Formula for the best converting lead capture page

by Fleki
2 replies
My pages are not converting as well as I wish they did.

What are your best converting pages? Free software? Templates? Blueprints? Reports?


I read a lot of articles about the pages, but I'd like to know what's working out for YOU.

IM niche.
#capture #converting #formula #lead #page
  • Profile picture of the author JohnMcCabe
    Fleki, all of the things you mention can and have worked.

    Boiled down to the essentials, the best-converting lead capture is the one that offers to provide the benefit (or at least a road map to the benefit) the visitor was seeking when they clicked the link.

    Let's use you as an example...

    You're currently looking for information on which offers lead to the highest conversions on a lead capture page in the IM/MMO market.

    If I offered you a free report on the "10 Things You Must Include to Get Your Visitors to Opt In Like They Were Hypnotized", you would be interested, right?

    If I offered you free download of a PLR article pack on curing toe fungus, not so much interest, right?

    On the other hand, if I'm running a flog on an offer for toe fungus cures, the PLR pack might be very attractive. Especially if the offer also promised access to more cheap and easy toe fungus content.

    Make sense?

    Some copywriters call it "entering the conversation already taking place in the visitor's head." Do that, and the opt-ins will flow...
    {{ DiscussionBoard.errors[2645386].message }}
  • Here you can download a PDF ebook I wrote a while back with my findings after numerous split tests on different squeeze pages: Internet Marketing Reports | Cheap Internet Marketing Tools
    {{ DiscussionBoard.errors[2645420].message }}

Trending Topics