread, since I am writing about one of the top 5 markets now, I can get the same number of clickthrus in 2 weeks that it took me in a not hot market 1 year to build. And as I recently found out, Ezine lets you send them to your personal domain and then I just use a meta tag that forwards them to the offer of my choice. I can also just register a domain for $2 and it comes with a forwarding service.

              Btw, you can quickly find out the hottest markets by simply doing an advanced search of ezine for the most hits in the shortest time frame. I think GoArticles has a section on most viewed articles as well. Search only articles from this year as at least you know it is "currently hot".

              It gets boring writing about the same subject day in and day out but it gets the most clickthrus (in some case I am getting 92% clickthrus).

              I'm not saying you should not build a list using this method, I am just saying if you are looking for fast money, this is the fastest I have used to make money article writing. I can write three articles a day and generate a couple hundred hits almost immediately and a couple thousand over 2 weeks or so. This is before it even reaches the search engines.
              Excellent information. I will have a look into using this "whats hot" method and see what I can do with it. My current strategy has been to search high and low for genuine products that I think are helpful/useful for people and then promote them, but that does take time.

              As far as my original question, I have decided on the following:

              Use a wordpress blog for my ebook and point the homepage to a squeeze page designed within the wordpress system. Then for my free reports I will run them off of the main domain - i.e. www.mmm.com/freereportpagename. At least that should stop help me from purchasing too many domain names and for each ebook I write I will have more than one avenue to build my list.

              Next to that I can have the blog section which can bring in natural traffic and have the sidebar widget offering a newsletter and/or a link to my home page (ebook squeeze page).

              Will this work or is it better having the main ebook domain and the squeeze pages/blog pages on a different domain?
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  • Profile picture of the author cashcow
    As a result, for email marketing, I am leaning towards squeeze pages that offer a free product on a niche I am knowledgeable on and build lists from that rather than building and maintaining multiple blogs which is time consuming. Once I get the emails, I can send them useful and interesting information through email and build trust that way. Is this a flawed plan?
    I'm actually trying this out myself. I think it could work perfectly and then you don't have to worry about maintaining a blog.

    Of course, a blog can be a good way to get extra traffic that will sign up for your list but I think that the extra time/money you save from having to maintain and get links to the blog you can put into driving traffic to the squeeze page and that would probably get you more subs in the long run.

    Lee
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  • Profile picture of the author levmonch
    I'm a bit last here myself..
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    • Profile picture of the author AHayes183
      Perhaps my last comment made this thread take a turn in the wrong direction. I suppose im always interested in hearing of opinions in all sorts of areas of internet marketing.

      I think it cant hurt to have more than one way to bring in income. Driving traffic through an affiliate link via article marketing is a method that is becoming quite popular despite the difficulty of using affiliate links with the majority of good article directories. Thats what had me thinking about redirect links, whether they are allowed by both the network and article directoties.

      Cashcow:

      I think it makes perfect sense, how is the method working out for you so far?

      Antony.
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      • Profile picture of the author cashcow
        Originally Posted by AHayes183 View Post


        Cashcow:

        I think it makes perfect sense, how is the method working out for you so far?

        Antony.
        Too soon to tell, I actually just started this week!

        Lee
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        • Profile picture of the author jbsmith
          Absolutely a combination of both. I have blogs which server to bring in tons of traffic, some sign up from the side-bar and then frequently I promote offers of giveaways which lead the traffic back to my squeeze pages...nothing says you need to have just 1 :-)

          Jeff
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          • Profile picture of the author jbsmith
            Cashcow - in our model and testing blogging was by far the best way to generate traffic, mainly due to the syndication and automatic backlinks this gives you. But perhaps you have other ways that are working better for you.


            Cheers,

            Jeff
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            • Profile picture of the author cashcow
              Originally Posted by jbsmith View Post

              Cashcow - in our model and testing blogging was by far the best way to generate traffic, mainly due to the syndication and automatic backlinks this gives you. But perhaps you have other ways that are working better for you.


              Cheers,

              Jeff
              Actually I was thinking about article marketing, forum signatures, submitting to doc sites, videos, solo ads and other paid methods directly to the squeeze page for this experiment.

              I do have blogs that I could use to drive traffic but I wanted to compare having a blog to drive traffic vs not having one in the equation.

              Lee
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        • Profile picture of the author AHayes183
          Originally Posted by cashcow View Post

          Too soon to tell, I actually just started this week!
          Lee
          Lol, well keep us informed how it goes.

          JBSmith:

          Would you mind linking to an example of one of your squeeze pages and its blog? Are they ever on the same domain and if so, do you work on making the templates similar or do you keep the standard header?

          Thanks,
          Antony.
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  • Profile picture of the author ivanadee
    To me personally, I use squeeze page
    since we just have one page, we must have a really..really attractive words that will convert to subscriber. make words that to the point to the problem solution and you can get the squeeze page...oh ya, about traffic, try video marketing and forum marketing
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  • Profile picture of the author thebitbotdotcom
    It depends on what type of traffic you are sending to it. I use both. If you are sending organic SEO or PPC traffic, then it will almost have to be a blog. Almost all other types of traffic would DEFINITELY be sent to a squeeze page that is on a domain or in a sub-folder on your blog.

    The trick is to make your blog almost like a squeeze page.
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