If I'm in the weight loss niche and I have created my own product. Do I separate my full product so I sell the basic version of it on the front end, and then upsell the more "fancier" add-on on the backend? Or do I find a related affiliate product and promote to the buyer immediately after they have purchased my front end?
Also, is it better if the upsells (or even downsells) come after the purchase of the front end or right before they purchase? (Ala MacDonalds, do you want fries with that?)
What successful methods of upsells and downsells have you used?
Appreciate any advise. Thanks!